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Google Plus: if no one is using it, why should you?

Google Plus is an interesting social network in that it represents much of what we have trained ourselves to consider a waste of time, but there are some tremendous advantages to spending time there. Let’s discuss just a few of those today.

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Google Plus is the well hated social network

It often amuses me how much the same people that complain about not being able to expand their audience also don’t want to use the new toys that could possibly deliver these results to them. Right now, of course, I’m talking about Google Plus. It is a well hated social network (if that’s what it even is). If you go by all the tenets of what we’re all used to in social networking, it seems that Google Plus is not one of these tools.

The evidence against Google Plus as a successful social network is certainly stacked up.

If you’re used to Facebook and you go to Google Plus, it may seem like a ghost town. I prefer to think of it as the difference between going out for drinks at a crowded bar, and going to a more intimate spot for a dinner focused on conversation.

Is one of these things better or worse? Or does it depend on what you’re in the mood for at the time?

The fallacy of the crowded bar

We’ve been sold this idea of activity equaling success, and we bought into it – even as we continue to schedule ourselves vacations from what’s supposed to be the best example of a social network. I’ve been as guilty of this as anyone else.

Then the idea re-surfaced one day during meditation that success is best measured by results. And I’ve been getting results as good on Google Plus as I have on Facebook when it comes down to page views or length of time or lower bounce rates from incoming visitors for these sources.

Not to mention that it takes less of what I think of as work. But I digress.

We’ve been conditioned to reject Google Plus

Because Google Plus doesn’t operate the same way, perhaps we’re conditioned to reject having a calmer river of news that can be customized to what content we feel like interacting, from just the people we want to interact with that day.

Meanwhile, your friends are over on Facebook. It’s safe and familiar, and has your safe familiar connections.

The news headlines, and opportunities for spontaneous knowledge expansion is at Twitter.

And of course, all your colleagues and work-related networking happens at LinkedIn.

If no one is using Google Plus, why should you?

So if everyone you know is at every other social network, then why should you go to Google Plus?

That very question actually holds one of the answers but we’ll come back to that. Think about it for a moment, see if you can guess the answer.

First let’s take a look at other reasons one should use Google Plus.

One big huge reason to use Google Plus is Google

Google plus links show up in Regular Google results. That’s reason number one.

Obviously, Google likes itself even though it’s obviously determined to kill off parts of itself – see the horrible decisions they made to kill social in Google Reader, then they went on ahead and killed Google Reader itself.

At the end of the day, you’ll see in Google results that Google tends to rank some of its own properties for ranking at times. A great example is when they include videos in results – while it’s not impossible to rank with other sites like Daily Motion, YouTube videos dominate search results.

You’ll also see Google news taking up a spot in the results sometimes, and of course, even with personal results turned off, you’ll see Google Plus links in search results as if they were regular pages from some other site.

So there may be keywords and phrases that you can’t get a ranking for at your own site, but could by leveraging Google Plus.

So should you quit everything and become a convert?

Now that’s not to say that you should transfer all of your blogging, equity and expertise marketing articles to Google Plus. You need a home base that you own and control before you begin to incorporate other tools for distributing the content you create.

The point is that if you have a vehicle to leverage the outer lying keyword targeting that you may not be able to accomplish with your own site, doesn’t it make sense to spread them somewhere else on another site that could get ranked?

As long as the end result of creating content at other sites leads back to your own, up to a point it’s worth the risk. Think of all those remote outposts as roads, highways, and bridges leading back to your island of content.

Google and Google Plus are great highways to have on your side. Next week, we’ll address more in-depth reasons for using Google Plus, but for now, go spend some time poking around and getting a good feel for Google’s social network.

Tinu Abayomi-Paul is the CEO of Leveraged Promotion and a member of Network Solutions Social web Advisory Board. Her website promotion company specializes in reputation management, and engineering demand generation system for businesses, integrating search, expertise marketing and social media.

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183 Comments

183 Comments

  1. Bobby Carroll

    April 4, 2013 at 9:08 am

    “Google Plus is Google”. Nuff said. But it does take a commitment of time, active engagement, +ing, posting, commenting, Hanging Out, and re-sharing to gain the full benefits of a community like Google Plus. Never mind all the reasons behind Google Local and Authorship Attribution and all the benefits those components bring to the online visibility of small businesses and authors of content.

    • Tinu

      April 4, 2013 at 2:35 pm

      Very true. But I’m already making that commitment to my business. So I want to use as many tools as makes sense for me. I’m not saying use it no matter what. I’m saying, take the time to find out. Great to hear from you Bobby!

      • Ron Jones

        April 29, 2013 at 8:57 am

        Tinu, Just curious. Is your company or interest anyway tied to google? Are they paying you to promote their website?

        • Lani Rosales

          April 29, 2013 at 4:29 pm

          Ron, I’ll reply for Tinu in her absence – no, Tinu is not affiliated with Google in any way, just as the thousands of people who have written on the topic of marketing on Facebook, Pinterest, Twitter, tv, billboards, etc. are not affiliated with those organizations. Tinu is providing insight on the social network based on her experience.

          • Tinu

            May 2, 2013 at 1:46 pm

            LOL. thanks Lani. No, never been associated or worked for Google. Was a HUGE fan in their early days but have actually become a big critic of them lately. I thought they should have learned more from the social aspects of Google Reader sharing. Instead of expanding from there, they destroyed it.

            Of course, if I was, I’d definitely disclose that or Lani would reject my articles. At BEST, my company would make money if someone hired us for SEO.

  2. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

    • Tinu

      April 4, 2013 at 6:51 pm

      Glad you found it helpful. Sometimes I find myself using the tools I like best over the tools that work best. And I think that’s fine as long as it’s not an excuse.

    • JoeLoomer

      April 29, 2013 at 11:05 am

      That’s EXACTLY the quote I was going to comment on, Eric, and you did so in a much more articulate manner than I could have! My one wish for Google+ is the ability to schedule posts like you can on your FB Business pages.

      Kudos to Tinu for this insightful and well worded argument. I look forward to your “in depth reasons” next week!

      Navy Chief, Navy Pride

  3. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  4. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  5. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  6. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  7. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  8. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  9. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  10. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  11. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  12. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  13. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  14. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  15. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  16. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  17. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  18. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  19. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  20. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  21. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  22. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  23. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  24. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  25. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  26. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  27. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  28. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  29. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  30. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  31. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  32. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  33. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  34. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  35. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  36. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  37. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  38. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  39. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  40. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  41. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  42. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  43. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  44. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  45. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  46. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  47. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  48. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  49. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  50. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  51. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  52. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  53. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  54. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  55. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  56. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  57. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  58. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  59. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  60. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  61. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  62. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  63. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  64. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  65. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  66. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  67. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  68. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  69. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  70. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  71. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  72. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  73. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  74. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  75. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  76. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  77. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  78. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  79. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  80. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  81. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  82. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  83. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  84. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  85. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  86. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  87. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  88. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  89. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  90. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  91. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  92. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  93. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  94. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  95. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  96. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  97. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  98. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  99. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  100. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  101. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  102. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  103. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  104. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  105. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  106. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  107. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  108. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  109. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  110. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  111. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  112. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  113. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  114. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  115. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  116. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  117. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  118. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  119. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  120. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  121. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  122. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  123. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  124. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  125. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  126. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  127. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  128. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  129. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  130. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  131. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  132. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  133. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  134. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  135. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  136. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  137. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  138. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  139. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  140. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  141. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  142. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  143. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  144. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  145. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  146. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  147. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  148. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  149. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  150. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  151. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  152. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  153. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  154. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  155. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  156. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  157. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  158. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  159. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  160. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  161. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  162. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  163. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  164. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  165. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  166. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  167. Eric Proulx

    April 4, 2013 at 4:35 pm

    “As long as the end result of creating content at other sites leads back
    to your own, up to a point it’s worth the risk. Think of all those
    remote outposts as roads, highways, and bridges leading back to your
    island of content.”

    I LOVE this example. You took a great tone when writing this Tinu in that there are a lot of folks who will bully people into making them feel like they HAVE to jump on the newest, bestest thing. I think most people are just hesitant about Google+ and shouting at them to throw away everything else is just intimidation, not persuasion. Well done. I look forward to the next article!!

  168. Tinu

    May 2, 2013 at 1:47 pm

    So am I friend. So am I.

  169. Charity Kountz

    May 18, 2013 at 10:12 am

    Love this, great insights!

  170. fl45

    May 24, 2013 at 6:37 pm

    Was a fan of Google until they started shoving plus down my throat on the web and on android. Now i have an account just so i can have full functionality across google services, dont think i ever logged in to plus for the “social” aspect. Dont even know what my profile looks like…never looked at it.
    So all those stats about google plus gaining the userbase is bs, because majority of people are like me and only keep it active to have access to google services. It will fade away into oblivion soon enough.

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Social Media

Deepfakes can destroy any reputation, company, or country

(MEDIA) Deepfakes have been around for a few years now, but they’re being crafted for nefarious purposes beyond the original porn and humor uses.

Published

on

deepfakes

Deepfakes — a technology originally used by Reddit perverts who wanted to superimpose their favorite actresses’ faces onto the bodies of porn stars – have come a long way since the original Reddit group was banned.

Deepfakes use artificial intelligence (AI) to create bogus videos by analyzing facial expressions to replace one person’s face and/or voice with another’s.

Using computer technology to synthesize videos isn’t exactly new.

Remember in Forrest Gump, how Tom Hanks kept popping up in the background of footage of important historical events, and got a laugh from President Kennedy? It wasn’t created using AI, but the end result is the same. In other cases, such technology has been used to complete a film when an actor dies during production.

The difference between these examples and that latest deepfake technology is a question of ease and access.

Historically, these altered videos have required a lot of money, patience, and skill. But as computer intelligence has advanced, so too has deepfake technology.

Now the computer does the work instead of the human, making it relatively fast and easy to create a deepfake video. In fact, Stanford created a technology using a standard PC and web cam, as I reported in 2016.

Nowadays, your average Joe can access open source deepfake apps for free. All you need is some images or video of your victim.

While the technology has mostly been used for fun – such as superimposing Nicolas Cage into classic films – deepfakes could and have been used for nefarious purposes.

There is growing concern that deepfakes could be used for political disruption, for example, to smear a politician’s reputation or influence elections.

Legislators in the House and Senate have requested that intelligence agencies report on the issue. The Department of Defense has already commissioned researchers to teach computers to detect deepfakes.

One promising technology developed at the University of Albany analyzes blinking to detect deep fakes, as subjects in the faked videos usually do not blink as often as real humans do. Ironically, in order to teach computers how to detect them, researchers must first create many deepfake videos. It seems that deepfake creators and detectors are locked in a sort of technological arms race.

The falsified videos have the potential to exacerbate the information wars, either by producing false videos, or by calling into question real ones. People are already all too eager to believe conspiracy theories and fake news as it is, and the insurgence of these faked videos could be created to back up these bogus theories.

Others worry that the existence of deepfake videos could cast doubt on actual, factual videos. Thomas Rid, a professor of strategic studies at Johns Hopkins University says that deepfakes could lead to “deep denials” – in other words, “the ability to dispute previously uncontested evidence.”

While there have not yet been any publicly documented cases of attempts to influence politics with deepfake videos, people have already been harmed by the faked videos.

Women have been specifically targeted. Celebrities and civilians alike have reported that their likeness has been used to create fake sex videos.

Deepfakes prove that just because you can achieve an impressive technological feat doesn’t always mean you should.

Continue Reading

Social Media

Can you legally monitor your employees’ online activities? Kinda

(SOCIAL MEDIA) Are they ways you are monitoring your employees online even legal? Did you know there are illegal methods? Yep.

Published

on

remote workers

Edward Snowden’s infamous info leak in 2013 brought to light the scope of surveillance measures, raising questions about legality of monitoring tactics. However, the breach also opened up broader discussion on best practices for protecting sensitive data.

No company wants to end up with a data breach situation on their hands, but businesses need to be careful when implementing monitoring systems to prevent data loss.

Monitoring your employee’s activity online can be a crucial part of safeguarding proprietary data. However, many legal risks are present when implementing data loss prevention (DLP) methods.

DLP tools like keystroke logging, natural language processing, and network traffic monitoring are all subject to federal and state privacy laws. Before putting any DLP solutions in place, companies need to assess privacy impact and legal risks.

First, identify your monitoring needs. Different laws apply to tracking data in transit versus data at rest. Data in transit is any data moving through a network, like sending an email. The Electronic Communications Privacy Act (ECPA) requires consent for tracking any data in transit.

Data at rest is anything relatively immobile, like information stored in a database or archives. Collecting data at rest can fall under the Stored Communications Act (SCA), which typically prohibits unauthorized access or disclosure of electronic communications.

While the SCA does not usually prevent employers from accessing their own systems, monitoring things like Gmail accounts could get messy without proper authorization.

Who you’re tracking matters as well regarding consent and prior notification. If you’re just monitoring your own employees, you may run into disclosure issues. Some states, like Delaware and Connecticut, prohibit employee monitoring without prior notice.

The ECPA also generally prohibits tracking electronic communication, but exceptions are granted for legitimate business purposes so long as consent is obtained.

Monitoring third party communications can get tricky with wiretapping laws. In California and Illinois, all parties must be notified of any tracking. This can involve disclosures on email signatures from outbound employee emails, or a broad notification on the company’s site.

Implied consent comes from third parties continuing communication even with disclaimers present.

If you’re wanting to install DLP software on personal devices used for work, like a company cellphone, you could face a series of fines for not gaining authorization. Incorrect implementation may fall under spyware and computer crime laws.

With any DLP tools and data monitoring, notification and consent are crucial. When planning monitoring, first assess what your privacy needs are, then identify potential risks of implementing any tracking programs.

Define who, where, and why DLP software will apply, and make sure every employee understands the need for tracking. Include consent in employee onboarding, and keep employees updated with changes to your monitoring tactics.

Protecting your company’s data is important, but make sure you’re not unintentionally bending privacy laws with your data loss prevention methods. Regularly check up on your approaches to make sure everything is in compliance with monitoring laws.

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Social Media

How to spot if your SEO, PPC, social media marketing service provider is a con-artist

(BUSINESS) When hiring a professional, did you know there are actual questions you can ask to spot a con-artist? Too often, we trust our guts and go with the gregarious person, but too much is on the line to keep doing that with your business.

Published

on

con-artist

In this day and age the cult of positive thinking and “the law of attraction” are still very much alive and well in the business services industry. Here are a few simple questions that you can ask prospective business service providers to help you gauge if they are the real deal or just caught up in the fad of “say yes to everything,” or “outsource everything” being populated online by countless “thought leaders” and cult gurus.

Lots of people will ask, “What’s the harm of people trying to make something of themselves?”

Well, I’m here to tell you there is a huge harm in taking risks with a client’s money and manipulating people into trusting their “expertise” when they have none.

Business owners: Due diligence is more important than ever these days.

There are whole communities of people helping to prop each-other up as experts in fields they know nothing about while outsourcing their tasks with little or no oversight into the actual work being done on your behalf.

It is nearly impossible for you to tell if this is even going on. Don’t worry. I am here to help you avoid a con-artist.

How? By showing you how to weed out the bad actors by asking really simple questions.

This set of questions is perfect for people who need to distinguish if the expert they are talking is really just an expert in bullshit with a likeable personality.

Why do these questions work? Because people who are into this kind of stuff are rarely hesitant to talk about it when you ask them direct questions. They believe that what they are doing is a good thing and so they are more open to sharing this information with you because they think by you by asking that you are also into similar things.

It is a fun little trick I picked up while learning to do consumer polling and political surveying.

The Questions:

  • Who influences you professionally?
  • Do you follow any “thought leaders” “gurus” or coaches? If so, who?
  • What “school” of thought do you ascribe to in your profession, and where do you learn what you know?
  • Are there any industry standards you do not agree with?
  • How do you apply the services you offer to your own company?
  • Can you please tell me the background of your support staff and can I see their CV’s?
  • Do you outsource or white label any of the work your company does?
  • May we audit your process before buying your services?
  • May we discuss your proposed strategies with others in your industry to ensure quality?
  • Would you be open to speaking with an independent consultant that is knowledgeable about your industry about your proposals?
  • Can you show me examples of your past successful jobs?
  • Do you have any industry accepted certifications and how many hours of study do you do in a year to keep your knowledge up-to-date and current?
  • How many clients have you had in the past?
  • How many clients do you have currently?
  • How many clients are you able to handle at one time?
  • How many other clients do you have that are in the same industry as my company?
  • How long is your onboarding process before we start getting down to actually making changes to help solve the issues my company is facing?
  • Can you explain to me the steps you will take to identify my company’s needs?
  • Have you ever taken a course in NLP or any other similar course of study?
  • Have you ever been a part of a Multi-Level Marketing company?
  • Fun. Right? Well, we aren’t done.

    It is not just enough to ask these questions… you have to pay attention to the answers, as well as the WAY they are answering questions.

    And you also have to RESEARCH the company after you get your answers to make sure they ring true.

    You cannot keep accepting people at face value, not when the risk is to your business, employees, and clients. There is little to no risk for a person who is being dishonest about their capabilities and skill sets. They will walk away with your money, ready to go find another target for a chance meeting that seems amazingly perfect.

    Do not leave your business decisions to chance encounters at networking events. Research before saying yes.

    No matter how likeable or appealing the person you are speaking with is.

    How do you research? Easy. THE INTERNET. Look at the website of the company you are considering working with.

    • Does it look professional? (do not use your website as a standard for professional unless you have had it done by a professional)
    • Can you see a list of their past clients?
    • Do they effectively tell their story as a company or are they just selling?
    • What do their social media profiles look like? Do they have many followers? Are they updated regularly?
    • Do they have any positive reviews on social sites? (Yelp, Facebook, Linkedin, etc)

    You can also do some simple things like running SEO Website Checkers on their websites. There are tons of these online for free and they will give you a pretty good indicator of if they are using best practices on their websites – you can even do this research on their clients’ websites.

    Also, if you know anything about SpyFu, you can run their website through that to see how they are doing their own online marketing (the same can be said for their clients if they are selling this service).

    Facebook also has a cool section that shows you ads that a Page is running. You can find this info connected to their business Page as well as the Pages they manage for their clients as well. None of these things automatically disqualify a potential service provider, but their answers the question of “why” things are the way there are might be very illuminating to you as a business owner.

    This may seem like a lot of work, and it can be if you do not do these things regularly and have them down to a system, but the cost of not doing these things is way too high. A con-artist is born every day, thanks to the internet.

    You have a right as a business owner considering services from a vendor to ask these questions.

    They also have the responsibility as a service provider to answer these questions in a professional manner. Sometimes the way in which they answer the questions is far more important than the actual answer.

    If all of this seems too overwhelming for you to handle, that is okay.

    • You can ask one of your staff in your company to take on this role and responsibility.
    • You can hire someone to come in and help you with these decisions (and you can ask them all the same questions as above before taking their services).
    • You can reach out to other business owners in your network to see if they have recommendations for someone who could help you with things.
    • Heck, you can even call up companies that look like they are doing as well as you want to be doing online and ask them who they are using for their services. Try successful companies in other industries as your competitor won’t likely be interested in sharing their secrets with you…

    What is important is that you are asking questions, researching, and ultimately making sure that you are doing as much as possible to ensure making the best decision for your company.

    Final thoughts:

    “But, Jay, what’s wrong with taking a risk on an up-and-comer?”

    The answer to that is NOTHING. There is nothing wrong with taking a chance on someone. Someone being green doesn’t make them a con-artist.

    The issue I am raising is in the honest portrayal of businesses and their capabilities. It is about honesty.

    I am a huge fan of working with people who are new and passionate about an industry. But I only work with people who are honest with me about who they are, what they can do, and how their processes work.

    I have worked with tons of people who are still learning on the job. It can be quite educational for a business owner as well.

    Just make sure they are being honest about everything up front. You are no obligated to give anyone a chance when it comes to your businesses success, and it’s not right that someone might manipulate you into doing so.

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