Connect with us

Hi, what are you looking for?

The American GeniusThe American Genius

Business Articles

Yelp adds gender neutral bathroom filter to search options

(BUSINESS NEWS) Yelp adds new search filter to its website with hopes to help even more people find what they’re looking for (one way or the other).

gender neutral bathroom

Search for bathrooms

You can now search for businesses with gender neutral bathrooms via Yelp. This week the company added gender neutral bathrooms to its already numerous search attributes.

On Thursday, Luther Lowe, Yelp’s VP of Public Policy announced on the company’s blog, “we believe it is paramount for the business community to speak up in support of equality and dignity.” As he aptly notes, “The need to speak up on these issues has become depressingly more frequent.”

Yelp is certainly speaking up

This is an important feature in direct response to problems the LGBTQ community is currently facing.

Yelp joined the Human Rights Campaign supporting Gavin Grimm, a transgender high school student whose struggle with bathroom rights is now being taken to the Supreme Court.

Grimm’s case gained national attention, adding to the ever-growing discourse on bathroom rights for transgender and nonbinary individuals.

Not a one time thing

Yelp has been active in fighting discrimination prior to Grimm’s case as well, pledging against North Carolina’s similar bathroom bill last year.

Advertisement. Scroll to continue reading.

Yelp’s combination of talk and action is a good look.

They are actively supporting the LGBTQ community, which is a huge step towards inclusivity of a historically stigmatized group. Yelp also is providing a script for other businesses to follow suit as change makers and allies.

Lookin’ at you

Yelp will utilize customer feedback and business self-reporting to track which places feature gender neutral bathrooms.

They define neutral bathrooms as single stall, locking restrooms, which means standard men’s and women’s restrooms are still available as well.

This feature is just as important as knowing whether a business has parking, is ADA accessible, or offers military discounts. Information about what kinds of bathrooms are available is part of the planning process for many people.

Decision making

I am infinitely likelier to spend more time (and therefore money) in places with gender neutral bathrooms.

Otherwise, I have to plan around public bathroom availability.

I’ve lost count of how many times I’ve ended an outing because gender neutral bathrooms weren’t available. If I don’t look the part for either the men’s or women’s room on a particular day, I worry about making everyone else uncomfortable.

Advertisement. Scroll to continue reading.

One less thing to worry about

Knowing Yelp added this feature is a huge relief. Now I won’t need to worry as much about something many people don’t consider when they’re planning on leaving the house. This is a win for the LGBTQ community as well as anyone else who is ever in need of a single-stall bathroom.

Not just a win for the LGBTQ community

Those traveling with young kids can benefit from the new offering. Diaper changes are much easier if the whole crew can be wrangled into one place.
[clickToTweet tweet=”Those w/ disabilities or who care for a person w/ disabilities will find Yelp’s new feature helpful” quote=”Additionally, those with disabilities or who are caring for a companion with disabilities often use single stall bathrooms.”]

Yelp’s bathroom search attribute lets people find places that are safer and more convenient for them.

Making customers happy is always a good idea

And hey guess what? As Lowe said, “Inclusivity isn’t just right; it can be good for every business’ online reputation and bottom line.”

You might not agree with or understand all of your patron’s needs, but your success depends on making sure your customers are comfortable.

Advertisement. Scroll to continue reading.


Written By

Lindsay is an editor for The American Genius with a Communication Studies degree and English minor from Southwestern University. Lindsay is interested in social interactions across and through various media, particularly television, and will gladly hyper-analyze cartoons and comics with anyone, cats included.



  1. Pingback: Dolezal's radical claims set back workplace inclusion - The American Genius

  2. Pingback: Google Maps is letting users update key information #accessible - The American Genius

Leave a Reply

Your email address will not be published. Required fields are marked *


American Genius
news neatly in your inbox

Subscribe to our mailing list for news sent straight to your email inbox.



Business Marketing

(BUSINESS) Yelp has updated their settings to allow business owners to make their COVID-19 policies public, so consumers are aware in advance.

Business Marketing

(BUSINESS MARKETING) The pay per click system Yelp uses sounds good in theory, but it may be hurting small businesses more than helping.

Business Marketing

(BUSINESS MARKETING) Restaurant owners are asking themselves if third-party food delivery apps are nothing more than a good, old-fashioned shakedown.

Business Marketing

(BUSINESS MARKETING) Botto Bistro Restaurant owner gives absolutely no f***s and recruits negative Yelp reviews for sport. Maybe yelp should be "persuaded" to chill.

The American Genius is a strong news voice in the entrepreneur and tech world, offering meaningful, concise insight into emerging technologies, the digital economy, best practices, and a shifting business culture. We refuse to publish fluff, and our readers rely on us for inspiring action. Copyright © 2005-2022, The American Genius, LLC.