According to some Facebook Group administrators, Facebook has today rolled out merit badges. So far in the wild, we’ve spotted “Conversation Starter” which praises the admin (or user) for starting engaging posts that got the conversation going.
We have asked numerous users if they’ve seen these badges, and so far it appears that only one badge has been rolled out, potentially with more on the way. Upon logging into the group where you have earned a badge, you’ll see a notification at the top of the feed informing you of your new badge (get out your vest, it’s time to start collecting them all)!
The merit badge that you’ve earned shows up in your profile when other group members (where you’ve earned the merit badge) click on your face:
Currently, when an Admin posts in the group, it still only has their Admin badge next to their name, not the “Conversation Starter” or other badges lined up next to it, but if a regular group member has posted something engaging, the badge appears next to their name (it may be a one-badge-limit so far, maybe hold off on buying a Girl Scout vest for your badge collection):
Lastly, users apparently do have control over the display of whichever neato merit badges we eventually earn or collect:
There is no word on what the ultimate plan is or what merit badges will be awarded, and it appears to be limited to Facebook Groups at the present.
We’ve reached out to Facebook for comment and will update the story as we learn more. For now, if you want a badge, you can at least get a “Conversation Starter” badge in Facebook Groups, so go get ’em – we’ll soon know which other badges we can earn slash collect slash compete for slash game.