Connect with us

Real Estate Technology

LinkedIn is testing a ‘Services Provided’ section – do you have it yet?

(SOCIAL MEDIA) LinkedIn is often little more than a static resume, but for service providers like you, their new test feature could make it a tool that is actually used for better lead generation.

Published

on

linkedin

LinkedIn is the go-to hiring platform for countless businesses, freelancers, and talent scouts, yet its accessibility still leaves a lot to be desired. Fortunately, a new feature LinkedIn is testing may make the process of finding exactly what they need much easier (namely potential leads of yours).

LinkedIn’s interface has long resembled a modular résumé, including space for things like work experience, references, and testimonials from clients. While there isn’t anything overtly wrong with a traditional résumé, it does leave a few things to be desired — namely, that one must extrapolate meaning from a long list of often cryptic job listings and arbitrary, self-determined skills.

The solution to this potentially frustrating problem lies in LinkedIn’s new “Services Provided” section, which would feasibly allow LinkedIn users to list jobs or responsibilities for which their past experiences qualify them. Ideally, this would also let users postulate on their own experiences to form custom categories of services to fit specific job postings or fields.

Of course, regulating a user’s truthfulness and creativity when listing their services will be difficult, but no more so than gauging a potential hire’s “Skills” section during an actual interview. If anything, having the “Services Provided” section may even dissuade some users from cheating their own résumés in favor of fleshing out their existing skills on their profiles.

Not only does the “Services Provided” section make sense in the context of evaluating an applicant for a job, it also would round out the “Find a Service Provider” feature that LinkedIn has testing in the past—a connection discovered by Jane Manchun Wong. In theory, one could search for a service by name (or keyword) and delineate a search radius to find the best-qualified workers in their area, all the while refraining from combing through multiple different almost-qualified accounts.

Hiring is one of the most aggravating and FOMO-triggering processes one can undergo, and the stakes are incredibly high. Being able to glance at a candidate’s LinkedIn profile to see which services they feel ready to provide will give employers a huge amount of insight into both the candidate’s qualifications and their inherent self-confidence — all without spending more than a few seconds on their profile.

But most important for you, the reader, is that you have a more effective way to communicate your services rather than just simply cramming hundreds of acronyms you’ve earned or descriptions you’re hoping to convey in a tiny space in your profile. Could this eventually make LinkedIn an actual help for your lead generation toolbox? Maybe! Do you have this feature yet?

Get The American Genius
in your inbox

subscribe and get news and exclusive content to your email inbox

Jack Lloyd has a BA in Creative Writing from Forest Grove's Pacific University; he spends his writing days using his degree to pursue semicolons, freelance writing and editing, oxford commas, and enough coffee to kill a bear. His infatuation with rain is matched only by his dry sense of humor.

Real Estate Technology

Steam device makes your water heater smart

(TECHNOLOGY) Not only is a smart water heater good for the environment in helping reduce CO2 emissions but it pays for itself in around a year after purchase for a standard 3 bedroom home.

Published

on

smart hot water heater

I don’t usually think of the internet when I think of saving energy and I certainly don’t think of my water heater, but apparently that’s all about to change thanks to an innovative new component called the Smart Water Heating Unit, you (and your clients) can save money on energy.

You may not realize it but we spend nearly 20% of our monthly energy bill just heating the water! Instead, by setting your tank to work at low rate hours and by setting your water temperature to an appropriate level you can gain significant savings.

Because your tank is connected to the Internet via your home Wi-Fi network, you can access and control it from any device and from anywhere in the world.​​ And the good thing is that it requires only a 2.4Ghz band which is available on most routers.

According to Steam’s website, “Steam’s multiple sensors help you find patterns, understand your consumption, and change habits. You adjust the water heating to the optimize comfort level.” Conveniently, you can choose between adjusting the heating unit by yourself, or just let Steam do it for you!

The Smart Water Heating Unit fits onto your existing or new hot water tank, connects to Wi-Fi and then you control it via Smartphone or Tablet, anytime or anywhere. Saving energy was never this easy! HelloSteam.com says that “not only is Steam good for the environment in helping reduce CO2 emissions but it pays for itself in around a year after purchase for a standard 3 bed house.”

Remember, Steam needs 2.4GHz Wi-Fi network in order to connect the Steam box to the Steam backend, which is supported by most routers. For now, the app is only available on Android and iOS but Steam will be supporting a web interface in future versions.

You will also need to have access to your water heater. Steam works best in single-family homes, condos, and townhouses that have their own hot water tank. Steam is powered from the same power lines going to your tank. No additional power is required and currently spends less than 1 megabyte of data per day.

As startups go, this one is hedging its bets on helping us spend less and consume less energy. In my book that’s a winning combination!

Get The American Genius
in your inbox

subscribe and get news and exclusive content to your email inbox

Continue Reading

Real Estate Technology

How AI boosts sales skills, not replaces them

(TECH NEWS) Artificial intelligence will drive the future of sales with time-saving solutions, not career-destroying deviance.

Published

on

artificial intelligence

Artificial Intelligence is getting pretty wild, y’all. Google and Uber are both working on developing AI systems with self-doubt, the University of Cambridge added a “Superintelligence” modification to popular computer game Civilization, and Japanese scientists can basically read minds with deep neural networks now.

Artificial Intelligence (AI) broadly covers the idea of machines and technology carrying out “smart” tasks. AI is driven by machine learning (ML), which allows devices to analyze data and learn through pattern recognition.

AI’s potential is widespread, from personal assistants like Siri and Alexa, to services like Pandora and Netflix. Utilizing machine learning (ML) software, these services apply algorithms to data sets to analyze and learn user preferences.

Whenever you like a movie or show on Netflix, you get suggestions of what you may like based on previous reactions, watching history, and Netflix’s extensive dataset. Machine learning does the analysis work, while Netflix as a service is considered something that uses AI.

Many companies use AI and ML to evaluate and manage data. In 2016, $20-30 billion was spent worldwide on AI. Of this, ninety percent went to research and development, which speaks to global interest in improving and increasing AI technology.

As the amount of worldwide data increases, AI and ML can help manage information and deliver insights across a variety of industries, including retail, real estate, education, energy, manufacturing, and so many others.

Sales can particularly benefit from AI since it reduces the manual labor of researching prospects and qualifying leads. With AI, sales teams can determine when to engage prospects, and which information will be most relevant.

Additionally, AI provides insight into which content is doing well so sales teams can better optimize high-performing strategies. In turn, this can improve engagement based on insights instead of intuition to increase close rates.

Close analysis of data doesn’t have to be a tedious administrative task with AI and ML. By finding out what your customers need based on close data analysis, you can create targeted, personalized solutions.

Plus, AI can help reduce lost sales by evaluating product availability, and implement dynamic pricing along and demand forecasting.

In terms of customer support for sales, you can already easily implement chatbots that use machine learning to answer frequently asked questions and generate leads.

We’re not exactly at Westworld levels of automation yet, but the future is leaning towards AI. Those in the sales industry can greatly benefit from implementing artificial intelligence solutions to save time and increase productivity for anyone who’s still human on the team.

And now for a neat graphic to digest:

Get The American Genius
in your inbox

subscribe and get news and exclusive content to your email inbox

Continue Reading

Real Estate Technology

How to run a phone system inside of Slack (no phone required)

(TECH NEWS) Ottspott is a phone system that runs inside Slack. You don’t even have to own a telephone set – you can make and receive all of you calls through your computer browser, without leaving Slack.

Published

on

google phone system

If you’re already running everything in your business though Slack, you might want to keep an eye on Ottspott, a startup currently registering early adopters in beta.

Ottspott is a phone system that runs inside Slack. You don’t even have to own a telephone set – you can make and receive all of you calls through your computer browser, without leaving Slack.

No coding or technical skills are required. Sign up takes less than a minute, and your entire team is integrated into the system – no need to invite team members or have them sign up individually. You simply select a phone number from a list of 9,000 cities in 40 countries, and Slack takes care of the rest. Included are major tech cities such as Dublin, Amsterdam, London, San Francisco, and New York. Ottspott is a great tool for global businesses that want to keep local phone numbers for their customers.

Ottspott can help you with internal communications, as well as calling clients and customers.

You can label calls for efficiency (for example “urgent” or “sales”), and you can have calls automatically forwarded to the appropriate member of your team. Your Gmail contacts are integrated with Ottspott to provide caller ID. You can also create folders of contacts to share with your team. Ottspott can even facilitate conference calls using Slack’s slash commands.

Ottspott notifies you instantly when you receive or miss a call, or when you get a new voicemail. You can then click-to-call from these notifications or from within voicemail, so you don’t need to dial the number.

You can also use OttSpott’s analytic metrics to measure your sales team’s phone performance.

And what if you’re away from your computer? No problem. Ottspott has a built-in voicemail system, and can also forward calls to your cell phone or landline.

Get The American Genius
in your inbox

subscribe and get news and exclusive content to your email inbox

Continue Reading
Advertisement

Our Parnters

Get The Daily Intel
in your inbox

Subscribe and get news and EXCLUSIVE content to your email inbox!

Emerging Stories

Get The American Genius
in your inbox

subscribe and get news and exclusive content to your email inbox