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Organization software companies’ racket of per-user pricing screws the little guys

(TECHNOLOGY) Companies like Trello have dominated the organization field but is per-user pricing actually hurting them and limiting companies and their teams?

organization trello

Organization is a powerful force when you’re trying to run a successful business. That’s why so many businesses rely on online software like Trello, ZenHub, and Monday to help their employees stay organized.

These Kanban style tools allow companies to create drag-and-drop style boards to manage projects and tasks. Most function similar to a white board with post-its, but many have advanced features that allow users to attach documents, schedule tasks, and sync with other systems such as Google calendar, Outlook, or time tracking software.

So, what’s the catch?

The catch is nearly all of these tools now operate under a per-user pricing model. This is a huge downfall for small and growing businesses looking to harness the power of organization. It is likely that not every member of your team will be using the same features or spending the same amount of time on these tools, so why should businesses have to play a flat fee for every user?

The per-user pricing model punishes business for growing their teams and that’s just bullsh*t.

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According to a survey of over 75 different SaaS companies, customers do not derive value from the number of users on a software but rather the value that the product brings. As anyone who has every worked on a team can tell you, the value of teamwork is about the quality of your members not the number.

A per-use system would allow businesses to pay only for the extra features and services that they need such as extra storage on attachments or software integrations. These features not only provide more value for users, they also provide value for organization companies like Trello (which we use in this newsroom).

There is valuable data to be analyzed when companies monitor what types of “power ups” and other extras customers are willing to pay for. As we all know, data is a hot commodity these days. The per-user system stifles teams’ ability to use the product’s full range of features hindering business on both sides of the equation.

If Trello’s mission really is “empowering teams everywhere” they might want to take a hard look at their pricing model.

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Staff Writer, Natalie Gonzalez earned her B.A. in English and a Creative Writing Certificate from the University of Texas at Austin. She is a writer and social media nerd with a passion for building online communities.


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