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Social media plus augmented reality equals Tagwhat

April 8, 2010

Augmented reality gets real

tagwhatWe’ve talked about the basics of augmented reality and its real estate implications but haven’t seen a widely applicable augmented reality application that can be used in daily life by all people.

In steps Tagwhat, an app that turns your world into an augmented reality social network. You can tag anything anywhere and even make notes on your friends’ tags, this way when you’re walking around and you hold up your phone, you can see what your network has said about where you are. “This is where we got married!” or “I have a $25 gift certificate here, who wants to meet up?” or “This home is for sale, price just reduced 10%.”

Watch for yourself:

We see a LOT of great ways real estate professionals can use this above and beyond basic social networking, how do you see yourself using Tagwhat?

Lani is the Chief Operating Officer at The American Genius and sister news outlet, The Real Daily, and has been named in the Inman 100 Most Influential Real Estate Leaders several times, co-authored a book, founded BASHH and Austin Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.


  1. Thanks for the post. We are very excited about Tagwhat and the possibilities for real estate and lots of other industries. Please contact us if you’d like to participate in our private beta. Create and share AR via on-line map interface or on your mobile is now free and easy. Follow your friends in Tagwhat and their AR merges into yours … so this is not about looking at data. It’s about interacting with people and place in a whole new way. Best regards.

    Dave, CEO, Iryss maker of Tagwhat

  2. SaWEET…

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