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Descript is a mindblowing editing shortcut for audio and video

(TECH NEWS) Descript is an automatic transcription tool that uses machine-learning to make transcribing easier.

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Anyone getting into audio/video editing for the first time is almost immediately struck with the sheer enormity and complexity of it all. Even if you have the physical hardware, the proper software, and the creative spark to produce media, that doesn’t make the process of editing it all into a cohesive product any less daunting. For those of us struggling under the sisyphean weight of complicated editing workflows, a new product aims to relieve us all of this struggle. Enter Descript, an automatic transcription tool.

Descript uses machine-learning to transcribe your raw audio and video files into a dialogue script. This in itself is an incredibly valuable tool for anyone looking to transcribe podcasts, youtube videos, or whatever kind of media you produce. But this is just the beginning of what makes this app so special.

Descript is the world’s first audio word processor. Using the transcript the app creates from your audio, you can edit the text script to change the media itself. Removing the “umms” and “ahhs” from your speech — or removing whole sentences at a time — is as simple as using the backspace key on a word processor.

As a would-be podcaster, I played around with the app over the weekend, so I can tell you my initial impressions of the app. While it’s not for me (not yet, anyway), it is incredibly easy and fun and quite frankly mindblowing to use.

First things first, let’s talk about the cost.

The app works on a subscription model that pays by the minute. New users are able to upload up to 30 minutes of audio for free, but anything past that will require paying 15 cents per minute or signing up for a monthly subscription. Keep in mind these costs apply to total raw audio uploaded, not finished product audio produced. So if you’re the type (like me) to record several hours of audio per week only to trim it down to a single hour of product, this may be a bit on the wasteful side.

As for the transcription itself, the program’s machine-learning transcription transcribed my dulcet tones into the appropriate written words with nearly complete accuracy. I did have a few issues with the program understanding other speakers, but I believe that may have been a fault on my end that I’ll go into later. If the machine-learning transcription isn’t accurate enough for you, you can also choose to pay extra in order to have your audio specially transcribed by real human professionals.

The app can divide audio between different people speaking, but not automatically. If you have different audio files for each speaker, then each audio file will be labeled separately from the start. If multiple speakers are on the same audio track (like mine), then you’ll have to notate these differing speakers in the script yourself. I believe this is why the program had difficulty transcribing other speakers on the audio than myself. Being on the same audio track, the machine attuned itself to my voice (the first speaker on the recording) and was trying to interpret other people’s words as if I were the one saying them.

As for the audio editing aspect of this program, well, it really needs to be experienced to be believed. I was told what the program could do beforehand, but actually editing audio just by changing words around on a script is something else entirely. Cutting out non sequitur sentences, removing unnecessary articles, or even changing the order of words around to better suit the flow of conversation — through a literal word processor — will make you feel like an arcane grammar wizard.

Will this replace your entire audio/video workflow? Probably not. At least not yet. In addition to the cost factor which may be prohibitive to some users, there are some issues of editing that aren’t based on word choice. I found myself frustrated at my inability to change the timing of spaces between words, sometimes leaving gaps between sentences (or not enough space between words). Of course, I only had the program for a weekend, so this could very well be attributed to user error.

Whatever flaws real or imagined this program may have, it’s very important to keep in mind that Descript is the first of its kind.

It can only improve from here, not to mention potentially inspire a wave of similar programs that may very well function better. Whether or not Descript is right for you, what’s undeniable is that this program is the start of something amazing.

James M Lane, AINS was born into this world without his consent an ornery 60 year old man with a full beard. He has worked in the insurance industry for the last half decade, and was a foreign language preschool teacher for years before that. He writes horror in his spare time. Follow him on Instagram for deliberations on pro wrestling and beards.

Tech News

Want to save snippets of a Zoom meeting? Listener makes it possible!

(TECHNOLOGY) Listener lets you screenshot or bookmark important sections of live meetings, as well as curate a playlist of snippets, to share or playback.

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Listener for Zoom tool landing page on laptop.

We live in a very computer-mediated world where the bulk of communication is done virtually. Many of us spend a great deal of time – whether for work or pleasure – on video calls connecting with people that we’re unable to meet with in person.

Zoom became the unofficial mascot for the pandemic and has shown no signs of going anywhere. So naturally, people are looking for ways to put this to even more of an advantage – like by creating messaging extensions to utilize in lieu of live meetings.

Now the folks behind Listener are getting in on the action by creating Listener for Zoom.

The new tool allows users to bookmark important moments of Zoom calls in real-time and easily turn long recordings into bite-sized video clips.

As founder Nishith Shah puts it, “Zoom meetings just got more productive!”

Listener allows users to do a myriad of things, including live bookmarking to create short video clips; ability to transcribe your entire meeting; edit video clips by using transcripts instead of struggling with video editing tools; share video highlights with your team; create playlists from video highlights across different Zoom meetings to tell powerful stories; use projects to organize your meetings and playlists.

Founders say that Listener is designed for pretty much anyone who uses Zoom. In early testing, the founders found that it is especially helpful for product managers and UX researchers who do customer interviews.

They also reported that early-stage founders have been using Listener to add powerful customer videos to their investor pitch decks. It is also helpful for recruiters and hiring managers who search transcripts across hundreds of hiring interviews to remember who said what and to pass on important clips to other people in the interview process.

The tool is also beneficial for teams and hiring, as customer success and sales teams create a knowledge base with Listener to train and onboard new employees. They also use it to pass on customer feedback to the product teams.

This could also be great for clipping video elements that are appropriate for social media use.

On January 11, 2022, Listener was awarded #3 Product of the Day on Product Hunt.

Listener for Zoom is free while in Beta. The tool works only with licensed (paid) Zoom accounts.

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Opinion Editorials

Job listings are popping up left and right, so what exactly *is* UX writing?

(EDITORIAL) While UX writing is not technically new, it is seemingly becoming more and more prevalent. The job titles are everywhere, so what is it?

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UX writing

The work of a UX writer is something you come across every day. Whether you’re hailing an Uber or browsing Spotify for that one Drake song, your overall user experience is affected by the words you read at each touchpoint.

A UX writer facilitates a smooth interaction between user and product at each of these touchpoints through carefully chosen words.

Some of the most common touchpoints these writers work on are interface copy, emails, and notifications. It doesn’t sound like the most thrilling stuff, but imagine using your favorite apps without all the thoughtful confirmation messages we take for granted. Take Eat24’s food delivery app, instead of a boring loading visual, users get a witty message like “smoking salmon” or “slurping noodles.”

Eat24’s app has UX writing that works because it’s engaging.

Xfinity’s mobile app provides a pleasant user experience by being intuitive. Shows that are available on your phone are clearly labeled under “Available Out of Home.” I’m bummed that Law & Order: SVU isn’t available, but thanks to thoughtful UX writing at least I knew that sad fact ahead of time.

Regardless of where you find these writer’s work, there are three traits an effective UX writer must-have. Excellent communication skills are a must. The ability to empathize with the user is on almost every job post. But from my own experience working with UX teams, I’d argue for the ability to advocate as the most important skill.

UX writers may have a very specialized mission, but they typically work within a greater user experience design team. In larger companies, some UX writers even work with a smaller team of fellow writers. Decisions aren’t made in isolation. You can be the wittiest writer, with a design decision based on obsessive user research, but if you can’t advocate for those decisions then what’s the point?

I mentioned several soft skills, but that doesn’t mean aspiring UX writers can’t benefit from developing a few specific tech skills. While the field doesn’t require a background in web development, UX writers often collaborate with engineering teams. Learning some basic web development principles such as responsive design can help writers create a better user experience across all devices. In a world of rapid prototyping, I’d also suggest learning a few prototyping apps. Several are free to try and super intuitive.

Now that the UX in front of the writer no longer intimidates you, go check out ADJ, The American Genius’ Facebook Group for Austin digital job seekers and employers. User-centric design isn’t going anywhere and with everyone getting into the automation game, you can expect even more opportunities in UX writing.

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Tech News

How Apple is trying to combat the AirTag backlash (hint – its not working)

(TECHNOLOGY) Apple’s weak-kneed attempts at fixing their AirTags issues aren’t working. They can be placed on anything (or anyone), and it is detrimental.

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Apple airtag being held between two fingers.

A few weeks ago, I wrote up an article on how the Apple AirTag can be used to stalk and track people, and now it’s happening. Unfortunately, not all stalkers have the same glamour as Joe from the hit series You.

Engadget reported that model, Brooks Nader, says someone used an AirTag to track her. Per her account, she didn’t receive the notification until she was walking home, alone, at night. If that’s not scary enough, now imagine she was an android user. The only way for her to know someone was tracking her would be if she had installed the Tracker Detect app.

As stated by TechCrunch, “Apple has made its own post-launch efforts to tighten up how AirTags that don’t belong to a certain user can be detected, but these notifications have proven buggy and have often waited far too long to alert users. Add in the fact that Apple has seemed to treat Android integration as an afterthought, not a necessary partnership in order to ship a device like this, and Apple’s incompetence looks a bit more severe.”

The app itself, which was released on December 11, 2021, is getting a lot of negative feedback. One issue is that to see if you’re being tracked you have to manually scan to find the AirTag. How often and when you do that is up to the user. Whereas with the Apple Find My app, it alerts you automatically without the user having to scan anything. It’s not perfect, however. It’s buggy and can take hours to notify the user that an AirTag is tracking them. However, it’s still better than the android app.

Another dreadful scenario that hasn’t been factored in this equation is children. Not all kids have devices, much less Apple devices, nor should they necessarily, but if someone was going to track them, they would be easy targets.

Apple, for the love of all that’s decent, pull AirTags and reconsider how they function. Examine the ways an AirTag could be used without using the mesh network of all iPhone users so that it doesn’t continue to emit a location or, I don’t know, give up. If it doesn’t mean anything to you to risk other’s lives with this product then consider the possible dangerous consequences as a reflection on Apple.

Contrary to popular belief, not all publicity is good publicity.

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