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Goomzee launches VOW-friendly mobile MLS solution

VOW and mobile aren’t always in concert, but Goomzee has launched a solution that bridges that gap for the industry.

goomzee

One of the major tech challenges for brokers and multiple listing services (MLSs) is jugging rules and regulations regarding mobile MLS products, which Goomzee feels they have solved as they launch their Mobile MLS solution.

The company has worked with their existing MLS clients, and “other MLS visionaries” to launch a VOW-friendly configuration for their Mobile MLS App in select markets. Agents can directly invite contacts from within the app, and all leads and questions are directed back to their agent. Further, the VOW-friendly access to listings is a major part of the new innovative push.

“We were approached last year by Intermountain MLS CEO, Greg Manship, suggesting we enhance our mobile apps to allow agents to invite their contacts to use the optional public version,” explains Mike Sparr, Goomzee’s founder and CEO. “We already supported public, agent-only, and manual invite options but sought out the best way to simplify and automate the process.”

Goomzee offers various integrations

Goomzee’s Mobile MLS apps work with any MLS system such as Black Knight’s Paragon, or systems from FBS, CoreLogic, Rapattoni, Solid Earth, SEI. It integrates with the industry’s popular security, CMA, transaction, showing, and tax/public record providers. Many of these features are only available for authenticated agent users, however, but the apps also supported an optional public and even anonymous configuration if the MLS desires and their brokerage community supports.

“As we completed the functionality we were approached by a potential MLS client in Michigan who asked if we could support separate VOW rules for invited users, and broker opt-out rules for public users, and full access for agent users. It was a great idea so we accepted the challenge and opportunity to solve yet another industry problem,” notes Sparr.

The VOW-friendly and new invite functionality will be available first on IOS devices in a few select markets, but will soon be available in all existing customer markets and optionally in new customer markets.

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