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Real Estate Marketing

The Uber of drones helps agents hire drone pilots, adds transparency to the process

Drone technologies are quickly becoming a useful tool for real estate professionals, so hiring the right talent is increasingly important.

drone photography

There’s a reason informal market services such as Uber and Craigslist are so beloved: accessibility, industry-low prices, and a world of options come with one click of a hyperlink or a push of a button. With the prevalence of drone operation quickly overtaking the traditional real estate model, it seems like a similar service for drone operators should be knocking on our door any day now.

Enter Droners, the freelance market for professional drone pilots and their clients.

Droners allows you to search for, research, compare, and hire drone pilots from a myriad of backgrounds. You can also add listings and watch professionals bid—why pay a premium when you can get a bargain, after all?

How it works

When you go to post a job, you are prompted to enter a title and a description of its criteria, followed by a classification.

Droners covers a wide array of commercial and private services, with listings for the following sections included:
• Agricultural services
• Boating and water sports
• Construction and inspection
• Drone maintenance
• Drone training
• Editing
• Event services
• Photogrammetry
• Real estate
• TV/Film/Web video production
• Wedding

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A nondenominational “other” category exists as well, so if your needs fall outside the range of the above options, you’re still completely covered.

Droners will be a huge asset to agents

“Droners is one of the only true two-sided marketplaces for drone pilots,” says founder Dave Brown. “Agents can start by posting a job to the job board to start receiving bids from pilots, or they can browse our drone video search app that allows them to watch hundreds of drone videos, and hire pilots directly from any video they like with a click of a button.”

You can also view pilot portfolios, resumes, reviews, and pricing—all before you even contact them. This show-and-serve nature of Droners eliminates the “roll the dice” factor one experiences when hiring an unknown freelancer.

Instead, you know exactly what kind of editing, filming, and rates to expect, thus allowing you to tailor your preferences on a per-project basis.

Since their launch two months ago, Droners has already attracted the services of over 1200 pilots, all of whom are FAA exempt (as per Droners’ requirement). The market is booming right now, so you’re a real estate agent and you’re looking to modernize, Droners is the place to be.


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Jack Lloyd has a BA in Creative Writing from Forest Grove's Pacific University; he spends his writing days using his degree to pursue semicolons, freelance writing and editing, oxford commas, and enough coffee to kill a bear. His infatuation with rain is matched only by his dry sense of humor.


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