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The case for rejecting the multiple-monitor setup

(ENTREPRENEUR) Multiple monitors may seem like a great way to be able to see all of your work and to-do tasks, but not everyone agrees.

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We’ve all seen some variation of the multiple monitor setup. In fact, you might have your own two or even three headed monster of a desktop setup back home. With today’s collaborative business environment and an app for almost every task imaginable, it’s easy to see why the multiple monitor setup has taken off.

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We need more screen, because more is available to us. There’s more communication streams, more apps and more information. However, more screen may not necessarily translate to increased productivity.

The Solo case

Cory House, a Pluralsight author, software architect and speaker among many other titles, agrees. In his “Single Monitor Manifesto,” House makes a case against the multiple monitor setup.

His main argument boils down to one belief, less may sometimes mean more.

First of all, it’s easy to be critical of House and dismiss his claims assuming that he has a simple job, free of the complexities of business. However, I’d argue that being a software architect and author gives House even more reason to benefit from a multiple screen setup. In fact, House had his own multiple monitor setup, but sold it a few years ago.

His reasons for abandoning the setup are simple, increased focus and simplicity.

House writes, “If my email or social media feeds are available at a glance, then I’ll check them constantly. This isn’t just unnecessary, it’s counter-productive. In a world of endless distractions, being able to focus on a single task for an extended period is a seriously valuable skill.” Emails and social media feeds are just some distractions that multiple displays make more likely.

Yes, both may be necessary for work, but more often than not they add nothing to inform our current task.

Instead they prevent us from what famed author, Cal Newport, calls “deep work.”

“Deep work is becoming increasingly hard in our distraction filled economy, yet also becoming increasingly important and rare. The few who can spend their days on deep work will become extremely marketable and successful,” says Newport in his book, Deep Work.

Distracted before you even begin

Multiple monitor setups can also lead to a complex set of configurations. Managing these configurations could end up being a distraction in itself. House describes his own conundrum in running multiple monitors.

“I ran a 34″ LG ultra-widescreen monitor for a month. At first, I loved it. But after a few days, I was surprised to find my opinion soured. It was far too wide to maximize my windows, so I found myself spending too much time fiddling with windows. What should I put on the left today? What’s important enough to be in the middle now?”

The solution, instead of fiddling with multiple windows across multiple screens, why not decide ahead of time what’s most important. Display that information or task front and center, then move on to the next point of focus.

Old school

One screen and one focus is an old school approach to productivity. However, in a time when workers are constantly feeling burned out and wantrepreneurs jet from one idea to another, perhaps going back to this old school approach can bring us to a new level of productivity.

#OneScreen

Staff Writer, Arra Dacquel is a San Francisco based writer. She has a bachelor’s degree in political science from UC Davis and is currently studying web development. She’s obsessed with tech news and corgis, but not in that order.

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1 Comment

1 Comment

  1. JC

    May 1, 2017 at 5:48 pm

    As a podcaster, I love my 3 headed monster – especially when I’m writing up my show notes.

    Monitor 1: Logic Pro X Main Window
    Monitor 2: Chrome to do research on topics we discuss in the show
    Monitor 3: Writing Up the show notes before publishing.

    I’m sure podcasting isn’t the only craft that can find that many useful. But yeah, I don’t think you need 6 like there was on the machine Swordfish.

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Business Entrepreneur

Cowrkr gives you accountability while you work solo

(ENTREPRENEUR NEWS) Being accountable for your own accountability is a tall order. Join Cowrkr and let someone else do it for you.

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My boyfriend and I have always had a great appreciation for film and television, as well as the writing that goes into it. We always talk about different project ideas, but never get too far in execution with the busyness of real life.

Last night, I finally thought of a way that we can help each other bring our projects to completion, and that is simply by holding each other accountable. I suggest that each week we could have a new task that is due by 10 p.m. Sunday night.

We both have ideas for scripts, so the plan is to start off with having a plot synopsis and character list due the first week, having an outline due the second week, and so on. This will not only help keep us on track but will also help in terms of formatting ideas.

While I’m grateful that this little plan has come together, I know that most people aren’t working on similar projects to people they are close with. Therefore, they may need to look elsewhere for accountability.

Now freelancers and entrepreneurs have the opportunity to be matched with a fellow freelancer or entrepreneur to help hold each other accountable for their respective projects. Meet Cowrkr.

“This is an initiative to help makers keep themselves socially accountable by getting them to build publicly,” says cowrkr developers.

Users sign up and give some info regarding what project they’re working on and what they’re shipping. It works by connecting two makers at a time and cowrkr works to help each maker keep the other accountable until each project is completed.

Once a project has been completed, the makers then end their accountability relationship. When their next project comes along, they will then be assigned a different maker.

Cowrkr’s website does not give a ton of insight as to how the algorithms and matching systems work, but it is an intriguing idea for freelancers and entrepreneurs looking to take their individual projects to the next level.

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Business Entrepreneur

The top 10 startup cities in America

(ENTREPRENEUR NEWS) If you’re thinking about launching a startup anytime soon you may want to check out this list on the top 10 cities for startups.

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The digital revolution is in full swing, and some cities are setting themselves up to capitalize upon these innovations by supporting startups.

In order to “better understand the U.S. cities driving the digital revolution,” several groups have come together to rank which cities are making the most of the tech startup boom.

The U.S. Chamber of Commerce, 1776, the U.S. Chamber Technology Engagement Center, and FreeEnterprise.com have teamed up to publish a report called Innovation That Matters (ITM).

The report analyzes and ranks U.S. cities on such factors as startup capital, the connectivity of startups, startup culture, the availability of worker talent and specialization, and more. Data was taken from surveys of entrepreneurs and businesspeople, startups, and leaders in public and private sectors.

J.D. Harrison, senior director of strategic communications at the U.S. Chamber of Commerce says that the “digital revolution has the potential to make winners of some cities and leave others behind.”

The study aims to find out which cities “embrace this shift to a digital economy and actively support technology startups,” arguing that these cities “will be the best positioned to unleash the power of high-impact innovation and cultivate vibrant, thriving communities.”

The top ten ranking cities are as follows:

10) Portland, Oregon because every city needs a nickname, has been dubbed the Silicon Forest, referencing its leadership in green tech.

9) New York City, New York. The largest tech hub on the east coast.

8) Seattle, Washington. Home to Amazon.com and several other tech firms, with Microsoft’s headquarters in nearby Redmond.

7) Dallas, Texas. Dtown moved up significantly by increasing startup connectivity and tapping into a large, diverse workforce.

6) Atlanta, Georgia. The “most improved” city on the ITM list, moving up 15 places to number six due to a surge in financial, educational, and health tech industries.

5) Austin,Texas. Home of The American Genius, Austin has become a “haven for tech-savvy millennials seeking good-paying job opportunities.” Besides hosting many tech startups, Austin still has a relatively affordable cost of living.

4) San Diego, California. San Diego is full of cybersecurity, Big Data, robotics, and software startups.

3)Philadelphia, Pennsylvania. Also known as Philicon Alley, moved up from number eight by deregulating and becoming more business-friendly.

2) San Francisco Bay Area. The Bay also ranked number two last year. The seaside neighbor to the Silicon Valley has been doing a great job attracting seed funding these days.

1) Boston, Massachusetts. This is the second year in a row that Boston has topped this list, due to its large number of startups and robust entrepreneur population.

How does your city rank?

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Business Entrepreneur

Customer surveys tell more than just satisfaction

(ENTREPRENEUR NEWS) While they can be annoying for the consumer and cost time for the company, customer feedback surveys are crucial to your business.

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While Richard Dawson, Louie Anderson, and Steve Harvey may not be able to personally help you with customer service, what they have in common can. Surveys, and personalized follow-up attention in general, help clients and consumers know that they mean something to your business.

For the sake of this article (and the fast-paced, technological world we live in) I am going to be speaking about surveys. However, I want to share this anecdote first.

I used to work front desk at a salon and part of my job was to follow up with new guests about a week after their appointment.

Now, most of the time, my calls went to voicemail, which were never returned; but every once in awhile a human answered.

After going through the spiel of why I was calling, I could almost always sense a sound of surprise from the other line before the person answered my question. One conversation in particular left me realizing how important this seemingly useless task was.

I called an older woman and asked her about a recent appointment she had at the salon. She thanked me for calling and then went into detail about how great the appointment was and how much getting her hair done meant to her.

Before we hung up she said, “thank you again for calling. A salon has never done this before.” It then hit me like a ton of bricks just how significant something as small as a callback is.

If you have the time, definitely make those callbacks to clients as it could be very meaningful. However, it’s understandable that most of us may not have the time in our schedule for personalized phone calls.

So if that’s the case, don’t forget about surveys. I know most of them will either go to spam or go unanswered, but the mere fact that you’re sending it out shows clients and customers that you care about their business.

And, for those surveys that do receive responses, it can be extremely beneficial for your company as you can get insight into what works and what doesn’t. There’s really no disadvantage to this tactic, so remember to make time for that follow up with existing clients rather than just focusing on getting new ones.

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