Have you ever been watching some sort of action-adventure movie where there’s a command center with all sorts of unbelievable technology that kind of blows your mind? Well, every day we come closer and closer to living within that command center.
You may think that I’m talkin’ crazy, but check this out – there is a new technology that can scan a business card, and find the business card’s owner on LinkedIn. (Can I get a “say what????!”)
This app is courtesy of Microsoft and goes by the name Pix (it’s not new, but this function is).
The way it works is simple: Bill Jones hands you his business card, you fire up the Pix app (currently only on the iPhone. Sorry, Droids), you snap a picture of the card and the app takes the details (phone number, company, etc.) and finds Bill on LinkedIn. Bingo.
It also will automatically take that information and will create a new profile for Bill Jones within your phone’s contacts. After you scan the business card through Pix, Microsoft will ask if you want to take action.
At this point, Pix will recognize and capture phone numbers, email addresses, and URLs. If your phone is logged into LinkedIn, the apps will work together to find Bill’s profile. Part of me wants to think that this is kind of creepy but a larger part of me thinks that it’s really cool.
According to Microsoft Research’s Principal Program Manager, Josh Weisberg, “Pix is powered by AI to streamline and enhance the experience of taking a picture with a series of intelligent actions: recognizing the subject of a photo, inferring users’ intent and capturing the best quality picture.”
“It’s the combination of both understanding and intelligently acting on a users’ intent that sets Pix apart. Today’s update works with LinkedIn to add yet another intelligent dimension to Pix’s capabilities.”
Pix itself originally launched in 2016 as a way to compete against AI’s ability to edit a photo by use of exposure, focus, and color. This new integration in working with LinkedIn is a time saver, and is beneficial for those who collect business cards like candy and forget to actually do something with them.
Staff Writer, Taylor Leddin is a publicist and freelance writer for a number of national outlets. She was featured on Thrive Global as a successful woman in journalism, and is the editor-in-chief of The Tidbit. Taylor resides in Chicago and has a Bachelor in Communication Studies from Illinois State University.

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