Private company stock trading startup, SecondMarket today named real estate search site Trulia.com among the “fastest growing” in “buyer interest” alongsize Pandora, Groupon and ZipCar.
Pete Flint, CEO and co-founder of Trulia said, “We have built and scaled highly effective local advertising products around a large, highly sought after audience. Our ability to efficiently grow while home sales and home prices remain depressed, gives us great confidence around the long term success and growth prospects of our model.”
Trulia says they have experienced over 50% growth year over year and a doubling of revenues and is the only real estate company among the “fastest growing in buyer interest.” While SecondMarket is an alternative assets site and not trading in the same volume as the traditional stock market, it’s an interesting metric to look at.
Trulia says that despite the suffering economy, they’re doing well as Realtor interest rises, but one could argue that it is precisely because of the suffering economy that they are performing well as agents grasp at any tatic possible to stay afloat, throwing small bills at any and all sites that hint at a chance of success.
Does this SecondMarket report spell long term growth for Trulia as they’ve outlined on their website and does Trulia really improve the chances of getting a home sold, or does it really note that a struggling real estate sector is the exact reason for the growth of the site and highlights a potential long term weakness when the economy recovers?