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Facebook starts handing out merit badges like we’re Girl Scouts

(TECH NEWS) Facebook offers merit badges to users, and it’s pretty neat, but we’re also rolling our eyes.

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According to some Facebook Group administrators, Facebook has today rolled out merit badges. So far in the wild, we’ve spotted “Conversation Starter” which praises the admin (or user) for starting engaging posts that got the conversation going.

We have asked numerous users if they’ve seen these badges, and so far it appears that only one badge has been rolled out, potentially with more on the way. Upon logging into the group where you have earned a badge, you’ll see a notification at the top of the feed informing you of your new badge (get out your vest, it’s time to start collecting them all)!

The merit badge that you’ve earned shows up in your profile when other group members (where you’ve earned the merit badge) click on your face:

Currently, when an Admin posts in the group, it still only has their Admin badge next to their name, not the “Conversation Starter” or other badges lined up next to it, but if a regular group member has posted something engaging, the badge appears next to their name (it may be a one-badge-limit so far, maybe hold off on buying a Girl Scout vest for your badge collection):

Lastly, users apparently do have control over the display of whichever neato merit badges we eventually earn or collect:

There is no word on what the ultimate plan is or what merit badges will be awarded, and it appears to be limited to Facebook Groups at the present.

We’ve reached out to Facebook for comment and will update the story as we learn more. For now, if you want a badge, you can at least get a “Conversation Starter” badge in Facebook Groups, so go get ’em – we’ll soon know which other badges we can earn slash collect slash compete for slash game.

Lani is the Chief Operating Officer at The American Genius - she has co-authored a book, co-founded BASHH and Austin Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.

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11 Comments

11 Comments

  1. Kiel

    August 22, 2018 at 10:07 pm

    Ive recently received this badge in a onewheel group im in.. interesting

  2. Glenda

    August 23, 2018 at 12:07 am

    I want to know how to turn OFF my Conversation Starter badge.

    • jess

      August 24, 2018 at 12:00 am

      Did you not read the part of where you can turn the badges off?

  3. Lis

    September 18, 2018 at 4:22 pm

    Who gives you these « conversation starter » badges and also who takes them away? I have had both happen to me.

    • Lani Rosales

      September 18, 2018 at 6:36 pm

      It’s automated and not within any human’s control, so it’s completely based on current activity levels. We’re unsure if it’s on an hourly cycle or daily, but it appears to be frequently updated by the Facebook robots. 😉

  4. Adam

    September 19, 2018 at 7:06 pm

    Do you know how big a group needs to be in order to get these badges? Can’t find difinitive info anywhere.

    • Lani Rosales

      September 21, 2018 at 1:10 pm

      They have not stated publicly, but we can share from experience that any of our groups with under 25,000 members are the ones without badges.

      • Jordi

        September 25, 2018 at 11:26 pm

        No longer true. There are now merit badges in smaller groups. We’re all competing to earn them. ??

        • Lani Rosales

          September 26, 2018 at 11:58 pm

          Okay in fairness, they’re making updates every day, so you’re right – things are changing!

  5. Suze

    November 25, 2018 at 1:23 pm

    I know this post is a few months old, but wondering if you or anyone else has noticed that in some groups, the admin/mod badges have suddenly disappeared. Two groups I admin show the icon/badge for admins and mods, but they’ve suddenly disappeared in another group I help admin, along with the badge setting. Anyone know anything about it?

    • Lani Rosales

      November 26, 2018 at 9:52 pm

      Suze, they kind of seem to be in and out – we’ll have them for a few weeks, then they’re gone, then they’re back. You’re not alone in that experience, and it is a pilot program, so we’re not surprised. 🙁

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Career consultants help job seekers beat AI robot interviews

(TECH NEWS) With the growth of artificial intelligence conducting the job screening, consultants in South Korea have come up with an innovative response.

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When it comes to resume screenings, women and people of color are regularly passed over, even if they have the exact same resume as a man. In order to give everyone a fair try, we need a system that’s less biased. With the cool, calculating depictions of artificial intelligence in modern media, it’s tempting to say that AI could help us solve our resume screening woes. After all, nothing says unbiased like a machine…right?

Wrong.

I mean, if you need an example of what can go wrong with AI, look no further than Microsoft’s Tay, which went from making banal conversation to spouting racist and misogynistic nonsense in less than 24 hours. Not exactly the ideal.

Sure, Tay was learning from Twitter, which is a hotbed of cruelty and conflict, but the thing is, professional software isn’t always much better. Google’s software has been caught offering biased translations (assuming, for example, if you wrote “engineer” you were referring to a man) and Amazon has been called out for using job screening software that was biased against women.

And that’s just part of what could go wrong with AI scanning your resume. After all, even if gender and race are accounted for (which, again, all bets are off), you’d better bet there are other things – like specific phrases – that these machines are on the lookout for.

So, how do you stand out when it’s a machine, not a human, judging your work? Consultants in South Korea have a solution: teach people how to work around the bots. This includes anything from resume work to learning what facial expressions are ideal for filmed interviews.

It helps that many companies use the same software to do screening. Instead of trying to prepare to impress a wide variety of humans, if someone knew the right tricks for handling an AI system, they could potentially put in much less work. For example, maybe one human interviewer likes big smiles, while the other is put off by them. The AI system, on the other hand, won’t waver from company to company.

Granted, this solution isn’t foolproof either. Not every business uses the same program to scan applicants, for instance. Plus, this tech is still in its relative infancy – a program could easily be in flux as requirements are tweaked. Who knows, maybe someday we’ll actually have application software that can more accurately serve as a judge of applicant quality.

In the meantime, there’s always AI interview classes.

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Google chrome: The anti-cookie monster in 2022

(TECH NEWS) If you are tired of third party cookies trying to grab every bit of data about you, google has heard and responded with their new updates.

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Google has announced the end of third-party tracking cookies on its Chrome browser within the next two years in an effort to grant users better means of security and privacy. With third-party cookies having been relied upon by advertising and social media networks, this move will undoubtedly have ramifications on the digital ad sector.

Google’s announcement was made in a blog post by Chrome engineering director, Justin Schuh. This follows Google’s Privacy Sandbox launch back in August, an initiative meant to brainstorm ideas concerning behavioral advertising online without using third-party cookies.

Chrome is currently the most popular browser, comprising of 64% of the global browser market. Additionally, Google has staked out its role as the world’s largest online ad company with countless partners and intermediaries. This change and any others made by Google will affect this army of partnerships.

This comes in the wake of rising popularity for anti-tracking features on web browsers across the board. Safari and Firefox have both launched updates (Intelligent Tracking Prevention for Safari and the Enhanced Tracking Prevention for Firefox) with Microsoft having recently released the new Edge browser which automatically utilizes tracking prevention. These changes have rocked share prices for ad tech companies since last year.

The two-year grace period before Chrome goes cookie-less has given the ad and media industries time to absorb the shock and develop plans of action. The transition has soften the blow, demonstrating Google’s willingness to keep positive working relations with ad partnerships. Although users can look forward to better privacy protection and choice over how their data is used, Google has made it clear it’s trying to keep balance in the web ecosystems which will likely mean compromises for everyone involved.

Chrome’s SameSite cookie update will launch in February, requiring publishers and ad tech vendors to label third-party cookies that can be used elsewhere on the web.

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Tech News

Computer vision helps AI create a recipe from just a photo

(TECH NEWS) It’s so hard to find the right recipe for that beautiful meal you saw on tv or online. Well computer vision helps AI recreate it from a picture!

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Ever seen at a photo of a delicious looking meal on Instagram and wondered how the heck to make that? Now there’s an AI for that, kind of.

Facebook’s AI research lab has been developing a system that can analyze a photo of food and then create a recipe. So, is Facebook trying to take on all the food bloggers of the world now too?

Well, not exactly, the AI is part of an ongoing effort to teach AI how to see and then understand the visual world. Food is just a fun and challenging training exercise. They have been referring to it as “inverse cooking.”

According to Facebook, “The “inverse cooking” system uses computer vision, technology that extracts information from digital images and videos to give computers a high level of understanding of the visual world,”

The concept of computer vision isn’t new. Computer vision is the guiding force behind mobile apps that can identify something just by snapping a picture. If you’ve ever taken a photo of your credit card on an app instead of typing out all the numbers, then you’ve seen computer vision in action.

Facebook researchers insist that this is no ordinary computer vision because their system uses two networks to arrive at the solution, therefore increasing accuracy. According to Facebook research scientist Michal Drozdzal, the system works by dividing the problem into two parts. A neutral network works to identify ingredients that are visible in the image, while the second network pulls a recipe from a kind of database.

These two networks have been the key to researcher’s success with more complicated dishes where you can’t necessarily see every ingredient. Of course, the tech team hasn’t stepped foot in the kitchen yet, so the jury is still out.

This sounds neat and all, but why should you care if the computer is learning how to cook?

Research projects like this one carry AI technology a long way. As the AI gets smarter and expands its limits, researchers are able to conceptualize new ways to put the technology to use in our everyday lives. For now, AI like this is saving you the trouble of typing out your entire credit card number, but someday it could analyze images on a much grander scale.

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