Listing syndication remains top of mind for most practitioners, as most boots on the ground now understand the basic math behind the process (insert listing here, make it go there). The moving parts of this equation are rapidly changing, and the listing ecosystem is evolving.
At the forefront of that evolution is ListHub, which combined with the newly acquired Point2, powers syndication for over 80 percent of listings in the U.S., adding 800 broker accounts each month. They are provide listings to over 130 publishers, like Zillow and Trulia, and as a company, makes zero decisions about listings, simply providing the technology framework to enable brokers to make the decisions and ensure the data protections are in place.
In the following video, we chat with Celeste Starchild, the Vice President and General Manager at ListHub who succinctly addresses the primary pain points of listing syndication, and what brokers and MLSs should be asking themselves when it comes to their syndication needs.
Starchild also discusses the potentiality of the single platform theory, and how ListHub aims to improve industry productivity.
Digging deeper into listing syndication
Learn more at NAR convention
On November 8th at 9:00am in Room 228 at the Morial Convention Center at the National Association of Realtors Conference, Starchild will be presenting on “Connecting All Your Systems With a Single Platform.”
Brokers will learn more detailed information on the topics addressed below, how to think about them and apply them for their own situations, and walk away with three things they can immediately implement to ensure they’re taking advantage of the rights and opportunities regarding their listing content.
This video has been brought to you by ListHub. Be sure to visit Starchild at the NAR Conference this coming weekend.
