Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius

Residential

Taking real estate video to the next level – Liquidus’ Videolink

Web video on the rise

With a recent report noting that in America alone, nearly 7 billion web videos were watched just in the month of August. There is no question that the demand for web video is accelerating at a break neck pace, and it’s not just kids watching, and it’s not just kitty videos that dominate the air waves.

One of the problems for any business that creates video is the worry that it may not work on an end user’s device as some tablets and smartphones are not compatible with Flash. Liquidus has created a platform called Videolink, a “HTML5-equipped tool that enables home buyers to instantly view videos of the homes and realtors offerings on iPad and iPhones,” Liquidus told AGBeat. “The online player embeds the video content, featuring human voiceovers, overlaid graphics, highlighted key features and photo montages into the realtors website.”

Where the magic happens is that “Videolink 4.0 then automatically recognizes the type of device the customer is using—PC, Mac, or mobile device—and serves the resulting video presentation in the correct format.”

Users can choose a basic or enhanced player, add up to 12 property photos, music tracks and the paid service even offers custom narration. With real estate professionals jumping into the real estate waters, this is one tool that could help improve the professional presentation of videos while ensuring listings being promoted can be seen on any device.

Advertisement. Scroll to continue reading.

Tara Steele is the News Director at The American Genius, covering entrepreneur, real estate, technology news and everything in between. If you'd like to reach Tara with a question, comment, press release or hot news tip, simply click the link below.

13 Comments

13 Comments

  1. Andrew Mooers

    October 17, 2011 at 8:41 pm

    A slide show with 12 images is not a real video with 30 frames to 50 frames per second that has moton, action, life. The kind where when the "hit for audio, sound" the user does not hesitate. Wasting buyers time with regurgitation of same images they have already seen. That are now like Pet Cemetery a ways in to the movie.

  2. Greg Lyles

    March 7, 2012 at 1:48 pm

    I agree with Andrew. We need to move away from the images with the Ken Burns effect and focus on real video.

Leave a Reply

Your email address will not be published.

The
American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.

Advertisement

KEEP READING!

Social Media

(SOCIAL MEDIA) Facebook is updating its trends page as another step in its revamping process.

Business Marketing

(MARKETING) Whether an anomaly or the new normal, publishers are seeing diminished reach with text content on this popular site.

Tech News

(TECH NEWS) Panda is so helpful for organizing web browsing that companies like Facebook, Google, Uber, and Trello, have already been using it for...

Business News

(MARKETING NEWS) This Stanford study tested schoolkids’ ability to assess the value of digital media and their take on fake news ads.

The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.