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Opinion Editorials

The questionable timing of Errol Samuelson’s departure from Move, Inc.

(Editorial) A key figure at Move, Inc. resigned without notice last week, leaving many wondering how his move to Zillow will have an impact on the real estate industry.

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goodbye

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The difficulty of quitting

In my life, I can count the number of times I’ve quit a job with no notice and a “shove it” note on one finger. I was accidentally included in an email from a boss who made a cruel comment about me. It was one in a long chain of abusive statements toward me and everyone else. I had worked enough 90 hour weeks for this man, so I printed out the email, circled his statement, wrote “ADIOS” in red Sharpie, handed it to him, and walked out that minute. I was immediately hired to be the Marketing Director at a real estate firm, and then began working here, so it all worked out for the best.

I have no regrets. If you’ve ever seen The Devil Wears Prada, you’ll understand my plight. He deserved it. But not all bosses deserve a nasty red sharpie note, but it happens regardless.

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When Errol Samuelson, former president of realtor.com and Chief Strategy Officer at Move, Inc. left to become Zillow’s Chief Industry Development Officer, it appeared to me to be a red Sharpie note to the ol’ boss, but instead of handing it to him personally, he called it in. I’ve been pondering the timing of the departure and what it means for the industry.

The timing of Samuelson quitting

We had known for some time that Move would be in an investor’s meeting all day on Wednesday, an event that everyone knows does not permit interruptions. Steve Berkowitz, CEO of Move, Inc. told us that while Samuelson was not expected to be in the day-long meeting, he was aware of it. Additionally, Berkowitz said that he had a standing appointment with Samuelson on Thursday in person to go over his 2013 objectives and review his 2014 goals. In other words, he quit the day before he had to meet with the boss to discuss his performance.

These two facts confirm to me that the timing was choreographed purposely. Was this designed to hurt Move’s chances with investors or hurt their stock? “That can’t be determined,” Berkowitz told us. He tells us that while in the investor meeting, he ignored a call from human resources, then the legal department, and realized something was afoot when his Chairman rang his cell phone – he stepped out, learned the news, and called Samuelson.

In less than a minute, Berkowitz says he congratulated Samuelson, asking only that they hold off on announcing the departure for 24 hours. Within the hour, Zillow published a well crafted press release on the subject. Berkowitz is keeping a positive outlook, noting that “business is business,” but quitting in this manner is nowhere on par with my red Sharpie note, and it seems to violate basic business ethics, particularly given the fact that every Move, Inc. strategy in Samuelson’s brain has gone to Zillow who one Move, Inc. insider opined is “known for their drama,” particularly with the timing of press releases, lawsuits, and the like.

A slight change in tone

Berkowitz’s statements have been extremely courteous so far, but we noticed a slight change in the tide when he asserted to us that Samuelson “was privvy to the strategy, but was not involved in the day to day operations. We won’t miss a beat at all.”

Although the feeling inside of Move, Inc. seems to be that Samuelson burnt a bridge, the overriding feeling is that it was completely unnecessary.

Berkowitz echoed a feeling we had here at AG, noting that Samuelson was one of the most outspoken critics of Realtor.com competitors, and to see that change overnight is like a Republican becoming Democrat with no explanation.

Moving forward, Berkowitz noted that their “direction is solid,” their “value is strong,” and that they will continue to live up to the promises they make. He opines that their current team is extremely strong, and that combined, they have more industry experience than any of their competitors. They have restructured Samuelson’s role, and recent promotions will take care of the company strategy, which Berkowitz notes he has always driven, no matter who reported to him.

“People’s actions define them.”

Berkowitz says that this departure has him concerned for the industry. “Remember this: people’s actions define them.”

One topic Berkowitz sidestepped was the reaction of the National Association of Realtors, simply leaving it at the fact that Samuelson was privvy to their strategies as well (which we can imagine they’re likely somewhat annoyed by).

My interactions with Samuelson have always been positive, so I was surprised at the choreography of this departure, and I do think that Zillow has one hell of an industry leader in their midst, but climbing the wall and kicking down the ladder behind him seems unnecessary, and although Berkowitz wouldn’t say it, I will – this feels designed to hurt Move, Inc. in favor of Zillow. From where I stand, it didn’t have to be that way, and it actually hurts Zillow’s relationship with NAR, informed brokers, and informed agents who butter their bread.

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4 Comments

4 Comments

  1. andreageller

    March 10, 2014 at 5:42 pm

    I think in this day and age there is no graceful way of going from one competitor to another for either party. As with all things it’s timing.

    • agbenn

      March 11, 2014 at 10:33 am

      In some ways I agree with you Andrea, but in this case when discussing two publicly traded organizations, timing is everything. The timing and rush are certainly questionable. Big businesses do this everyday, but the cloak and dagger style of leaving is suspect when you put it with a publicly announced investors meeting. The move was designed to at minimum embarrass Move, but even that failed because although he had a title, he wasn’t involved in execution according to the article, and Move.

      Funny thing about real estate, most R’s spend a lot of time avoiding these types of individuals, so the role he was hired for will only place more distrust on Zillow for the foreseeable future. I have good friends at Zillow, but the ethos is gone and seems it could be a top down problem.

  2. basic_business_ethics

    March 11, 2014 at 12:46 pm

    I agree that the timing seems to have been designed by Zillow to damage realtor.com, it is shocking to me that Errol went along with it.

    Getting poached is one thing, but giving zero notice and being announced as starting a job at a top competitor that same day is another.

    Samuelson should have resigned, and then later re-emerged at Zillow.

    Zillow and Errol may have just made the already treacherous waters of securing MLS feeds and favor with NAR even more turbulent.

    It may hurt realtor.com in the short term, but I doubt this is a long term win for Zillow.

  3. BawldGuy

    March 11, 2014 at 10:23 pm

    We all have a choice when it comes to how we unilaterally end any relationship. We can be a real man or woman, or we can be less. Grace is a choice if we’re the ones making the decision to leave any relationship. Class too is a choice. To believe otherwise is unfortunate.

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Opinion Editorials

The *actual* reasons people choose to work at startups

(EDITORIAL) Startups have a lot going for them, environment, communication, visible growth. So it is easy to see why they are so popular now

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Startups are perpetually viewed as the quintessential millennial paradise with all of the accompanying perks: flexible hours, in-house table tennis, and long holidays. With this reputation so massively ingrained in popular perception of startups, is it foolish to think that their employees actually care about the work that startup companies accomplish?

Well, yes and no.

The average startup has a few benefits that traditional business models can’t touch. These benefits often include things like open communication, a relaxed social hierarchy, and proximity to the startup’s mission. That last one is especially important: While larger businesses keep several degrees of separation between their employees and their end goals, startups put the stakes out in the open, allowing employees to find personal motivation to succeed.

When an employee can find themself personally fulfilled by their work, that work reaps many of the benefits of the employee’s dedication, which in turn helps the startup propagate. Many aspiring startup employees know this and are eager to “find themselves” through their work.

Nevertheless, the allure of your average startup doesn’t always come from the opportunity to work on “something that matters.”

Tiffany Philippou touches on this concept by pointing out that “People come to work for you because they need money to live… [s]tartups actually offer pretty decent salaries these days.”

It’s true that many employees in their early to late twenties will likely take any available job, so assuming that your startup’s 25-and-under employee base is as committed to finding new uses for plastic as you are may be a bit naïve—indeed, this is a notion that holds true for any business, regardless of size or persuasion.

However, startup experience can color a young employee’s perception of their own self-worth, thus allowing them to pursue more personally tailored employment opportunities down the road—and that’s not a bad legacy to have.

Additionally, startups often offer—and even encourage—a level of personal connection and interactivity that employees simply won’t find in larger, more established workplaces. That isn’t symptomatic of startups being too laid-back or operating under loosely defined parameters; instead, it’s a clue that work environments which facilitate personalities rather than rote productivity may stand to get more out of their employees.

Finally, your average startup has a limited number of spots, each of which has a clearly defined role and a possibility for massive growth. An employee of a startup doesn’t typically have to question their purpose in the company—it’s laid out for them; who are we to question their dedication to fulfilling it?

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Opinion Editorials

People saying “I love you” at work casually – yay or nay?

(EDITORIAL) Is saying “I love you” in the workplace acceptable in the current harassment and lawsuit climate? Let’s take a look at the factors.

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Anyone who works in “The Office” knows sometimes there is a failure to communicate. Per email conversation, context can get lost in translation.

So, why then, in the age of the Me Too Movement, are coworkers saying: I Love You?

I’m guessing it’s thanks to our digital lifestyle?

No, I’m not a Boomer. Thank you very much. That’s a different editorial. But, I’ve been working since way back in the day. A time when we wore tennis shoes with nylons. Wait, that’s still a thing?

Alas, I digress.

If we consider the culture of work, particularly in the case of some start-ups, it’s not uncommon for there to be beer in the workplace, casual dress – meaning you have clothes on – and possibly a more youthful expectation around communication.

So, f*ck yeah, dude, I love you!

With the use of workflow apps like Slack, where people can text you – while on the toilet, no less. I mean, who hasn’t told a colleague, “OMG! You are a f@cking ?” after dealing with a challenging situation/customer/boss/client and that colleague comes to the rescue.

Just me? Oops.

Maybe it started back with the I Love You Man commercial, which also became the title of a bromance.

If the bros can have their bromance, then why can’t we all say those three words in the workplace?

I’m not gonna spoil the party and say never. I’m just going to suggest some things are better left unsaid.

First, words are powerful.

Because this is the era of Me Too, it’s easy for there to be misinterpretation. What if a woman says it to a male colleague. A boss says to a much junior employee.

Can you say harassment?

One of my former managers didn’t even like me saying her name. I can’t imagine what she’d do if I said: “I love you.”

But, here’s a real reason. People are happy with us one day and not the next.

Keeping it chill and professional is important. For example, I once called my co-worker – and very good friend – a nasty Spanish word and it almost resulted in a knife fight. What I learned is one day you are joking around and your friend isn’t.

Second, a laissez-faire attitude toward communication can become second nature. You can’t be accidentally telling your client, you love them, now can you? I mean, beyond being authentic, those words mean a lot to some people, just tossing them about shows a real lack of judgment and can result in an extremely negative response.

Which leads me to my last point.

“Et, tu Cheryl”

One company I worked at hired Gallup to do a survey of staff. One of the questions was about having a work BFF, which is important in the workplace. Often we have our work husband or wife or sister, even. We all need someone we can lean on.

In the workplace, depending on the culture and environment, it may be a good place to keep it 100 or, if too toxic, a better place to fake it. Even people who seem to be on your side might be just waiting to pounce.

Get too close, say the wrong thing and Cheryl gets your office with the window and the red stapler too.

All I’m saying is keep it real, but maybe not too real.

Oh, and btw, I <3 U.

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Opinion Editorials

Audi paves the way for how to thoughtfully reduce a workforce

(BUSINESS NEWS) Audi has a new electric car plan that will eliminate 9,500 employees…but in a shocking twist, we’re not even mad. WATT’s going on here?

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Audi E-tron

12 billion motivational posters/yoga tops/specialty ziploc bags can’t all be wrong: Positive change always comes with loss.

For German Audi workers, the company shifting gears to focus on manufacturing electric vehicles will see employee losses to the tune of 7.5k people being Audi of a job there. In the next five years, another 2,000 jobs are expected to get the axe as well.

So they should be panicking, right? Audi workers should mask up and be out in the streets?

Well, considering the general state of the world, yes. But if we’re isolating to just this change, no!

See, Audi’s not actually shoving people out of the door to make room for younger, sexier, more fuel-efficient staff. The jobs they’re cutting are going to be cut due to employees leaving on their own for different pastures and retirement. As in, no one’s getting laid off through 2029.

Now there’s an electric slide I can get behind!

Audi’s top brass, in an Ohm-My-God twist (see what I did there), actually sat down with worker reps and talked this move out. This kinder, gentler, distinctly NON-assy arangement will save the company over 6.6 billion dollars over the next decade, and all of that cash is going to boogie-woogie-woogie into their ‘lightning car development’ piggy banks.

Yay for them!

And yay for us.

See, Germany has a (recent) history of not being horrible to their employees. It’s why Walmart’s attempt to claw its way into Deutschland went up in so much smoke. And that history is accompanied by a reputation for stunningly positive change for everyone from white tie to black apron.

With a brand as giant, trusted, and drooled over as Audi is managing to conduct massively profitable business without schwantzing anyone over, everyone here in the US has a shining example to point to and follow when making massive company moves.

Notably, Tesla, America’s favorite electric car company is almost cartoonishly anti-union, anti-worker, and anti-running dress rehearsals on expectation/glass shattering exhibitions. The prevailing thought is that it’s a necessity to be some kind of moustache twirling villain to get ahead because so many businesses insist upon it.

But that chestnut cracks here.

No more ‘Businesses exist to make money’ excuses. No more ‘You have to be ruthless to get ahead’ BS. Those selective-sociopathy inducing phrases never made any sense to begin with, but now, we’ve got a shining example of towering projected #GAINZ for a company doing right by its people without a single head rolling on the factory floors or a single decimal point moved left in the ledgers.

Ya done good, Audi.

Here’s hoping more businesses stateside follow in your tire tracks.

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