Real Estate Marketing If you want LinkedIn to be useful, here’s what works in 2023 LinkedIn can be a strange platform at times, but if you want your time there to yield results, here's what works in 2023. Jack Lloyd, Senior Staff WriterJanuary 11, 2023
Real Estate Marketing Why TikTok is still the best platform for earning new clients TikTok has been dominating the social media sector since the pandemic, and studies show it officially beat out YouTube for total time spent. MaryBeth Lee, Staff WriterJanuary 10, 2023
Real Estate Technology The habit tracker that shows you insights you might not want to know The Haptic Life Tracker app documents your (good and bad) habits. But how much do you want to know? Lisa Wyatt Roe, Staff WriterJanuary 10, 2023
Real Estate Technology Are you using LinkedIn’s ‘Services Provided’ section yet? (SOCIAL MEDIA) LinkedIn is often little more than a static resume, but for service providers like you, their new test feature could make it... Jack Lloyd, Senior Staff WriterDecember 27, 2022
Op/Ed If social media ‘likes’ are dead, what other metrics actually matter? Social media likes don’t equal people ‘like-liking’ you. There are other interactions at play like shares, comments, followers, and more. April Bingham, Senior Staff WriterDecember 7, 2022
Op/Ed Creators vs. influencers: Does gender have something to do with it? A sh*tstorm has been brewing regarding why men are supposedly referred to as "creators" while women are called "influencers," and it gets complicated before... Lauren FlaniganOctober 27, 2022
Real Estate Marketing Polish your social media profile pic without any new headshots This profile picture tool helps amp up your social media presence with beautiful and free tools to enhance any photo. Taylor Leddin, Staff WriterAugust 28, 2022
Real Estate Marketing Optimize to maximize your social media efforts (MARKETING) We all know that social media is a must for branding. Enhance your reach by implementing social media organization and optimization. Taylor Leddin, Staff WriterAugust 20, 2022
Real Estate Marketing 3 key ingredients to maximize your visual marketing success Did you know that attention spans have now diminished to only eight seconds!? How can you break through the noise in such a short... Ellen Vessels, Staff WriterAugust 12, 2022
Real Estate Marketing Stuck trying to create videos for social media? Try these templates This app allows users to upload photos, videos, music and create a snappy-looking product in minutes - and they have templates for real estate. Taylor Leddin, Staff WriterAugust 3, 2022
Real Estate Marketing Social media traffic returns are diminishing – what now? Missing out on social media traffic isn't the end of the world, because there's always room for improvement and course correction. Jack Lloyd, Senior Staff WriterJuly 26, 2022
Real Estate Marketing The psychological reasons why people share their lives online (MARKETING) Knowing people's motivations for sharing their lives online is a key component to getting your own content shared socially. Taylor Leddin, Staff WriterJune 8, 2022
National Association of Realtors The more communicative you are, the more you’re apt to earn Communication is key in any relationship, but even more so when it's the Realtor/Client relationship. Here's why. Jennifer Walpole, Sr. Staff WriterMarch 31, 2022
Op/Ed Don’t commit this texting sin with your clients, period (EDITORIAL) Clear communication with clients is beyond important. This study found one error that separated sincere texting from insincere. The American Genius StaffFebruary 10, 2022
Real Estate Technology Secret list of reasons why your Facebook ad was rejected (SOCIAL MEDIA) Save your marketing team time with this secret list of Facebook ad rejection reasons. Lindsay HuberSeptember 23, 2021