Satisfied clients aren’t buyers who have just found the perfect home – their customer swho bought the perfect home, and still feels great about it a year later.

Buyer’s remorse is a real risk, especially on a large, expensive purchase like a home.

Not just a number

As a real estate agent, you can certainly pressure your customers to make a quick decision just to close the deal, but that’s not how you create lasting relationships or satisfied clients.

Instead, help buyers make the best decision they can so that they don’t have regrets later.

Tim Lemke at Wisebread has offered a list of the “Biggest Regrets of New Homeowners.” By examining what homeowners are most likely to regret after purchase, you can help your clients avoid find a home that they can be happy with for years to come.

Money regrets

According to Lemke, most post-purchase regrets arise when the buyer fails to budget or properly finance the purchase. This includes buying a home that is too expensive, making a down payment that is too small, setting up the wrong kind of mortgage, or making the purchase with a low credit score or while still in debt.

Help your client create a budget for the home that does not exceed 30% of the household’s gross income – and stick to it!

The budget should also factor in at least 20% of the cost as a down payment. If the down payment is too small, the available loans will be less than ideal, and the buyer will lose money on private mortgage insurance.

False hope regrets

You should also advise clients to avoid other common pitfalls that can leave homeowners dissatisfied. A fixer-upper is great if the client is handy, but if he or she doesn’t know how to do home repairs and renovations, they could easily end up with an unlivable property that will cause stress and require a lot of time and money to repair.

In order to avoid other unforeseen repairs, make sure your clients also get the house inspected so that they don’t end up with surprise problems.

Diligence regrets

Finally, encourage your clients to not only check out the house itself, but to research the surrounding area. Too often, buyers fall in love with a house, but end up regretting their choice of neighborhood.

Help your clients make the best decision they can – no regrets!

I can’t think of the last time I called a business in need of help – it could have been my cable provider or the electric company – and I was immediately reminded of what they couldn’t do for me rather than what they could. It makes me wonder if customer service is becoming a lost art or maybe it’s a generational thing, that people at a certain age demand too much as customers.

I’m not expecting a mint under my pillow or even a gift card. Although both would be nice. But what I am expecting is to be treated as the asset that I am: a customer. Call me silly, but last time I checked, without customers, the bills don’t get paid and the mouths don’t get fed. If that’s not enough to treat customers like royalty, I don’t know what is.

It’s the little things

It’s easy to be on the outside looking in, but I’ve noticed that some of the most successful small (and even large) business owners got to where they are by keeping an eye- not on the bottom line- but on the little things. You know, those crazy small steps that business owners take in order to show customers appreciation and loyalty and that can go a long way in building and sustaining fruitful relationships (that in turn translates into sustained business).

Every face-to-face is showtime

It’s been said that time is money, so think of time well-spent as an investment. Three minutes spent talking to a customer shapes his or her impression of your company more than the combination of your name, pricing, design, website, and product features. This is your shining moment to be the best you can be, to blow the person away with how cool it was to contact you.

Customer vs. Company (and guess who wins)

This is probably a no-brainer, but if you want great customer service, you need to make a choice up front and decide that your customers’ happiness is your top priority, even above company profitability, and then make sure everyone in your company knows it and acts that way.

Be generous

All great service comes from a feeling of generosity and abundance. All terrible service comes from a mindset of scarcity, from business owners who feel they’ll go out of business if they don’t fiercely guard their bottom line. So share. Be nice. Give refunds. Take a little loss. You can afford it. Of course, it’s also just smart business. Losing 10 cents on extra sauce can mean winning the loyalty of a customer who will spend $1,000 with you over the next 10 years and tell 20 friends you’re awesome.

Take the high road

Whenever a customer is upset, let the person know he or she was right and the company was wrong. The customer wins. You lose. And you’re prepared to do whatever it takes to make the person happy again.

Happily ever after

There are a lot of great lessons to be learned out there and certainly, this is not the be-all-end-all when it comes to customer service. But if you treat your customers right, after awhile the mindset becomes part of your social fabric.

It’s just the right thing to do.

Clocked in but clocked out

We’ve all had those slow days at work where we’re looking for ways to kill the time until the clock strikes five.

Cleanliness is next to godliness

First off, tidy up your workspace. Papers and items have a way of accumulating and may be distracting you even if you don’t realize it. By organizing your stuff and throwing away what you don’t need, you’re able to breathe and focus within your workspace.

It also does wonders for your work brain to clear up your email inbox.

Once that’s all done, plan out the rest of your work week. Make a list of the major goals you’d like to accomplish and then a sub-list of how you’ll knock those goals out. Update your calendar and make sure everything is on track.

Social media, networking, and research

It’s also beneficial to use this downtime to further yourself and your organization. Three ways you can do this is through: social media, networking, and research.

If you have access, take some time to look through your company’s social media and see what can be done to enhance it. Either throw up some posts yourself or pitch ideas to the social media manager.

Networking can be done in this small amount of time by sending out “catch up” emails to old colleagues, “welcome emails” to new clients or introduction emails to LinkedIn contacts.

Send them a “how’s it going?,” tell them what’s new with you, and see what they have going on. You never know where networking can lead so it’s always good to stay in touch.

With research, see what the latest trends are in your field and study up on them. This may give you new ways to look at projects and tasks at hand. And, it’s always beneficial to have continued learning.

Get Smart(er)

While on the subject of continued learning, take this time to mess around with something you may not feel completely knowledgeable of. Maybe dig around RPR data, perhaps practice using different computer programs it is never a bad a idea to nourish your brain.

Having free time during the workday is something of a gift. If you can help it, try not to waste it.