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AGBeat’s top 50 industry influencers

(Business News) In an effort to expand horizons, we have listed 50 influencers that we are inspired by and learn from on a regular basis.

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agbeat's top 50 influencers
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Marsha Collier

marsha collier[dropcap style=”style1″]M[/dropcap]arsha Collier specializes in writing, social media marketing, eBay business, e-commerce, user experience, community relations and online customer service.

What is most fascinating about Collier is that she has already written over 45 books, several of which are a part of the “for Dummies” series. She sold over one million books by 2007 and now spreads her passion for social media to universities and conferences around the world and hosts #techradio.

Few people in the industry have worked as hard as Collier, and her determination and devotion are clear in her accomplishments.

Matt Hixson

matt hixson tellagence big data expert[dropcap style=”style1″]C[/dropcap]o-Founder and CEO of social media prediction company, Tellagence, Matt Hixson is passionate about changing how businesses approach social media by identifying trusted relationships in social networks and predicting behaviors within specific topics of interest. Prior to Tellagence, Hixson spent over a decade delivering corporate initiatives from bringing an enterprise startup from concept to market in nine months, to pioneering social strategies, to driving strategy development at an $80 million organization. Hixson never puffs his chest, never condescends, yet is one of the smartest people in his industry and his company Tellagence, is poised to explode in 2014.

Meghan McCain

meghan mccain millennial expert[dropcap style=”style1″]E[/dropcap]xamining important topics for Millennials on her television show, Raising McCain, Meghan McCain has offered a unique insight into a budding generation.

On her Twitter account, she is authentic, brash, cusses, and is real, just as she is in her show. She is influencing not only her own industry, but viewers and listeners who desperately seek to understand Generation Y.

With her determination and refusal to accept the status quo, watch for McCain to be a voice for her generation for years to come.

Michael McClure

michael mcclure real estate professional, influencer[dropcap style=”style1″]C[/dropcap]EO of Verified Professionals, offering a CPA- like certification for the real estate industry, Michael McClure is also the founder of Professional One Real Estate and the co-author of the Swanepoel Technology Report.

McClure is also a CPA and worked at Price Waterhouse for a decade before entering real estate where he went on to co-found RaiseTheBar Radio and the Raise the Bar Facebook Group.

One of the perpetual good guys, McClure has devoted an unfathomable amount of unpaid hours to helping the real estate industry to suck less.

Miriam Slozberg

miriam slozberg[dropcap style=”style1″]A[/dropcap]s a SEO and Social Media Consultant, owner of Gemini Rising, and co-owner of Social Influence University, Miriam Slozberg is highly invested and influential in social media.

Slozberg has captured our attention through her evangelism for and expertise regarding Klout, social media scoring site.

She is one of the few excellent source of information about Klout and what it means for businesses, and freely on her Twitter account, @msmir.

Keep clicking for other influencers you must meet:

The American Genius is news, insights, tools, and inspiration for business owners and professionals. AG condenses information on technology, business, social media, startups, economics and more, so you don’t have to.

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34 Comments

34 Comments

  1. Linda Bernstein

    January 2, 2014 at 2:22 pm

    So many terrific people here! I love this list.

  2. Christopher S. Penn

    January 2, 2014 at 2:40 pm

    Thanks for including me! Much appreciated.

  3. Ted Rubin

    January 2, 2014 at 3:50 pm

    Honored to be included 🙂

  4. Miriam Slozberg

    January 2, 2014 at 4:05 pm

    Very honored to be included! Thank you.

  5. Amber Osborne

    January 2, 2014 at 4:27 pm

    Honored to be included among those who inspired me to get into this industry. Thank you!

  6. annhandley

    January 2, 2014 at 4:45 pm

    This list is stuffed full of people I’m lucky enough to call friends, as well as many who have influenced *me*. Thanks for adding my name to the roundup.

  7. Charles E Gaudet II

    January 2, 2014 at 5:51 pm

    Thank you for the honor! I’m both humbled and grateful to be included among this least of extraordinary people.

  8. AmyVernon

    January 2, 2014 at 7:09 pm

    Thanks so much for the honor folks. I’m fortunate to have met many of these folks, and now have a whole list of others I want to make sure I catch up with!

  9. AmyVernon

    January 2, 2014 at 7:09 pm

    Thanks so much for the honor folks. I’m fortunate to have met many of these folks, and now have a whole list of others I want to make sure I catch up with!

  10. AmyVernon

    January 2, 2014 at 7:09 pm

    Thanks so much for the honor folks. I’m fortunate to have met many of these folks, and now have a whole list of others I want to make sure I catch up with!

  11. AmyVernon

    January 2, 2014 at 7:09 pm

    Thanks so much for the honor folks. I’m fortunate to have met many of these folks, and now have a whole list of others I want to make sure I catch up with!

  12. AmyVernon

    January 2, 2014 at 7:09 pm

    Thanks so much for the honor folks. I’m fortunate to have met many of these folks, and now have a whole list of others I want to make sure I catch up with!

  13. AmyVernon

    January 2, 2014 at 7:09 pm

    Thanks so much for the honor folks. I’m fortunate to have met many of these folks, and now have a whole list of others I want to make sure I catch up with!

  14. AmyVernon

    January 2, 2014 at 7:09 pm

    Thanks so much for the honor folks. I’m fortunate to have met many of these folks, and now have a whole list of others I want to make sure I catch up with!

  15. AmyVernon

    January 2, 2014 at 7:09 pm

    Thanks so much for the honor folks. I’m fortunate to have met many of these folks, and now have a whole list of others I want to make sure I catch up with!

  16. AmyVernon

    January 2, 2014 at 7:09 pm

    Thanks so much for the honor folks. I’m fortunate to have met many of these folks, and now have a whole list of others I want to make sure I catch up with!

  17. Liz Strauss

    January 2, 2014 at 7:31 pm

    Thank you, AGBeat, for the thought and work that went into writing about all of us. You captured the people who have influence not just their resumes, making this fun to read. I’m honored that you included me.

  18. Michelle Poccia

    January 2, 2014 at 8:34 pm

    This list is chock full of GENIUS! Congrats to all who are on it! And thanks AGBeat for my 2014 Stalker List!

  19. Danny Brown

    January 2, 2014 at 8:56 pm

    Nice to see such a diverse group, and appreciate the fact you took the time to share reasons why people might want to connect, versus a generic “OMG, these guys are just awesome, y’all!!”

    Cheers for the kind inclusion, and Happy New Year!

  20. J Philip Faranda

    January 2, 2014 at 9:33 pm

    I hope to meet Michael McClure in person someday! He is remarkable.

  21. Belinda Summers

    January 2, 2014 at 11:00 pm

    Gee! A bunch of people I look up to. 🙂 How I wish to be one of them someday.

  22. Matt Hixson

    January 2, 2014 at 11:38 pm

    This was a great way to start the year. Thanks for including me.

  23. Belinda Summers

    January 3, 2014 at 1:00 am

    Gee! A bunch of people I look up to. 🙂 How I wish to be one of them someday.

  24. Lucretia M Pruitt

    January 3, 2014 at 3:02 am

    Some of my favorite people on here… Glad to see AGBeat and I agree on so many awesome people as influences!! Congrats for a solid list and kudos to some awesome folks.

  25. Lucretia M Pruitt

    January 3, 2014 at 3:02 am

    Some of my favorite people on here… Glad to see AGBeat and I agree on so many awesome people as influences!! Congrats for a solid list and kudos to some awesome folks.

  26. Michael Q Todd

    January 3, 2014 at 6:37 am

    Great list and especially great endorsements well done for taking the time and effort have subscribed to you

  27. S. Anthony Iannarino

    January 3, 2014 at 10:39 am

    Thanks so much for including me on this all-star list! I am honored!

  28. Heather MacLean

    January 3, 2014 at 11:34 am

    Great list. Nice to see some really familiar faces as well as some new ones.

  29. agbenn

    January 3, 2014 at 1:36 pm

    As the Founder and Publisher of The American Genius, I certainly do not want to sound callous, and text can be so impersonal. We hear your feedback, and have noted it for future reference. When we see people, we see human beings, whatever their race or gender.

    In saying that, our pick if we were considering race or gender ie. a particular Hispanic Influencer, it would have undoubtedly been His Holiness, Pope Francis. However, because we’ve covered His Holiness, several times in the past month, it gave way to another open spot out of hundreds of thousands of potential people we considered one by one. To be quite honest, I actually had to go back and look and read every entry to see if anyone was or wasn’t Hispanic.

    For the record, I am Hispanic, and I am honored to have our team present this list as it is, and with innocent hearts. We do know several of the persons you’ve mentioned and do hold them in very high regard.

    So thank you so much for your thoughtful feedback and encouragement, and we look forward to meeting and getting to know a few on your list. 🙂

  30. Brian Hansford

    January 3, 2014 at 1:47 pm

    So nice to see some new faces in a list. It gets old seeing lists with the same names over and over just to get SEO juice.

  31. agbenn

    January 3, 2014 at 2:01 pm

    Maya, bless your heart for sharing your kind thoughts and ideas with us. We agree with your sentiments profoundly, and thank you for recoginizing the complexity of what we’re presenting through our lists. We’ll take your idea and have the team bounce it around and see if we can’t do something as meaningful more often. As you know, things become passe when over done, even when done well. For the record, you influence me in thought provoking ways, and that’s not easy to do with a guy like me.

    Happy New Year, and kick 2014’s ass!

  32. tracysestili

    January 3, 2014 at 5:19 pm

    I love listening to Brian Carter speak. He’s not only funny, but real. Plus he presents data in a way that you didn’t think of. Glad to see he made the list and a few of my other faves. 🙂

  33. Eve Mayer

    January 4, 2014 at 5:47 pm

    Whoa, I’m so lucky to be on this list! Thank you very much for thinking I’m somewhat as cool as all those respected peeps!

  34. Pingback: Liva Judic on #MindfulSocial this weekMindful Social Marketing

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Business News

Plastic bags are making a comeback, thanks to COVID-19

(BUSINESS NEWS) Plastic bags are back, whether you like it or not – at least for now.

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Plastic bags

Single use plastic bags are rising like a phoenix from the ashes of illegality all over the country, from California to New York. Reusable bags are falling out of favor in an effort to curtail the spread of COVID-19. It’s a logical step: the less something is handled, generally, the safer it is going to be. And porous paper bags are thought to have a higher potential to spread the virus through contact.

It’s worth mentioning that single use plastic bags are considerably more
environmentally efficient to manufacture compared to paper, cloth, and reusable plastic bags. Per unit, they require very little material to make and are easily mass produced. It also goes without saying that they have a very short lifespan, after which they end up sitting in landfills, littering streets, or drifting through oceans.

In the grand scheme of things, it’s hard to deny that single use plastics have the potential to be as dangerous to humans as COVID-19. Coronavirus is a very immediate existential threat to us in the United States, but the scale of the global crises that stem from the irresponsible consumption of cheap disposable goods, also cannot be overstated. The Great Pacific Garbage Patch isn’t going anywhere. (And did you know that it’s just one of many huge garbage patches around the world?)

So… what exactly are we going to do about the comeback of plastic bags? Because to be honest, I used to work in grocery retail, and it is difficult and often unrewarding. So, I wouldn’t exactly love handling potentially contaminated tote bags all day in the midst of a pandemic if I were still a supermarket employee. You couldn’t pay me enough to feel comfortable with that – forget minimum wage!

I used to have a plastic bag stuffed full of other plastic bags sitting in my kitchen, like American nesting dolls, before disposable plastics fell from grace. (I’m sure some of y’all know exactly what I’m talking about.) This bag of bags was never a point of pride. It got really annoying because it just kept growing. There are only so many practical home uses for the standard throw-away plastic shopping bag. Very small trash can liners; holding snarls of unused cables, another thing I accumulate for no reason; extremely low-budget packing material; one could get crafty and somehow weave them into a horrible sweater, I guess.

I don’t miss my bag of bags. I don’t want to have to deal with another. Hey, Silicon Valley? Got any disruptive ideas for this one?

Even if we concede that disposable plastics are a necessary evil in the fight against COVID-19, the fact remains that they stick around long after you’re done with them. That’s true whether you throw them out or not.

I’m not trying to direct blame anywhere. Of course businesses should do their best to keep their customers and staff safe, and if that means using plastic bags, so be it. Without clear guidance from our federal government, every part of society has been fumbling and figuring out how to keep one another healthy with the tools they’ve got at hand. (…Well, almost every part.)

The changes to the state bag bans have been cautious and temporary so far, which is a small relief. But nobody really knows how much longer the pandemic will rage on and necessitate the relaxations.

I won’t pretend that I have a sure solution. All I can really ask is that we all be extra mindful of our usage of these disposable plastic products. Let’s think creatively about what we might otherwise throw away. We must not trade one apocalypse for another.

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Scammers are taking advantage of the unemployed

(BUSINESS NEWS) In a country that’s been stricken by higher-than-ever levels of unemployment, scammers have found a unique way to target this vulnerable demographic.

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With unemployment rates reaching unprecedented levels in recent months, it’s a fairly safe bet to say that there’s something that many of us currently have in common: we need a job. While these levels are slowly starting to decline, already down to 11.1 percent in June from an all-time high of 14.7 percent in April, the need for steady gainful employment is still great for many Americans. That’s what makes the newest scam making its rounds particularly vile.

There’s a common misconception that people who get scammed largely deserved their misfortune. Whether it’s presumed that they got greedy, they fell for something that was too good to be true, or they were looking for an easy way out, it’s both unfair and unkind to make these snap judgements of victims of scammers. When it comes to scammers, there’s only one party to blame for these wrongful actions — the scammers themselves.

And with literally millions of people looking for a job right now, these scammers have found a new round of susceptible people to target. It’s a fairly well documented fact that scammers have a knack for knowing who will be easy prey, and this latest scam is no different. According to a report from the Better Business Bureau (BBB), scammers have ramped up their efforts to separate desperate job seekers from what’s left of their meager funds.

This scam is nothing new, but it has surged in popularity with the sheer number of people looking for jobs in today’s economy. Dubbed the “employment scam,” it can take on many forms, but the end result remains the same. At the end of the day, if a person is bilked out of their money, then the scammer has won.

What does this scam look like, and how can you safeguard yourself from falling prey to it? Please note that anyone — from all walks of life, no matter your age, your sex, your race, or any other factor — can become a victim of a scam. The only way to protect yourself is to be aware of the scam and recognize the signs of it. If a potential employer asks any of the following of you, then there’s a good chance they’re a scammer:

  • You are required to pay the so-called employer for your own training up front.
  • You are expected to give up your banking/personal info for a credit check.
  • You are overpaid by a fraudulent check and told to wire back the difference.
  • You are told that you need to pay for expensive equipment to work from home.

Please note that these scammers can spoof legitimate companies. They may try to pass themselves off as real-deal businesses; they’ve even tried to emulate the BBB itself. And when you refuse to follow through with their demands, they will double down and might even become hostile and aggressive, resorting to threats and cajoling. It’s important to not cave in; once they start bullying you, they know the gig is up.

The BBB also notes that coronavirus has created a “perfect storm” for scammers, but there are a few things you can do to protect yourself. They advise that you avoid social isolation, as that can make you more vulnerable to scammers. When in doubt, seek out a friend’s feedback. Sometimes a reality check can make all the difference in whether or not you become a mark. Do a little bit of digging online before you accept an “offer” or share personal information. And finally, be prudent. No matter how many warnings the BBB puts out each year about scams, the only person who can really protect you from getting scammed is just one person…yourself.

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Business News

American Express’ cash back program helps members support small businesses

(BUSINESS NEWS) Between now and September 20th, AMEX is providing $50 in credits to their cardholders to support local businesses.

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cashback program

It’s no secret that coronavirus has been nothing short of devastating for small businesses. Even with the Small Business Administration (SBA) offering financial relief in the form of the Paycheck Protection Program (PPP) and the Economic Injury Disaster Loan (EIDL), many small businesses are still struggling to keep their doors open. So far, the numbers have been astronomical — to the tune of some 100,000 small businesses closing down permanently, according to a report from the National Bureau of Economic Research — and they’re expected to continue to rise as the pandemic drags on.

With that in mind, American Express has come forward with their own disaster relief program of sorts. Between now and the 20th of September, the credit card company will be offering a cash back rewards incentive for their cardholders. The program is fairly simple and straightforward: for every $10 (or more) that you spend at a small business, Amex will give you a $5 statement credit on your account. This can be repeated up to ten times, for a total of $50 in rewards. Not bad, huh? But the question remains: what’s a mere $50 in the grand scheme of things, and will it actually help out small businesses in the long run?

Well, first and foremost, $50 is no small chunk of change. For most of us, it’s a fairly decent perk, especially since it requires us to do what we would have done anyway (shop at local businesses). Whether you feel like getting takeout from your local mom-and-pop restaurant, you’re going to pick up a few groceries for dinner tonight at your corner market, or you need to take Fido in for a checkup at your neighborhood veterinary clinic, these activities all count toward the reward program. You’re literally getting paid for shopping locally. Easy peasy.

And secondly, historic data does prove that these incentives do work. Amex rolled out their first small business reward program back in 2010, called Small Business Saturday®, as a response to the mass consumerism of Black Friday. In 2015, the SBA decided to get in on the fun and joined forces with Amex, sponsoring the program. Even better, a study from 2019 revealed that a whopping $19.6 billion was funneled back into local economies thanks to the initiative. So while “just” $50 may not seem like much, it adds up to impressive numbers when seen from a more macroscopic perspective.

This isn’t the only program that has Amex’s name standing behind it, either. The company is also the driving force behind the Stand for Small program, which unifies larger businesses who are offering their own helping hand to smaller businesses. Whether you’re looking for assistance in managing your expenses, or you’re in need of help in growing your online presence, the Stand for Small program was designed to help make this possible. Large names like Amazon and eBay are included in the ranks that have rallied behind Stand for Small, lending clout to this program.

So what’s a little extra $50? Is it worth it to you? Sure, the intentions of some of these companies may be somewhat less than magnanimous — there’s no arguing that there’s something in it for them, as well — it doesn’t change the fact that in an economy that’s been crippled by COVID-19, they’re actually doing something instead of just sitting there idly and waiting for someone else to take action.

That, at least, has to be worth something. And if you’re wanting to get your hands on a share of the cool fifty bucks courtesy of Amex, they’d like to remind you that you do need to enroll in the rewards program no later than July 26. If you don’t, you may miss out on your opportunity to help keep small businesses afloat (while also enjoying an extra $5 in your pocket here or there), courtesy of American Express.

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