So, you’re ready to list a property.
You’ve got the tower of documents signed, photos and videos uploaded, and the sign with a QR code and fliers in the front yard, where the landscaping has been meticulously tidied up. Take a breath… then think about one more thing you need to do.
What does the property look like on Google Street View? More importantly, is it even visible or is it blurred out?
Homeowners have the ability to tell Google to blur out photos of their homes. They might do it for privacy reasons. Some people just don’t like the idea of anyone in the world being able to see their homes. Some might do it for personal safety, say, in a stalking situation. Or there might be information that’s too revealing or a person whose presence could be embarrassing in the photo.
Whatever the reason, you want to know whether the seller or a previous owner asked Google to blur the property. Prospective buyers might see it and wonder what’s gone on there. Is it a crack house? Did some kind of violence occur? Were the windows at one time covered in tin foil?
You want prospects to imagine living happily in the home, not imagining something out of a binge-able TV crime drama.
But there’s a problem: Once Google agrees to blur a house, it’s permanent. They’ve deleted the photos. They’re not going to send out the car or the person wearing a backpack with the 360 cameras again to photograph that property.
But don’t give up on perfection just yet! Here are some possible workarounds:
Direct prospects to another search engine such as Bing, which has its own Street View function on its maps.
Try to upload a user-generated photo to Google Street View (Caveat: We have not done this, but it seems like it’s worth a try). Google allows user-generated photos to be uploaded into Street View according to its image policy. (To do your own 360 photos you would need a specific type of camera, which Google lists. Those are in the $4,000 range). However, we could not find any mention in their privacy policies or Maps’ terms of service that specifically say what will happen if someone uploads a photo of a property that has been blurred. Hey, no risk, no reward, right?
Ask Google for help. A search through Google’s user forums on this question offers little hope that a human will respond to an inquiry, but who knows? The Google gods just might look upon you with favor.
In any case, be ready to answer questions about why the property does not show up in Google Street View. A straightforward “A previous owner asked Google to blur the photo because of privacy concerns” should probably do the trick. Everyone understands privacy concerns in the digital era.
Your job is to offer as much transparency as possible while making sure your client’s property is presented in the best light. Checking out Google Street View is just one more detail that will ensure both of those happen.