Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius

Tech News

Sony’s short throw projector to be released this summer in America

Sony’s new short throw projector that turns any surface in your home into a television is out on the market as of February, and will be coming to America in the summer.

sony portable ultra short throw projector

Turns any surface into a television

Information on Sony’s new line of futuristic Life Space UX electronics is slowly being released to the public, and is beginning to grace the homes of Japan. One of the electronics includes a short throw projector that turns any surface in your home into a television. A lot more affordable and smaller than their previously released $50000,4K projector, this device is currently out in the Japanese market and in America in the summer.


HDMI and Bluetooth capable, up to 80 inches

The small but powerful 3.19″ x 5.16″ x 5.16″ device is capable of projecting an autofocused 1366 x 768 image of 100 lumens and project between 22 and 80 inches. It comes complete with standard HDMI ports, Bluetooth capability that allows cell device pairing and wireless access via a hub connected to your PC or laptop. All of which is supported by its strong, two hour life battery.

Along with all of these neat functions, The short throw projector comes with a stand that makes the device look like a chic addition to your living room instead of the typical bulky projector.

Expensive now, becoming more affordable

This new device is definitely cooler than the standard television, the only hang up I foresee for consumers is the cost. Coming in at $800, the short throw projector is over $40k less than Sony’s other projector.  But, Is a lot more than a $89 smart 20″ led tv (the lowest projector threshold) and 55″ smart television. This shouldn’t be a problem for those that love the newest technology, or want a discreet, high def projector. But for those who want to get the most bang for their buck, it might be more feasible to get a “50 tv.

Advertisement. Scroll to continue reading.

A new wave of television technology?

Regardless, Sony has definitely upped the ante in visual technology once more: allowing consumers to watch up to 80″ crystal clear television anywhere in their house. I’m pretty confident with their historical success, that this device won’t have any problems selling. I do wonder though, are affordable, high quality projectors the new wave of television? Will customers be throwing blows for projectors, instead of tv’s at the next Black Friday? We’ll definitely see as more companies find a way to tweak and perfect projector experiences.

Until then, research Sony’s first 4K short throw projector just because it’s breathtaking. Then watch this video and see how their developers squeezed such large technology into the new, and portable, short throw projector.


Advertisement. Scroll to continue reading.
Written By

Lauren Flanigan is a Staff Writer at The American Genius, hailing from the windy hills of Cincinnati, with a degree in Marketing from the University of Cincinnati. She has escaped the hills, and currently resides in Atlanta, where you can almost always find her camping at a Starbucks strategizing on how to take over the world.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *


American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.



Tech News

(TECH NEWS) Wouldn’t it be cool to just roll up your TV and put it away? LG’s rollable TV is what you crave, but...

Tech News

(TECH NEWS) The Consumer Electronics Show revealed the technologies that are dominating and will dominate the market, with Sony's AI puppers stealing the show.

Tech News

(TECH NEWS) Cable was once the king of the entertainment castle but by the end of this year, it will likely be overthrown.

Tech News

(TECH NEWS) Apple is expanding their reach into the video program realm but is taking two Sony brains to do so.

The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.