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Highlights Launches- Exclusive Interview

TweetWorks announces their launch and gives their first interview to is a Twitter application that allows users to create public or private groups (a feature that Twitter users have been demanding since Twitter was born) and features threaded conversations (woo hoo!). You must have a Twitter log in to comment on TweetWorks, but one of the features I love is that you can deselect the “post this on twitter” option and communicate completely outside of Twitter which is helpful, especially in your private tweetworks groups.

If you don’t like the folly of Twitter, this is the perfect tool for practical, controlled use of Twitter and allows you to get very specific with how you engage conversations.

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The real estate industry is the perfect group to be early adopters of this new tool as the uses are endless. Here is a quick list below of ideas of how to leverage Tweetworks:

  • Neighborhood groups– gather locals, organize tweetups through this group, learn about events in the area.
  • Groups for upcoming conferences– organize socials, share lodging details, meet speakers in advance.
  • Professional or social groups– currently, there is a group called “Real Estate Tweeple” which is a perfect example of a group created for professionals to congregate.
  • Help groups– local trade associations can set up a group centered around providing answers and connecting directly with those in need.
  • Interest groups– set up or join a group about your passion be it wine, puppies, babies, technology, fancy pens or religion.

Finally, Twitter is practical and useful, thanks to Thank you Mike for taking the time to talk to us about your company, we’re glad you are a shower thinker!

Lani is the COO and News Director at The American Genius, has co-authored a book, co-founded BASHH, Austin Digital Jobs, Remote Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.



  1. Daniel Rothamel

    November 19, 2008 at 12:25 pm

    sa-WEET! I’ll definitely check this out.

  2. Jayson

    November 19, 2008 at 1:32 pm

    Nice interview – video definitely makes it more interesting. I’ve never heard of tweetworks (off to check it out). It seems like a very useful resource.

  3. Jeff Turner

    November 19, 2008 at 2:21 pm

    Love the Tweetworks concept Lani. I signed up weeks ago and think it has some potential. I’m hoping they are reading these comments, since no responses have come from my emails to them to fix a problem I’m having. Mike, it’s @respres. 🙂

  4. Steve Simon

    November 20, 2008 at 6:07 am

    Mike is a friendly fellow that as you post may be on to something…
    Twitter (which I registered for and now use almost daily, because of Lani), does have significant drawbacks if you start the way I did. I loaded a whole bunch of folks onto the “I am following” them side and then started to sift and winnow. This leaves you without the “Tie that binds” is many cases. Interesting if you have no singular purpose but just want to wander in the “Zen” like Twitter arena. If you do want a more defined interaction than that you would have to organically build your follow and followers (which is how a lot of Twitter pureists did it, and they tell you so:).
    Tweetworks appears to have solved this for you, by allowing the same interaction with a common ground established ahead of contact.
    I did not see the real use right away, and was a little underwhelmed by the low number of users on Mike’s site; but now I do see the application for what it is, “A clever innovation of a clever innovation…”
    Credit where credit is due; I wouldn’t even have found the first tool without reading Lani’s posts…

  5. Mark Madsen

    November 20, 2008 at 1:48 pm

    I like the idea of having groups on Twitter, but I’m concerned about how to manage or build another networking place. Either way, I set up a group and we’ll see how this thing works out. Thanks for the update.

  6. Mike Langford

    November 25, 2008 at 4:24 pm

    Hello Geniuses!

    Thank you so much for making the RealEstateTweeple, , group on Tweetworks one of the most dynamic and exciting conversation areas we have to date.

    It is an honor to host you and the many others who are participating on the site. Be sure to ping me on your next visit so we can get to know each other.

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