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#WhyAustin (or why not Austin) as described by a New York startup founder

We’re diving deep into #WhyAustin, but to get honest feedback, we’ve asked outsiders what Austin lacks, what the city is known for outside of the city limits, and what improvements could be made.

collin slattery #WhyAustin

An outsider explains to us #WhyAustin

As part of an ongoing series, we’re exploring the business culture and environment in Austin. Everyone knows that over 100 people move to the city every day. Every. Day. So, instead of talking about how Austin graces nearly every desirable Top 10 list ever published, we’re asking some of the most relevant names in business to opine.

Instead of crunching numbers, we’re taking an honest pulse of what makes Austin great, but what some of the challenges are. To do that, we’ve interviewed company founders, politicians, startup investors, programmers, artists, musicians, and so many more.

But we’ve also asked outsiders to opine and give us insight into why they are NOT in Austin, even though it’s a respected business ecosystem. In his own words below, Taikun Inc.’s Founder, Collin Slattery gets honest with what outsiders think of Austin:

Collin, have you ever considered relocating your business to Austin?

Not fully relocating, but it is one of the cities where I hope to someday expand.

Why are you headquartered in your city? What makes it superior? Why is it unique?

Because New York City is one of the largest markets on the planet making it very easy to find businesses. I also happened to grow up here. New York City is the global center for virtually all things. It is unique in that the best and brightest from around the world flock to the city and the wide range of cultures that call the city home.

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What is your general view on Austin as a place to live? As a place to do business?

Austin strikes me kind of as a Brooklyn of the south similar to Portland in the whole counter-culture, young sort of vibe. Aside from the weather, I think it’d probably be pretty great. A little small for my taste as a New Yorker, but pretty great nonetheless. The city is big enough to support business growth and there are definite financial benefits to being in Texas.

What would be the most appealing aspects of living and working in Austin?

Most appealing would probably be the cultural scene. My tastes could be described as “hipsterish.”

What could possibly attract you to Austin?

I don’t think I really could be drawn away from NYC. I’m always interested in expansion, but NYC is and always be my home base personally and professionally.

When you think of Austin, what one word immediately comes to mind?


What unique advantages are there to doing business in your city that Austin doesn’t offer?

The public transportation system, the density of business, and the access to an unrivaled number of global headquarters. Just orders of magnitude more business being done in New York.

What do you think of the “Austin is great, but don’t move here, we’re full” mentality?

I think it’s pretty typical of people who take great pride in their cities, though I find it entertaining that they’re usually people who moved there after college who take that attitude.

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What does Austin most need to improve upon to attract more investment and talent?

I think Austin is doing a great job on the whole.

Read other #WhyAustin interviews:


Lani is the COO and News Director at The American Genius, has co-authored a book, co-founded BASHH, Austin Digital Jobs, Remote Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.

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  1. Pingback: Rocksauce Studios CEO, Q Manning succinctly explains #WhyAustin - The American Genius

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