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BuyerNeeds updated to give buyers the exposure they deserve

(TECHNOLOGY NEWS) BuyerNeeds, the ambitious real estate startup that is trying to give homebuyers the exposure that they deserve, has updated their services to deliver on their promises.

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buyerneeds

Something wicked this way comes

Last summer we talked about Austin-based real estate startup BuyerNeeds, the mobile-friendly website (and app) that allows real estate agents to easily list buyer needs and garners maximum exposure.

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Now, a year later, BuyerNeeds has released two new features as part of their Pro Plan to help with automation and lead generation.

DeetSheet

First up, we’ve got the DeetSheet: “the solution for automatic buyer need posting.” The DeetSheet allows buyers to easily state criteria of what they’re looking for over to agents via the agent’s DeetSheet form. Once completed, the form is immediately sent back to the agent and formatted into first-person, so it looks as though the agent themselves had written it up.

The DeetSheet can be edited, or “ONE-CLICK GO LIVE” by agents to make a BuyerNeed public for all to see and to give the buyer maximum exposure.

Lead Generation Form

The second new feature for BuyerNeeds is the Lead Generation Form. Lead generating opportunities can sometimes go ignored or unnoticed, but with BuyerNeeds, once a listing has been submitted to the agent, they receive the lead immediately with no strings attached. This allows for a more streamlined and automated process for agents.

According to Keller Williams Realty agent Josh Molleur, “Agents needed easy sharing options and automatic email marketing on behalf of that agent. We wanted to provide agents that are working with buyers a way to lead generate similar to the way listing agents lead generate from listings.”

Fixes and other shiny new things

In addition to DeetSheets and Lead Generation Forms, BuyerNeeds has also recently added or recently improved the following:

  • CRM integration for leads and DeetSheet submisison
  • Private BuyerNeeds
  • Custom snippets for Facebook sharing
  • New design features
  • Agent branding on all posts
  • Improved user dashboard
  • Profile page for sharing
  • Auto email marketing
  • Improved map functionality
  • Improved dynamic search bar
  • Exporting options
  • Slideshows
  • Facebook sign in option
  • Improved site navigation

You’ve got options

So if you’re looking to up your sales game and make your life a little easier, you’ll want to consider the Pro Plan. BuyerNeeds.com™ has both a free plan and a pro plan at just shy of ten bucks a month.

If you’re curious but don’t want to commit to a monthly subscription just yet, the Pro Plan also comes with a free trial and doesn’t need any of your credit card information, which is always a win.

#BuyerNeeds

Ashe Segovia is a Staff Writer at The American Genius with a Bachelor of Arts in Communications from Southwestern University. A huge film nerd with a passion for acting and 80's movies and synthpop; the pop-cultural references are never-ending.

Real Estate Technology

Seeking accessibility options? Google Maps can help you find them

(REAL ESTATE TECHNOLOGY) Google Maps makes it easier to see which locations are wheelchair-accessible. Accessibility Is now marked easily as an icon next to the name of locations.

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If you are one of the 13.7% of adults in the US who have a disability which makes it difficult to walk or climb stairs, it is now easier to find out accessibility details of businesses or other destinations using the Google Maps app.

Though the feature was previously available, it required users to seek it out separately for each destination in the “About” section of the app. The new “Accessible Places” feature rolled out on Global Accessibility Awareness Day marks destinations that have wheelchair-accessible entrances with a prominently displayed icon, and information about the availability of accessible seating, parking, and restrooms.

Though accessibility features are often initiated through work and advocacy to help people with disabilities, it is something that even those without mobility challenges often seek out, and from which they can benefit. For example, if a person is pushing around a stroller with a 30-pound toddler inside; they might want to know the accessibility details when planning their outings to know where they will or will not encounter an accessible entrance. This is also a helpful tool for those planning for groups with varying levels of mobility.

Right now the Google Maps app has wheelchair accessibility information for more than 15 million places around the world, according to the Google produced blog The Keyword. This number is continuously increasing as volunteers and business owners add updates.

If you run a business with accessible entrances, seating, parking, or restrooms, you might want to give the feature a try, and make sure that all of the efforts you have put into making your location accessible are noted accurately. If you have updates to add, you can do so here. Google reports that 120 million Local Guides have already shared accessibility information from around the world for this feature.

To enable this update on the Google Maps iOS or Android app, go to “Settings”, select “Accessibility,” and turn on “Accessible Places.”

google maps settings

The rollout of this feature started with the United States, Australia, Japan, and the United Kingdom; with Google claiming support for more countries is on the way. According to The Wheelchair Foundation there is a global population of over 130 million people who use wheelchairs. This user-friendly feature has a large potential audience to benefit from having accessibility information at their fingertips.

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Real Estate Technology

The real reasons we’re all obsessed with spy machines (I mean smart speakers)

(REAL ESTATE TECHNOLOGY) Regardless of privacy issues with them, what does information about smart speakers, ownership, and usage tell us about future trends?

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smart speakers scare me

I don’t trust smart speakers, but even I can (begrudgingly) admit why they might be convenient. With just a simple wake word, I would be able to do anything from inquire about the weather or turn down my own music from across the room. And the thing is, plenty of people have bought into this sort of sales pitch. In fact, the worldwide revenue of smart speakers more than doubled between 2017 and 2018. And it’s projected that by 2022, the total revenue from smart speakers will reach almost $30 billion.

With over 25% of adults in the United States owning at least one smart speaker, it’s worth figuring out how we’re using this new tech…and how it could be used against us.

First things first: Despite the horror stories we hear about voice-command shopping – like when a pet parrot figured out how to make purchases on Alexa – people aren’t really using their smart speakers to buy things. In fact, in the list of top ten uses for a smart speaker, making a purchase is at the bottom.

Before you breathe a sigh of relief, though, it’s worth knowing where advertisements might crop up in more subtle places.

Sure, people aren’t using their smart speakers to make many purchases, but they’re still using the speakers for other things – primarily asking questions and getting updates on things like weather and traffic. And I get it, why scroll through the internet looking for an answer that Alexa might be able to pull up for you instantly?

That said, it also provides marketers with a great opportunity to advertise to you in a way that feels conversational. Imagine asking about a wait time for a popular restaurant. If the wait is too long, it creates the perfect opportunity for Alexa to suggest UberEats as an alternative (promotion paid for by UberEats, of course).

Don’t get me wrong, this is already happening when you search Google on your phone or computer. Search for a tire company, for instance, and the competitors are sure to appear in your results. But as more and more consumers start turning their attention to smart speakers, it’s worth being aware that they won’t be the only ones.

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Real Estate Technology

Tired of Zoom? This lightweight video call service eases the burden

(REAL ESTATE TECHNOLOGY) uRLive is a video conference service unlike any other in it’s ease of use, quick and secure setup, and scalability. It’s ready to match your needs.

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uRLive video conference

Today’s remote work ecosystem has been flooded with video conference solutions, some of which are fantastically innovative and some of which are Zoom. uRLive belongs firmly in the former camp.

uRLive, a lightweight video call service, is basically like FaceTime for everyone. To use it, you simply click a link generated by another uRLive user–a link that functions much like an individual phone number, according to the creators–and you are instantly connected to that person via video call.

The main selling point of uRLive is its portability and general lack of software use. You don’t have to download an app, spend 10 minutes setting up and verifying account details, and then finagle a meeting time that uses your current email address, a one-time password, a lock of hair, and your exact GPS coordinates all to tell your boss that you’re doing what you’re supposed to; you simply click a link and the meeting sorts itself out.

This magical link can, of course, be shared at your discretion; however, it can also be embedded on your website or included on a digital resume, making it a stand-out way for clients or customers to reach out to you in a meaningful way.

uRLive is also the answer to the age-old problem of having to guide people through setting up a Skype (or Zoom, pick your poison) account because they “never thought to set one up before,” thus adding a substantial time sink to your meeting. Instead, you can send your uRLive link to the client in question and start talking within a few seconds.

There are a few different pricing options for this service, starting at $2 per month for a personal license that gives you your own link and page. If you want more advanced features like a chat widget for your website or a scheduling bot to take care of planning out your calls for you, you’ll pay between $20 per month and $100 per month depending on your needs and whether or not you plan on using uRLive for things like your company’s communication infrastructure.

uRLive is an easy-to-use relief of a service in an industry that is quickly going stale. If you’ve been looking for an alternative to the standard video conference options, this might be it.

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