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A brief summary of Apple announcements of 2017

(TECH NEWS) Apple has had a big year of announcements and we’ve still got six months left. Here’s what they’ve announced so far.

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Apple is doin’ things

In the wake of Apple’s developer conference announcements, we have some substantial insights into the direction the company is headed. That matters a lot, because of the cultural stronghold Apple possesses in the tech space.

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We’ve dug up all of Apple’s significant technology announcements through the current year (WWDC announcements included) to see what patterns we can see:

Apple receives patent approval for fingerprint biometrics reader

March, 2017
With this patented technology, Apple could authenticate users from the actual screen, rather than just the home button. This could also increase the users for fingerprint authentication in areas like downloading apps from the Apple Store, or making online purchases.

Apple announces Clips, an expressive video app

March 21, 2017
This native Apple app lets users augment videos using photos, music, animated captions and other fun graphic overlays. It’s clear from the developments of Snapchat and Instagram that users like creating these kinds of videos, and as a company known for its creative potential, it’s wise for Apple to have its own space in this area.

Apple announces iPad updates

March 21, 2017
Not much exciting to report here, other than the Retina display upgrade. We’ll see more exciting updates to the iPad Pro. More on that later.

Apple acquire Lattice Data

May, 2017
Apple acquired this startup, which specialized in artificial intelligence and data, earlier this year. The company hasn’t specified why they acquired them, but given other announcements, there’s solid evidence to support that Apple wants to invest and innovate in this area.

Apple and Nokia settle litigation issues, sign partnership agreement

May 27, 2017
According to Apple’s press release, “Nokia will be providing certain network infrastructure product and services to Apple. Apple will resume carrying Nokia digital health products (formerly under the Withings brand) in Apple retail and online stores, and Apple and Nokia are exploring future collaboration in digital health initiatives.” We could see this reflected in new technology and accessories to accompany the Apple Watch, outside of the updates revealed at WWDC.

Apple announces changes to Apple Pay

June 5, 2017
In order to compete with Venmo and Paypal, Apple announced a peer-to-peer money transfer feature in Apple Pay. These changes will be a part of the iOS 11 rollout.

Apple announces iPad Pro and iOS 11

June 5, 2017
-With the announcement of their new iPad and operating system, Apple seeks to make the iPad a high-performance machine. Changes to the display tech and processor chip, along with deeper integration of the Apple Pen, suggest that this iPad wants to be more appealing to the hustling creatives and the multimedia carnivores.

Apple announced iOS 11

June 5, 2017
With the launch of their latest operating system update, Apple wants to beef up the iPad functionality. Most notably, this software updates allows for better multi-tasking and file storage management on the iPad, making it more effective as a professional creative tool.

What’s even more notable is the following line from the press release: “Augmented reality is coming to hundreds of millions of iOS devices with a new platform for developers to build apps that let users place virtual content on top of real-world scenes.”

Apple announces HomePod

June 5, 2017
Apple’s version of the wireless speaker builds on the fully integrated Apple system. The speaker also integrates some unique smart technology by using “spatial awareness to sense its location in a room and automatically adjust the audio.” According to Apple’s own press release, you can also use Siri to interact with your Apple library through the speaker.

Apple launches new VR Platform

June 5, 2017
Apple’s new augmented reality platform ARKit is pretty cool itself, but even cooler is what its launch implies: Apple has unleashed some truly cutting edge tech. That cutting edge tech, with a little more development, could open the door for virtual reality.

Apple announces iMac Pro

June 5, 2017
This new Mac is a big step into the enterprise-level market. Thanks to upgrades in the display, processors and graphic computations, the iMac Pro is well-built for “advanced graphics editing, virtual reality content creation and real-time 3D rendering.” We’ve talked before about how Apple is losing its grip over the creative industry, and with these steps, it seems like the company is trying to get ahead of the curve again.

Apple announces new macOS High Sierra

June 5, 2017
The most notable update here is the update to Metal, Apple’s proprietary graphics technology. This tech powers machine learning, VR content creation and everything in between. Many apps, like Final Cut Pro, Epic and Unity will be able to support VR and 360 video functionality with these upgrades. Combined with the iMac Pro appointments, we can confirm that Apple is building its devices for some next-generation media development.

Apple announces iMac upgrades

June 5, 2017
The new iMacs touts an upgraded Retina display, processor, and memory and graphics performance. Not much exciting here, but it is a significant way to support the tech that High Sierra brings to the table.

Apple revises App Store experience

June 5, 2017
This redesign puts content and expertise front and center of the app store experience, in order to make it easier than before to discover apps. First and foremost, app store visitors can view the Today tab to find features and interviews about apps and app developers. Games and Apps also have their own discover tabs as well.

Apple announces watchOS 4

June 5, 2017
The newest update to the Apple Watch operating system touts a new app called GymKit, which can connect with cardio equipment to run workouts for Watch users. It also increases the incorporation of Siri into the watch so that users can see the information they need the most right when they look at the watch. Finally, Apple optimized the Activity app for daily and monthly activity challenges, to make the Apple Watch a smarter coach for you

Apple allows Amazon Prime Video App on Apple TV

June 5, 2017
After a feud between the two companies, Apple will augment the functionality of its TV app and Apple TV by adding the Prime Video App. This will keep Apple TV competitive with services like Roku and the rest of the TV streaming market.

So, what do we make of all this?

Apple is clearly betting big-time on the future of media, such as AR, VR and 360 video. Between the OS updates and improved graphics capabilities, the company wants to make its devices competitive for this new content creation process.

In other areas, there is a surprising amount of catch-up playing out.

Clips makes Apple a “me three” player in the expressive video game, and HomePod only half addresses Apple’s need for a product to compete with Google and Amazon’s virtual assistants. It will be interesting to see how Apple’s digital health initiative and AI initiatives shape up with their new partnerships and acquisitions.

One thing’s for sure; Apple is still keeping things interesting.

#Apple

Born in Boston and raised in California, Connor arrived in Texas for college and was (lovingly) ensnared by southern hospitality and copious helpings of queso. As an SEO professional, he lives and breathes online marketing and its impact on businesses. His loves include disc-related sports, a pint of a top-notch craft beer, historical non-fiction novels, and Austin's live music scene.

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Artificial intelligence wants to improve your resume

(TECHNOLOGY) Artificial intelligence can do everything from drive a car to improve your resume – we’re movin’ on up!

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skillroads artificial intelligence resume builder

Remember the career service office in college, who gave you your first lesson on resume writing? Or maybe you remember the coaching company who helped you tweak your cover letter and professional story for a career change?

Now, imagine all those experiences automated by artificial intelligence (AI). Seems farfetched? It’s closer than you think.

Enter Skillroads, an “AI career service to help you land a dream job.” This tool acts as a new resume builder, a current resume evaluator, and a cover letter builder, to set you up with the most optimal job app documents.

The resume builder takes your desired position, and a questionnaire outlining your experience, and a list of your skills and turns it into a resume for you. Powered by “smart data sourcing and natural language,” Skillroads turns those inputs into “strengths and skills that suit you best,” likely by matching your skills with desirable keywords.

That same technology fuels the “smart resume check.” You can upload your current resume, and the tool will grade it on ATS (applicant tracking systems) compatibility, formatting, and sectioning, among other things. In addition to the quantitative scores, the tool offers steps to fix and improve the document.

Once your resume is ready, next up is the Cover Letter Builder. Using your resume details, Skillroads automatically identifies key competencies to address in the letter, then builds the language and story using best writing practices.

The tool itself wants to appeal to users targeting Fortune 500 Job Opportunities, as the tool also incorporates a search engine for jobs at those companies. The tool can match the documents it creates with open opportunities, to save people time during the job hunt.

So, how does it stack up to a resume writing service?

A human review can give you different perspectives from different people; unless all such perspectives are accounted for in an algorithm, you may not receive the most comprehensive audit possible. Furthermore, you can’t get feedback on things like in-person interview or phone screen performance from an algorithm. Not yet, anyways.

While a human review is still superior, this is a good first step to integrate artificial intelligence into a algorithm-oriented job application environment.

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Cope Notes: cheeky low-commitment mental health tool for all

(TECH NEWS) Mental health apps can be hard to find, harder to use, and even harder to remember without inundating, annoying alerts. Cope Notes is the perfect solution.

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I recently went searching for some mental health apps and it was a sea of garbage, if I’m being honest. I finally found a meditation app that was kind of cool, but after I figured out how it worked, I mostly spent time on videos of a gal cussing, but not for meditation value, but humor. I deleted the app.

I’m not in a dark place right now, but I work in a fast paced, high stress world, and maintaining focus and mental health is my competitive advantage, and one I take very seriously. But so many of the tools available are overpriced, overly complicated, or short on value.

About 12 hours after I had given up and decided to stick to my current regimen, without the help of any tech, a former Staff Writer reached out to update me on what he’s up to, and it was so timely… Cope Notes.

Put simply, it’s 20 randomly-timed text messages per month. You don’t know when they’re coming, but they’re exercises, encouragement, and witty advice. Finally, something that doesn’t put all of the work on me as a user.

And I’m not surprised – creator Johnny Crowder is young, but has long been a mental health advocate, and very sincere about it. He used to write here at AG in between tours and gigs as a famous straight-edge metal musician (I had no idea what that was prior to connecting with Crowder). He is a talented creative that has a lot of people looking up to him, so what better way to use that spotlight than for good?

“I just don’t want people to get so frustrated searching for solutions that they give up on healing altogether,” said Crowder. “It’s not clinical, it’s not complicated, it’s not confusing. It’s for people who feel great, people who feel rotten, and everyone in between.”

What we love about the creation of the app is that Crowder has suffered his own challenges, and instead of just complaining about an option he says he would have truly benefited from in his past, he took action.

Cope Notes is far different from any solution we’ve seen in that it speaks our language – cheeky, never condescending, and disarming, never douchey.

And because it’s done over text, it doesn’t require you to run an app in the background or remember to turn it back on, giving you a better chance at successfully using it (instead of forgetting which is my biggest fault).

“It took me years to find and hone the coping strategies that I rely on every day to keep me happy and healthy,” said Crowder. “Now that I finally figured out what works, I want to save people from the discouragement and disappointment of scrambling for solutions and fast-track their growth.” Every text is written by Crowder himself.

New users can enjoy a seven-day free trial by visiting copenotes.com/subscribe or texting COPE to 33222. After the trial period, subscribers pay $9.99 per month, with discounts applied to six-month and one-year subscriptions, and no set-up or cancellation fees.

The service also offers an option to purchase and personalize gift subscriptions for friends or family members in need, so check out Cope Notes today for you or a loved one.

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Smartphone addiction is killing social norms, physically hurting us

(TECHNOLOGY) Smartphone addiction is increasingly common, and it’s not just manners that we worry about, it’s the physical impact and erosion of social norms that are also a result.

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smartphone addiction

Sorry, just checking something. Sorry, just need to quickly respond to this text. Sorry, just turning on low power mode. Sorry, just addicted to my phone and compulsively check it even when spending time with family and friends.

Have you ever experienced any of the following?

  • Eyes burning from staring at a screen for hours
  • Your attention span is totally shot and you find yourself in an endless loop checking apps, messages, and social media
  • Curled up in an uncomfortable ball on the bathroom floor for half an hour checking a dumb app, trying to decide if you want to be patient or spend real money
  • Asking your friends to tell you’re not allowed to spend real money on said stupid app

If you answered yes to any of these, you’re probably addicted to your phone.

If you answered yes to all of these, are you me?

I know it’s time for me to get rid of an app when I start making charts optimizing the game. Or when my arm starts to feel like I’m getting carpal tunnel syndrome twenty years too soon. My motivation to write my college thesis was to academically justify all the time I spent checking Snapchat while on family vacation.

Turns out, my phone addiction has more physical consequences than I was previously aware. On average, human heads weigh 10-12 pound. Our neck muscles are super tough since most of the time, we’re holding our heads upright.

Except when we bend our necks to check Instagram, or compose a text. When we bend down, the gravitational pull of our head increases pressure on our necks to nearly 60 pounds. Which, you know, isn’t great for our spines either.

Posture affects your mood, and can even impact behavior and memory. Frequently slouching alters your energy levels, bone development, and your oxygen intake, which can lead to depression. And if you’re already depressed, you were probably slouching anyways.

Add the negative impact overuse of phones can have on social interaction, and you’ve got a recipe for a lot of really unhappy people even more drawn to digital devices.

According to the Pew Research Center, 75 percent of Americans don’t think smartphone use hinders their attention in a group setting.

But as we stare more at screens instead of people, nonverbal cues get lost.

There’s a disengagement, even if you happen to be texting or playing virtual games with whoever is in the room with you. For children, loss of nonverbal cues due to constant phone use or competition for attention with their parents’ phone use can even stunt development.

As a writer, the lure of communicating with my phone is nearly irresistible since I can spend time working and reworking messages. However, social scientist Sherry Turkle’s decades of studies on family interactions and technology suggest that obsession with devices has created a generation afraid of spontaneity from organic interactions.

Receiving a phone call can spike anxiety, and forget about trying to interact with a stranger in the grocery store line. Knowing how much easier it is to type a message than deal with someone face to face can make analog interactions nerve-wracking.

Yet at the same time, the feeling of always being reachable and always “on” brings another kind of anxiety to the table.

According to a 2015 Pew Research center report, 24 percent of teens are “almost constantly” online, and a Nielsen report found adults spend around 10 hours per day consuming electronic media.

If someone doesn’t respond to your text and you know they always have their phone with them, does that mean they’re mad? If you forgot to respond to a message from someone, will they take it as a personal offense?

While smartphones and social media aren’t necessarily harbingers of evil, we’re all affected physically, emotionally, and socially by our use, particularly overuse.

Manner and etiquette experts point out the obvious: spend more time with people in the room than on your phone. However, that’s easier said than done. Especially considering Facebook’s recent admission that the platform was specifically designed to be as addicting as possible.

Even without confessions from other sites and apps, that’s kind of their goal: revving up your dopamine with an addicting platform. So it’s understandable that there’s a drive to check your phone every few minutes (or seconds.)

However, change comes in baby steps. Try to be more mindful of how often you’re checking your phone, and when you’re checking it.

Henry Alford, author of “Would It Kill You to Stop Doing That: A Modern Guide to Manners” suggests making a point to not be the first person in your group to pull out a device.

It’s a small thing, but can at least help delay the eventual waterfall of everyone else bringing out their phones once one person breaks the seal. If you’re really struggling with phone addiction, there are apps that track how often you unlock your phone and spend time on apps.

That may be a reality check, especially if you’re checking your phone hundreds of times a day in the absence of reason. Make an effort to have more face-to-face conversations, and if nothing else, at least keep your phone stashed while you’re driving.

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