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How to

Are You Getting the Message?

Mixed Signals

Recently I’ve noticed a trend when calling fellow professional to perform the tasks I do in my day to day work.  It may be a number that is temporarily or permanently disconnected, a voicemail box that is full or directs me to call a different number, a greeting that rambles on for minutes with no option to skip, etc.  Even with all the electronic mean of communication phone is still the most widely used in our industry and how it works in real life is important in a people business.

First Impressions are Everything

No matter how you decide to handle incoming phone communication, you need to keep in mind the person on the other end of the line.  The more complex your method of reaching you is, usually the more frustrated both consumers and fellow professional will be and many times those feeling come through when you finally talk to them.

It’s Not What Systems You Use, It’s How you Implement Them

This pretty much sums it up and holds for other forms of communication besides the telephone.  A perfect example is encouraging people to email you and then not responding in a timely manner.  Sometimes it’s better to stick with what you do and do it well than do something new just because others are and completely fail at it (and have to clean up the ensuing PR mess).

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Written By

Matt is an Real Estate Broker and Consultant from Northern Virginia. He is always looking for new ways to make the industry more efficient and consumer-oriented. Matt is a social networking junkie who can be readily found on Twitter and Facebook.



  1. Joe Loomer

    June 23, 2009 at 11:33 am


    One of my favorites is the five-minute message that ENDS with something like “if you’re calling about real estate, please call my office at blah-blah-blah and have me paged.”

    Navy Chief, Navy Pride

  2. Lisa Sanderson

    June 23, 2009 at 4:59 pm

    Hey Matt! Welcome to AG! You are right…people need uncomplicated ways to contact you. Agents might persevere in trying to track you down, but will the consumer? Definitely not a chance *I’d* want to take.

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