How often do you need to track down a contact with nothing more than a company name? You have no e-mail address or name – normally, it is time to go look for other leads. I’d like to introduce you to Clearbit.
Using their powerful APIs, you’re able to input a company name or domain and return associated names, titles, e-mails, location, social profiles, tech used, totals raised, and over 80 other data points.
Talking about Clearbit’s purpose, Co-Founder David Maccaw said, “Clearbit’s aim is to be the data backbone for modern businesses, powering everything from lead scoring to identity verification. We deeply understand APIs, and we’ll always be an API first company.”
Clearbit has 3 main API offerings:
The Enrichment and Prospector APIs are the main bread and butter for Clearbit, offering real-time intelligence on people and companies. They boast an industry-leading match rate and data integrity that they claim is normally pulled in real-time and is never more than 30 days old.
The Discovery API allows you to build targeted lists of companies based on your choice of over 30 data attributes. AND/OR logic offers added flexibility to help you fine-tune your results on the fly.
An invaluable sales tool, Discovery helps supercharge your lead generation and prospecting workflow.
Finally, the Watchlist API is used to maintain OFAC compliance by checking entities and individuals against a consolidated global watch list (pricing on this available upon request).
Pricing depends on which APIs you wish to use and your anticipated number of API requests. There are also app integration “add-ons” that connect Clearbit to programs like SalesForce.
Much like Rapportive, which was acquired by LinkedIn in 2012, or Sidekick by Hubspot, Clearbit operates to effortlessly equip you with information about a company and its personnel. No more sifting through sites and guessing emails. All you need to do is click the blue Clearbit and let their APIs do the work for you.