Connect with us

Business News

A job seeker’s guide to SXSW – prep tips, hacks, & shortcuts

Published

on

sxsw

“You won’t find a job this year at SXSW,” said Sarim Q, better known as tech.romantic in NYC. “The jobs will find you – that’s just the nature of the festival turned beast, that engulfed half a million attendees last year from all over the globe.”

Sarim is a creative coach for those in the tech, art, and entrepreneurial spaces. In his lighthearted style, he shares strategy to ambitious individuals looking to get the most returns for their creativity, giving advice on the challenges of technology, marketing, networking, monetization, and productivity. Having run his own digital agency, and consulted with startups and global firms, he offers a professional approach to personal pursuits.

And today, he is offering insight into how to get a job while you’re at SXSW this year. He has experience and offers all of the shortcuts so you can avoid wasting your time like everyone else does. The following is in his words:

I’ve written this article and put together resources so that you can navigate the harmonic chaos, with knowledge of ALL the events, escaping with a plethora of business contacts and lining up your next awesome gig. Keep reading to find a list with 2000 contacts of the biggest companies & names attending SXSW, and a list of events that representatives of these companies will be attending and speaking at.

Why network at SXSW? What makes SXSW such a good place for networking?

Although SXSW was originally founded to spread Austin’s music scene across the world, it quickly evolved, bringing in a massive influx of entrepreneurs, technologists, and businesses. In fact, for the first time in 2010, SXSW Interactive (the business/tech side of the festival) surpassed the attendance of the music festival, and with continued growth has made itself a tech and entrepreneurship hub.

This means that if you’re looking for a job, you have a set of unlimited businesses to pitch to, creatives to learn from, and new friends to make.

Last year, the majority of conference registrants were split equally between large businesses and startups/small businesses. The main reason for coming was to find new business opportunities (60%) of respondents. Although only 10% came specifically to hire talented people, I’ve experienced that a large number of companies are open to hiring through this medium, especially if you play your cards right.

Sarim at the YouTube Story HQ at SXSW Interactive. All photos, courtesy of @j3sus_h.

What do I need to do to get hired?

Contrary to the common belief, you don’t need one of those fancy badges to speak with decision makers. However, you will need to work on your image (both digital and physical) to make an impression on the people you meet. And you’ll most likely be waiting in line from time to time.

Where to find your match:

To figure out where your new employers are, you must know your own talent.

This is important because SXSW is fragmented into three main tracks (Interactive, Film, and Media) which are broken down further into their specific fields. Each of these fields has its own keynotes, speakers, sessions, and PARTIES.

The companies you want to work at will be present at their related events. Now you can both plan to meet a specific company ahead of time, but also be in a position to discover new companies that are similar in nature.

For instance, if I’m an aspiring movie director, I might plan to visit one of the various Film & TV Industry Sessions. After a long day of shaking hands and swapping names, you might retire to one of the Film Vision Screening Sections or one of the Art Installations.

Or if I’m a Virtual Reality developer, you know I’m attending the VR/AR/MR sessions and going to the Interactive Opening Party.

Every innovative company under the sun will be attending SXSW. To make things easier for you, I’ve painstakingly created a spreadsheet with the events held by the top companies (a lot of Big Four), their representative, and even their social profiles.

So onto what was promised, the huge list of business contacts & events at SXSW.

Notice: By using this list you agree that some information may be dated or incorrect and not to abuse the privilege of having this information by contacting them repeatedly or without good reason. Now that you’ve promised not to spam anyone and only reach out one time to the individuals where you are qualified to work, here is the full list.

Also, because I love you all – here’s a list of all the companies that will be at the trade show. There are about 300 companies, take your pick and make sure to look at the advice below to stand out from the crowd.

Lastly, here’s a list of events/sessions by field:

How to stand out!

You may have guessed that you’re not the only one looking for a job this SXSW season. Companies, especially at the trade show booths, may speak with a 100 excited candidates a day. How on earth will they remember you? No worries, with my tips – you’ll stay on their minds all the times.

1. Prepare your digital identity to showcase your talent & creations.

This is an obvious one – potential employers and other creatives you meet are going to want to see what you’ve built. That’s what the whole festival is about, creation. It’s time to deploy your side apps, to upload that pet film project, and publish that latest blog post. Make sure to tie it to a central location like a website or a resume, or even a profile. I know we’re only a day away (darn procrastination) but this truly is important if you want to stand out. Get this done tonight before you go to any parties.

2. Update your social profiles, make resumes.

SXSW has played a part in the origination and development of many types of social media (Twitter, Foursquare, Meerkat) because of their powerful concentrated effects within the community. Almost everyone you meet will have a Facebook, Instagram, LinkedIn, and Twitter account. It’s actually a huge opportunity for anyone looking to create an audience.

Make sure your profile is up to date, with posts showing what you’re up to, and throw on some pictures of your beautiful self.

Make sure to exchange social information with everyone you meet, not at the outset, but after establishing an in-person connection.

3. Pre-meditated and impromptu research.

Now I’ll give you a secret from the tech.romantic playbook. An interaction is made meaningful between two people when there’s a connection. From a company’s perspective, that might mean having knowledge about their latest innovations, projects – etc. They came to SXSW for these conversations. It’s up to you to research what they’re interested in, and then bring it up in conversation.

Earlier, I gave you a list of all the companies at the trade show and job market. That’s a great place to start. But in actuality, you’ll be attending all these events and seeing companies from all over who’s attendance you couldn’t have predicted. This is where impromptu research comes in.

Stand off to the side and look these companies up – have something to talk about. Tie your own experiences and knowledge to what they’re working on. It’s really that simple.

Bonus SXSW tips, just for you.

So you’ve read this far. I’m impressed with your ability to pay attention, young jobhopper. I hope I’ve helped you in your quest to find new work. Here are some last minute bonuses and tips that you should keep in mind.

1. You’re at SXSW to have fun. So have fun.

I know the topic of this article was to find a job at SXSW, but if you’re intent on doing that in every interaction, you might miss out on the serendipity and vibrancy that the festival brings. Take time in your day to learn about others and experience the culture as it is. Sometimes that ends up being more meaningful than any paycheck.

2. You’re not going to meet everyone.

Even if you were the Flash zipping from exhibit to exhibit, you wouldn’t be able to go to all the sessions and meet all the companies. You should try and prioritize based on your interests, and attend events to learn something you’ve always wanted to learn. Don’t bother going to the events that might be hit or miss (subjective to what you like). Most people only attend for a weekend (the film part of the festival is busiest opening weekend), so target based on your goals and desires.

3. There are just as many affiliated events and opportunities.

There are a huge amount of SXSW parties going on during the festival. Don’t just get caught up attending the sessions (without a pass you’ll be waiting hours for popular ones). If you want a more intimate setting, you can scope out parties, oftentimes these will be sponsored by a big company. More than that – everyone representing the company should be there. Talk about access.

As a prize for reading this far, here’s an official Austin vendor list for the parties that will serve food and drink, with addresses and times.

The events also have a ridiculous amount of free food and drink, and everyone for the most part has let their guard down. Have some fun, you deserve it.

Business News

Big retailers are opting for refunds instead of returns

(BUSINESS NEWS) Due to increased shipping costs, big companies like Amazon and Walmart are opting to give out a refund rather than accepting small items returned.

Published

on

Package delivery people holding deliveries. Refund instead of returns are common now.

The holidays are over, and now some people are ready to return an item that didn’t quite work out or wasn’t on their Christmas list. Whatever the reason, some retailers are giving customers a refund and letting them keep the product, too.

When Vancouver, Washington resident, Lorie Anderson, tried returning makeup from Target and batteries from Walmart she had purchased online, the retailers told her she could keep or donate the products. “They were inexpensive, and it wouldn’t make much financial sense to return them by mail,” said Ms. Anderson, 38. “It’s a hassle to pack up the box and drop it at the post office or UPS. This was one less thing I had to worry about.”

Amazon.com Inc., Walmart Inc., and other companies are changing the way they handle returns this year, according to a report by The Wall Street Journal (WSJ). The companies are using artificial intelligence (AI) to weigh the costs of processing physical returns versus just issuing a refund and having customers keep the item.

For instance, if it costs more to ship an inexpensive or larger item than it is to refund the purchase price, companies are giving customers a refund and telling them to keep the products also. Due to an increase in online shopping, it makes sense for companies to change how they manage returns.

Locus Robotics chief executive Rick Faulk told the Journal that the biggest expense when it comes to processing returns is shipping costs. “Returning to a store is significantly cheaper because the retailer can save the freight, which can run 15% to 20% of the cost,” Faulk said.

But, returning products to physical stores isn’t something a lot of people are wanting to do. According to the return processing firm Narvar, online returns increased by 70% in 2020. With people still hunkered down because of the pandemic, changing how to handle returns is a good thing for companies to consider to reduce shipping expenses.

While it might be nice to keep the makeup or batteries for free, don’t expect to return that new PS5 and get to keep it for free, too. According to WSJ, a Walmart spokesperson said the company lets someone keep a refunded item only if the company doesn’t plan on reselling it. And, besides taking the economic costs into consideration, the companies look at the customer’s purchase history as well.

Continue Reading

Business News

Google workers have formed company’s first labor union

(BUSINESS NEWS) A number of Google employees have agreed to commit 1% of their salary to labor union dues to support employee activism and fight workplace discrimination.

Published

on

Google complex with human sized chessboard, where a labor union has been formed.

On Monday morning, Google workers announced that they have formed a union with the support of the Communications Workers of America (CWA), the largest communications and media labor union in the U.S.

The new union, Alphabet Workers Union (AWU) was organized in secret for about a year and formed to support employee activism, and fight discrimination and unfairness in the workplace.

“From fighting the ‘real names’ policy, to opposing Project Maven, to protesting the egregious, multi-million dollar payouts that have been given to executives who’ve committed sexual harassment, we’ve seen first-hand that Alphabet responds when we act collectively. Our new union provides a sustainable structure to ensure that our shared values as Alphabet employees are respected even after the headlines fade,” stated Program Manager Nicki Anselmo in a press release.

AWU is the first union in the company’s history, and it is open to all employees and contractors at any Alphabet company in the United States and Canada. The cost of membership is 1% of an employee’s total compensation, and the money collected will be used to fund the union organization.

In a response to the announcement, Google’s Director of People Operations, Kara Silverstein, said, “We’ve always worked hard to create a supportive and rewarding workplace for our workforce. Of course, our employees have protected labor rights that we support. But as we’ve always done, we’ll continue engaging directly with all our employees.”

Unlike other labor unions, the AWU is considered a “Minority Union”. This means it doesn’t need formal recognition from the National Labor Relations Board. However, it also means Alphabet can’t be forced to meet the union’s demands until a majority of employees support it.

So far, the number of members in the union represents a very small portion of Google’s workforce, but it’s growing every day. When the news of the union was first announced on Monday, roughly 230 employees made up the union. Less than 24 hours later, there were 400 employees in the union, and now that number jumped to over 500 employees.

Unions among Silicon Valley’s tech giants are rare, but labor activism is slowly picking up speed, especially with more workers speaking out and organizing.

“The Alphabet Workers Union will be the structure that ensures Google workers can actively push for real changes at the company, from the kinds of contracts Google accepts to employee classification to wage and compensation issues. All issues relevant to Google as a workplace will be the purview of the union and its members,” stated the AWU in a press release.

Continue Reading

Business News

Ticketmaster caught red-handed hacking, hit with major fines

(BUSINESS NEWS) Ticketmaster has agreed to pay $10 million to resolve criminal charges after hacking into a competitor’s network specifically to sabotage.

Published

on

Person open on hacking computer screen, typing on keyboard.

Live Nation’s Ticketmaster agreed to pay $10 million to resolve criminal charges after admitting to hacking into a competitor’s network and scheming to “choke off” the ticket seller company and “cut [victim company] off at the knees”.

Ticketmaster admitted hiring former employee, Stephen Mead, from startup rival CrowdSurge (which merged with Songkick) in 2013. In 2012, Mead signed a separation agreement to keep his previous company’s information confidential. When he joined Live Nation, Mead provided that confidential information to the former head of the Artist Services division, Zeeshan Zaidi, and other Ticketmaster employees. The hacking information shared with the company included usernames, passwords, data analytics, and other insider secrets.

“When employees walk out of one company and into another, it’s illegal for them to take proprietary information with them. Ticketmaster used stolen information to gain an advantage over its competition, and then promoted the employees who broke the law. This investigation is a perfect example of why these laws exist – to protect consumers from being cheated in what should be a fair market place,” said FBI Assistant Director-in-Charge Sweeney.

In January 2014, Mead gave a Ticketmaster executive multiple sets of login information to Toolboxes, the competitor’s password-protected app that provides real-time data about tickets sold through the company. Later, at an Artists Services Summit, Mead logged into a Toolbox and demonstrated the product to Live Nation and Ticketmaster employees. Information collected from the Toolboxes were used to “benchmark” Ticketmaster’s offerings against the competitor.

“Ticketmaster employees repeatedly – and illegally – accessed a competitor’s computers without authorization using stolen passwords to unlawfully collect business intelligence,” said Acting U.S. Attorney DuCharme in a statement. “Further, Ticketmaster’s employees brazenly held a division-wide ‘summit’ at which the stolen passwords were used to access the victim company’s computers, as if that were an appropriate business tactic.”

The hacking violations were first reported in 2017 when CrowdSurge sued Live Nation for antitrust violations. A spokesperson told The Verge, “Ticketmaster terminated both Zaidi and Mead in 2017, after their conduct came to light. Their actions violated our corporate policies and were inconsistent with our values. We are pleased that this matter is now resolved.”

To resolve the case, Ticketmaster will pay a $10 million criminal penalty, create a compliance and ethics program, and report to the United States Attorney’s Office annually during a three-year term. If the agreement is breached, Ticketmaster will be charged with: “One count of conspiracy to commit computer intrusions, one count of computer intrusion for commercial advantage, one count of computer intrusion in furtherance of fraud, one count of wire fraud conspiracy and one count of wire fraud.”

Continue Reading
Advertisement

Our Great Partners

The
American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.

Emerging Stories

Get The American Genius
neatly in your inbox

Subscribe to get business and tech updates, breaking stories, and more!