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Woman sitting on bed with computer representing need for digital executor Woman sitting on bed with computer representing need for digital executor

Op/Ed

Some may think of including only tangible items and investments in a will, but designating a digital executor is crucial for online data.

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Real Estate Marketing

Life isn’t a popularity contest... Until it is. Influencers have a secret edge on all of us, but there are multiple ways to get...

Woman working on video marketing online Woman working on video marketing online

Professionalism

Even after the pandemic, virtual meetings and online events have no end in sight. But how do we get people to participate?

PropTech

Open office floor plan with bar-style seating and a laptop

Real Estate Corporate

Science proves that open floor plans are more conducive to office productivity, but will it work for everyone?

Woman looking out at her Airbnb Woman looking out at her Airbnb

Real Estate Corporate

Airbnb exploded as the 'go to' travel destination provider with an accessible, easy way to plan your next trip. Is its time coming to...

viva equity fund viva equity fund

Real Estate Corporate

Viva launched as a pretty brilliant model - give renters back equity as they rent, foster future buyers, and build a property portfolio.

older home in black and white representing small town america being ruined by Airbnb older home in black and white representing small town america being ruined by Airbnb

Real Estate Corporate

iBuying, another term coined for housing flipping, was a venture both Zillow and Redfin took on, but also ultimately failed at. Here is why:

Real Estate Opinion

Women talking at a table

Op/Ed

Communication in business is much different than day-to-day. You have to change your talking style to give info without losing engagement.

multiple people on their phones representing social media likes multiple people on their phones representing social media likes

Op/Ed

Social media likes don’t equal people ‘like-liking’ you. There are other interactions at play like shares, comments, followers, and more.

Person with head in hands on table representing new year change in career Person with head in hands on table representing new year change in career

Op/Ed

A job pause can be maddeningly frustrating, but they can also open new opportunities to grow or start anew.

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Op/Ed

How can you know who your true business friends are? In the cutthroat world of real estate, can you even have people that you...

Real Estate Brokerages

People in office on computer discussing customer feedback People in office on computer discussing customer feedback

Real Estate Brokerage

How you collect feedback can determine whether your service actually improves or not. #science

Tech Tools

A laptop open with a person moving the mouse over a spread of digital content and images online.

Real Estate Technology

What if instead of adding yet another app to organize your digital content, you could use one to pull all your sources together? Meet...

Person using digital and written calendar for productivity during free time. Person using digital and written calendar for productivity during free time.

Real Estate Technology

As the old method of pen-to-paper planning comes back in style, see how its use can help you with time management.

Lock and card on laptop representing being hacked. Lock and card on laptop representing being hacked.

Real Estate Technology

Real estate transactions are being targeted by cybercriminals. One company just got sued by customers for being hacked. Are you safeguarding your company and...

timeflow calendar tool on laptop timeflow calendar tool on laptop

Real Estate Technology

Blocks of time on a calendar are like needles in a haystack. This tool makes it an automatic process to help with your productivity.

Realtor Associations

Trees representing sustainability

Real Estate Associations

Only 0.5% of Realtors® hold the NAR GREEN designation certification. You can stand out in the crowd when it comes to sustainability.

Mentor speaking with his mentee over mentorship video. Mentor speaking with his mentee over mentorship video.

Real Estate Associations

It's been a long time coming, but the call for mentorship in real estate has been realized thanks to the new NAR program. Here's...

nykia wright nykia wright

Real Estate Associations

As NAR selects their interim CEO, it subtly reveals what's next for the association (and we've all been waiting for that).

A $18 billion penalty has been assessed against NAR in the Sitzer/Burnett trial, but there's more to the story that you don't yet know... A $18 billion penalty has been assessed against NAR in the Sitzer/Burnett trial, but there's more to the story that you don't yet know...

Real Estate Associations

A $1.8 billion penalty has been assessed in the Sitzer/Burnett trial, but there's more to the story that you don't yet know...

Economic News

Real Estate Marketing

Person on phone representing risk management

Real Estate Marketing

Risk management can seem imposing, but the pandemic times have shown just how important it is to be truthful and build trust.

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Real Estate Marketing

(MARKETING) We all know that social media is a must for branding. Enhance your reach by implementing social media organization and optimization.

person looking at website person looking at website

Real Estate Marketing

Your fancy, self-animating website might be making people violently ill, even if it is insanely beautiful. Sorry...

A phone showing a woman being recorded for a Pinterest short form video. She wears bohemian clothes and big black boots and sits in a wicker chair. A phone showing a woman being recorded for a Pinterest short form video. She wears bohemian clothes and big black boots and sits in a wicker chair.

Real Estate Marketing

An oft underutilized advertising resource, this Pinterest beta program aims to compete with the likes of Tiktok for short form videos.

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The Real Daily is honest, up to the minute real estate industry news crafted for industry practitioners - we cut through the pay-to-play news fluff to bring you what's happening behind closed doors, what's meaningful to your practice, and what to expect in the future. We're your competitive advantage. The American Genius, LLC Copyright © 2005-2023