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Upwork revealed its top 100 skills job seekers should aim to have

(BUSINESS MARKETING) Upwork released a list of the top-100 highly sought after skills in freelancers, and there are probably skill you didn’t even know were sought after

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upwork skills

It’s about to be a brand new decade, and we freelancers know that with each passing year, the competition gets more and more stiff. Luckily, Upwork has our back as they’ve recently released The Upwork 100, which ranks the top 100 in-demand skills for independent professionals.

The list, whose methodology was developed by the Chief Economist, Dr. Adam Ozimek, PhD, at Upwork and he found the following trends in regards to the skills. First, U.S. workers are supercharging global business. Second, the average hourly rate is higher than the majority of workers in the overall U.S. economy. And third, A diverse range of industries in the Fortune 500 leverage independent talent.

Listed below is the list in its entirety, according to their quarter three research. Us independent workers can see where we need to brush up, and perhaps be inspired to take on a new skill!

The Upwork 100: Q3 2019
1. .NET Core
2. TypeScript
3. Landing pages
4. eBooks
5. Android
6. Electronic design
7. Presentation
8. Sketch
9. Research
10. Technical recruiter
11. Bank reconciliation
12. Slack
13. Google Tag Manager
14. Sourcing
15. Amazon Web Services (AWS)
16. Video post-editing
17. LinkedIn recruiting
18. Data visualization
19. Interviewing
20. Interior design
21. System administration
22. Kubernetes
23. Data scraping
24. Technical documentation
25. Project scheduling
26. Adobe Premiere Pro
27. 2D animation
28. Firebase
29. Customer retention marketing
30. Salesforce Lightning
31. DevOps
32. Selenium
33. Accounts receivable management
34. Microsoft Windows Azure
35. Database design
36. AutoCAD
37. Usability testing
38. C development
39. Accounts payable management
40. Lead generation
41. Product descriptions
42. Certified Public Accountant (CPA)
43. Circuit design
44. eLearning
45. Google Docs
46. Docker
47. GitHub
48. Redux for JavaScript
49. Business planning
50. Data entry
51. Motion graphics
52. Infographics
53. Architecture
54. ASP.NET
55. Asana
56. Instagram marketing
57. Shopify development
58. Search Engine Optimization (SEO)
59. Architectural rendering
60. PostgreSQL administration
61. Salesforce app development
62. Python
63. Magento 2
64. Link building
65. MongoDB
66. Bootstrap
67. SEO writing
68. Web scraping
69. Animation
70. Network security
71. 3D rendering
72. Agile project management
73. Administrative support
74. Data mining
75. Internet research
76. English grammar
77. Squarespace
78. Elasticsearch
79. Startup consulting
80. AWS Lambda
81. Branding
82. Media relations
83. Appointment setting
84. 3D design
85. Bookkeeping
86. Romance writing
87. Budgeting and forecasting
88. Product design
89. Financial accounting
90. Adobe After Effects
91. Zendesk
92. Accounting
93. Virtual assistant
94. Google Cloud Platform
95. Postgre SQL programming
96. Tax preparation
97. Embedded systems
98. Audio editing
99. Google Analytics
100. Amazon S3

This helps us to not only see what the current climate is like, but may also remind us of skills we forgot to include on our resumes. What do you think of this list? Comment below with your thoughts!

Staff Writer, Taylor Leddin is a publicist and freelance writer for a number of national outlets. She was featured on Thrive Global as a successful woman in journalism, and is the editor-in-chief of The Tidbit. Taylor resides in Chicago and has a Bachelor in Communication Studies from Illinois State University.

Business Marketing

Bite-sized retail: Macy’s plans to move out of malls

(BUSINESS MARKETING) While Macy’s shares have recently climbed, the department store chain is making a change in regards to big retail shopping malls.

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Macy's retail storefront, which may look different as they scale to smaller stores.

I was recently listening to a podcast on Barstool Sports, and was surprised to hear that their presenting sponsor was Macy’s. This struck me as odd considering the demographic for the show is women in their twenties to thirties, and Macy’s typically doesn’t cater to that crowd. Furthermore, department retail stores are becoming a bit antiquated as is.

The sponsorship made more sense once I learned that Macy’s is restructuring their operation, and now allowing their brand to go the way of the ghost. They feel that while malls will remain in operation, only the best (AKA the malls with the most foot traffic) will stand the test of changes in the shopping experience.

As we’ve seen a gigantic rise this year in online shopping, stores like Macy’s and JC Penney are working hard to keep themselves afloat. There is so much changing in brick and mortar retail that major shifts need to be made.

So, what is Macy’s proposing to do?

The upscale department store chain is going to be testing smaller stores in locations outside of major shopping malls. Bloomingdale’s stores will be doing the same. “We continue to believe that the best malls in the country will thrive,” CEO Jeff Gennette told CNBC analysts. “However, we also know that Macy’s and Bloomingdale’s have high potential [off]-mall and in smaller formats.”

While the pandemic assuredly plays a role in this, the need for change came even before the hit in March. Macy’s had announced in February their plans to close 125 stores in the next three years. This is in conjunction with Macy’s expansion of Macy’s Backstage, which offers more affordable options.

Gennette also stated that while those original plans are still in place, Macy’s has been closely monitoring the competition in the event that they need to adjust the store closure timeline. At the end of the second quarter, Macy’s had 771 stores, including Bloomingdale’s and Bluemercury.

Last week, Macy’s shares climbed 3 percent, after the retailer reported a more narrow loss than originally expected, along with stronger sales due to an uptick in their online business. So they’re already doing well in that regard. But will smaller stores be the change they need to survive?

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Business Marketing

Why you must nix MLM experience from your resume

(BUSINESS MARKETING) MLMs prey on people without much choice, but once you try to switch to something more stable, don’t use the MLM as experience.

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Discussing including MLM experience on a resume.

MLM experience… Is it worth keeping on your resume?

Are you or someone you know looking for a job after a stint in an MLM? Well, first off, congratulations for pursuing a real job that will provide a steady salary! But I also know that transition can be hard. The job market is already tight and if you don’t have much other work experience on your resume, is it worth trying to leverage your MLM experience?

The short answer? Heck no.

As Ask the Manager puts it, there’s a “strong stigma against [MLMs],” meaning your work experience might very well put a bad taste in the mouth of anyone looking through resumes. And looking past the sketchy products many offer, when nearly half of people in MLMs lose money and another quarter barely break even, it sure doesn’t paint you in a good light to be involved.

(Not to mention, many who do turn a profit only do so by recruiting more people, not actually by selling many products.)

“But I wouldn’t say I worked for an MLM,” you or your friend might say, “I was a small business owner!”

It’s a common selling point for MLMs, that often throw around pseudo-feminist feel good slang like “Boss Babe” or a “Momtrepreneur,” to tell women joining that they’re now business women! Except, as you might have guessed, that’s not actually the case, unless by “Boss Babe” you mean “Babe Who Goes Bankrupt or Tries to Bankrupt Her Friends.”

A more accurate title for the job you did at an MLM would be Sales Rep, because you have no stake in the creation of the product, or setting the prices, or any of the myriad of tasks that a real entrepreneur has to face.

Okay, that doesn’t sound nearly as impressive as “small business owner.” And I know it’s tempting to talk up your experience on a resume, but that can fall apart pretty quickly if you can’t actually speak to actual entrepreneur experience. It makes you look like you don’t know what you’re talking about…which is also not a good look for the job hunt.

That said… Depending on your situation, it might be difficult to leave any potential work experience off your resume. I get it. MLMs often target people who don’t have options for other work opportunities – and it’s possible you’re one of the unlucky ones who doesn’t have much else to put on paper.

In this case, you’ll want to do it carefully. Use the sales representative title (or something similar) and, if you’re like the roughly 50% of people who lose money from MLMs, highlight your soft skills. Did you do cold calls? Tailor events to the people who would be attending? Get creative, just make sure to do it within reason.

It’s not ideal to use your MLM experience on a resume, but sometimes desperate times call for desperate measures. Still, congratulations to you, or anyone you know, who has decided to pursue something that will actually help pay the bills.

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Business Marketing

This smart card manages employee spending with ease

(BUSINESS MARKETING) Clever credit cards make it easier for companies to set spending policies and help alleviate expense problems for both them and their employees.

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Spendesk showing off its company credit cards.

Company credit cards are a wonderful solution to managing business expenses. They work almost exactly like debit cards, which we all know how to use, am I right? It is the twenty-first century after all. Simply swipe, dip, or tap, and a transaction is complete.

However, keeping up with invoices and receipts is a nightmare. I know I’ve had my fair share of hunting down wrinkled pieces of paper after organizing work events. Filling out endless expense reports is tedious. Plus, the back and forth communication with the finance team to justify purchases can cause a headache on both ends.

Company credit cards make it easier for companies to keep track of who’s spending money and how much. However, they aren’t able to see final numbers until expense reports are submitted. This makes monitoring spending a challenge. Also, reviewing all the paperwork to reimburse employees is time-consuming.

But Spendesk is here to combat those downsides! This all-in-one corporate expense and spend management service provides a promising alternative to internal management. The French startup “combines spend approvals, company cards, and automated accounting into one refreshingly easy spend management solution.”

Their clever company cards are what companies and employees have all been waiting for! With increasing remote workforces, this new form of payment comes at just the right moment to help companies simplify their expenditures.

These smart cards remove limitations regular company cards have today. Spendesk’s employee debit cards offer companies options to monitor budgets, customize settings, and set specific authorizations. For instance, companies can set predefined budgets and spending category limitations on flights, hotels, restaurants, etc. Then they don’t have to worry about an employee taking advantage of their card by booking a first-class flight or eating at a high-end steakhouse.

All transactions are tracked in real time so finance and accounting can see purchases right as they happen. Increasing visibility is important, especially when your employee is working remotely.

And for employees, this new form of payment is more convenient and easier on the pocket. “These are smart employee company cards with built-in spending policies. Employees can pay for business expenses when they need to without ever having to spend their own money,” the company demonstrated in a company video.

Not having to dip into your checking account is a plus in my book! And for remote employees who just need to make a single purchase, Spendesk has single-use virtual debit cards, too.

Now, that’s a smart card!

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