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Opinion Editorials

The secret reason Austin tech wants Uber/Lyft back in town (it has nothing to do with ridesharing)

(EDITORIAL) Last week, Texas passed a bill to override the City of Austin and most people expressed enthusiasm. But the upper echelon were relieved for an unspoken reason.

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Sorry Austin, Texas wants Uber back

Anyone in Austin with a pulse and the internet has heard by now that the Texas Legislature passed a state bill overruling the Austin ordinance requiring ridesharing companies to screen drivers through the city directly. The proposed law would still require criminal background checks on drivers, but rolls back the fingerprinting requirements that drove Uber and Lyft out of town.

Texas Governor Greg Abbott is expected to sign the bill into law, after which, Uber and Lyft have stated they will immediately resume operations.

City Mayors have argued this is an example of the state attempting to override local control so corporations can profit while public safety is at risk.

Uber and Lyft spent millions to fight and then overturn the 2015 Austin fingerprinting ordinance, but a sloppy campaign left locals confused (most of whom still can’t cite the facts). Add on top of that debacle that the outlying cities surrounding Austin proper, inserted themselves and wanted their cut – if Austin gets paid $X for every driver to get fingerprinted, they too should get $X.

Since then, local non-profit Ride Austin filled the void and when this bill passed in the Texas Legislature, they announced aggressive plans to challenge the 1099 model for ridesharing drivers, potentially moving to a bold W2 plan.

The pendulum of sentiment

Local sentiment has widely been enthusiastic about the potential return of the ridesharing giants, but nowhere more than in the tech community.

And the enthusiasm isn’t because Uber and Lyft are fellow tech companies, no, this has everything to do with a quiet pulse in the upper echelon of the tech community, and it’s all about the money.

You see, two major Austin City Council moves were made in recent years that gave the city an anti-tech reputation – Proposition 1 (that ended with Uber/Lyft evacuating the city) and Ordinance No. 20160223-A.1 which placed burdensome regulations on short-term rentals (STRs) by limiting occupancy to six unrelated adults, prohibiting indoor assemblies of over ten people, and requiring operators to give access to all buildings/rooms to the city without notice or warrant.

The STR Ordinance was particularly painful given that HomeAway is headquartered in Austin, one of the largest STR sites on the planet.

And locals were quite embarrassed when it came time for South by Southwest (one of the tech industry’s premier pilgrimages every year) and Uber wasn’t an option for visitors.

These regulations led to the tech industry ending an era of individuals caring about politics and the sector armed itself politically overnight as a whole, organizing in a meaningful way for the first time in Austin’s history.

Earning a bad rap

Despite the seeds of organization being planted, the regulations led to the perception that Austin politicians are anti-tech, which rippled throughout the tech and venture capital (VC) world.

Because investors, both of the angel or VC variety, see the city as not friendly to tech, they’ve quietly expressed an unwillingness to invest in Austin companies.

And who can blame them? If they invest funds in Austin companies and the city cuts them off at the knees, they believe they’ll be better served playing it safe in the Valley or in their own backyard.

Thus, the upper echelon in Austin tech is extremely excited about the expected return of Uber and Lyft. While there is a deep care and concern about mobility, the real reason being whispered in town, is that the kink in the financial hose will be straightened out and the flow will return, if not strengthen.

#DollaDollaBillsYall

Lani is the Chief Operating Officer at The American Genius and sister news outlet, The Real Daily, and has been named in the Inman 100 Most Influential Real Estate Leaders several times, co-authored a book, co-founded BASHH and Austin Digital Jobs, and is a seasoned business writer and editorialist with a penchant for the irreverent.

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3 Comments

3 Comments

  1. Paul O'Brien

    May 22, 2017 at 5:57 pm

    It’s really not more complicated than this….. some of Austin thinks we’re all downtown and can/will bike to meetings. Most of Austin is everywhere but downtown and well beyond the city limits. If we can’t get around, we can’t do business. Making it burdensome to get around, just because, is stupid.

    I don’t need to get an Uber. Austin being difficult about enabling any form of transportation makes it burdensome to get around and makes everyone in the world wonder why we’d bother to get in the middle of things that ease business.

  2. Judah Ross

    May 22, 2017 at 10:38 pm

    Good, it’s about time the tech industry started throwing their weight around. We have enough special interest groups driving the conversation, at least tech is generally progressive and pro growth. Next lets put some energy into highways and density.

  3. Pingback: Act II: Uber and Lyft are *almost* back in Austin - The American Genius

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Opinion Editorials

9 ways to be more LGBTQIA+ inclusive at work

(OPINION EDITORIALS) With more and more people joining the LGBTQIA+ community it’d do one well to think about ways to extend inclusiveness at work.

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LGBTQIA+ people may have won marriage equality in 2015, but this momentous victory didn’t mean that discrimination was over. Queer and LGBTQIA+ identified people still have to deal with discrimination and not being in a work environment that supports their identities.

Workplace inclusivity may sound like the hottest new business jargon term on the block, but it actually just a professional way of making sure that everyone feels like a valued team member at the office. Business psychologists have found when people are happy to go to work, they are 12 percent more productive.

Making your business environment a supportive one for the queer community means you’re respecting employees and improving their workplace experience.

Here’s nine ways you can make your workplace more inclusive for LGBTQIA+ people.

1) Learn the basics.
If you’re wanting to make your workplace more open to LGBTQIA+ people, it’s best to know what you’re talking about. Firstly, the acronym LGBTQIA+ stands for Lesbian, Gay, Bisexual, Transgender, Queer, Intersex, and Asexual and the plus encompassing other identities not named; there are many variants on the acronym. Sexual orientations (like lesbian, gay, bisexual) are not the same as gender identities.

Transgender means that that person “seeks to align their gender expression with their gender identity, rather than the sex they were assigned at birth.” Cisgender means a person identifies with the sex they were assigned at birth. If you need a more comprehensive rundown about sexual orientation, gender identity, and the like, visit the GLAAD reference guide.

2) Stop using the word “gay” as an insult.
Or insinuating people you don’t like are “gay” together. This is the most basic thing that can be done for workplace inclusivity regarding the queer community. Anything that actively says that LGBTQIA+ people are “lesser” than their straight counterparts can hurt the queer people on your team and make them not feel welcome. It’s not cool.

3) Don’t make jokes that involve the LGBTQIA+ community as a punchline.
It’s not cute to make a “funny quip” about pronouns or to call someone a lesbian because of their outfit. This kind of language makes people feel unwanted in the workplace, but many won’t be able to speak up due to the lack of protections about LGBTQIA+ identities in anti-discrimination statutes. So stop it.

4) Support your colleagues.
If you’re in a situation and hear negative or inappropriate talk regarding the LGBTQIA+ community, stick up for your co-workers. Even if they’re not there, by simply expressing that what was said or done was inappropriate, you’re helping make your workplace more inclusive.

5) Avoid the super probing questions.
It’s okay to talk relationships and life with coworkers, but it can cross a line. If you have a transgender colleague, it’s never going to be appropriate to pry about their choices regarding their gender identity, especially since these questions revolve around their body.

If you have a colleague who has a differing sexual orientation than yours, questions about “how sex works” or any invasive relationship question (“are you the bride or the groom”) is going to hurt the welcomeness of your office space. Just don’t do it.

6) Written pronoun clarity is for everyone!
One thing that many LGBTQIA+ people may do is add their pronouns to their business card, email signature, or name badge for clarity. If you’re cisgender, adding your pronouns to these things can offer support and normalize this practice for the LGBTQIA+ community. Not only does it make sure that you are addressed correctly, you’re validating the fact that it’s an important business practice for everyone to follow.

7) Tokens are for board games, not for people.
LGBTQIA+ people are often proud of who they are and for overcoming adversity regarding their identity. However, it’s never ever going to be okay to just reduce them to the token “transgender colleague” or the “bisexual guy.”

Queer people do not exist to earn you a pat on the back for being inclusive, nor do they exist to give the final word on marketing campaigns for “their demographic.” They’re people just like you who have unique perspectives and feelings. Don’t reduce them just to a token.

8) Bathroom usage is about the person using the bathroom, not you.
An individual will make the choice of what bathroom to use, it does not need commentary. If you feel like they “don’t belong” in the bathroom you’re in due to their gender presentation, don’t worry about it and move on. They made the right choice for them.

An easy way to make restroom worries go away is creating gender neutral restrooms. Not only can they shorten lines, they can offer support for transgender, nonbinary, or other LGBTQIA+ people who just need to go as much as you do.

9) Learn from your mistakes.
Everyone will slip up during their journey to make their workplace more inclusive. If you didn’t use the correct pronouns for your non-binary colleague or misgender someone during a presentation, apologize to them, correct yourself, and do better next time. The worst thing to do is if someone corrects you is for you to shut down or get angry. An open ear and an open heart is the best way to make your work environment supportive for all.

The workplace can be a supportive environment for LGBTQIA+ people, or it could be a hurtful one, depending on the specific culture of the institution. But with some easy changes, it can be a space in which queer and LGBTQIA+ people can feel respected and appreciated.

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Opinion Editorials

“Starting a business is easy,” said only one guy ever

(OPNION EDITORIAL) Between following rules, finding funding, and gathering research, no business succeeds without lifting a finger.

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While browsing business articles this week, I came across this one, “Top 10 Business Ideas You Can Start for Free With Barely Lifting a Finger.” These types of articles make me mad. I can’t think of many successful freelancers or entrepreneurs who don’t put in hours of blood, sweat and tears to get a business going.

The author of the article is Murray Newlands, a “VIP Contributor.” Essentially, he’s a freelancer because he also contributes to Forbes, HuffPro and others. He’s the founder of ChattyPeople.com, which is important, because it’s the first business idea he promotes in the article.

But when I pull up his other articles on Entrepreneur.com, I see others like “How to Get Famous and Make Money on YouTube,” “Win Like A Targaryen: 10 Businesses You Can Start for Free,” and “10 Ventures Young Entrepreneurs Can Start for Cheap or Free.”

I seriously cannot believe that Entrepreneur.com keeps paying for the same ideas over and over.

The business ideas that are suggested are pretty varied. One suggestion is to offer online classes. I wonder if Newlands considered how long it takes to put together a worthy curriculum and how much effort goes into marketing said course.

Then, you have to work out the bugs, because users will have problems. How do you keep someone from stealing your work? What happens when you have a dispute?

Newlands suggests that you could start a blog. It’s pretty competitive these days. The most successful bloggers are ones that really work on their blog, every day. The bloggers have a brand, offer relevant content and are ethical in how they get traffic.

Think it’s easy? Better try again.

I could go on. Every idea he puts up there is a decent idea, but if he thinks it will increase your bottom line without a lot of hard work and effort, he’s delusional.

Today’s entrepreneurs need a plan. They need to work that plan, rethink it and keep working. They have to worry about liability, marketing and keeping up with technologies.

Being an entrepreneur is rewarding, but it’s hard work. It is incredibly inappropriate and grossly negligent to encourage someone to risk everything they have and are on the premise of not lifting a finger.

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Opinion Editorials

Why freelancers should know their worth

(OPINION EDITORIAL) Money is always an awkward talking point and can be difficult for freelancers to state their worth.

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Recently, I delved into what I’ve learned since becoming a freelancer. However, I neglected to mention one of the most difficult lessons to learn, which was something that presented itself to me rather quickly.

“What is your fee for services?” was not a question I had prepared myself for. When it came to hourly rates, I was accustomed to being told what I would make and accepting that as my worth.

This is a concept that needs multiple components to be taken into consideration. You need to evaluate the services you’re providing, the timeliness in which you can accomplish said services, and your level of expertise.

Dorie Clark of the Harvard Business Review believes that freelancers should be charging clients more than what they think they’re worth. The price you give to your clients is worth quite a bit, itself.

Underpricing can send a bad message to your potential clients. If they’re in the market for your services, odds are they are comparing prices from a few other places.

Having too low of a number can put up a red flag to clients that you may be under-experienced. What you’re pricing should correlate with quality and value; set a number that shows you do good work and value that work.

Clark suggests developing a network of trustworthy confidants that you can bounce ideas off of, including price points. Having an idea of what other people in your shoes are doing can help you feel more comfortable when it comes to increasing prices.

And, for increasing prices, it is not something that is going to just happen on its own. It’s highly unlikely for a client to say, “you know what, I think I’ll give you a raise!”

It’s important to never take advantage of any client, but it’s especially important to show loyalty to the ones that have always been loyal to you. Test the waters of price increasing by keeping your prices lower for clients that have always been there, but then try raising prices as you take on new clients.

At the end of the day, keep in mind that you are doing this work to support yourself and, theoretically, because you’re good at it. Make sure you’re putting an appropriate price tag on that value.

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