Real Estate Brokerage 5 questions to ask to qualify leads like a true sales professional How to better qualify leads: get enough information to decide how likely the opportunity will convert into sales. Ellen Vessels, Staff WriterFebruary 21, 2024
Real Estate Marketing Branded content marketing is the best way to appeal to customers Is promotional advertising still running the marketing game, or is it being replaced by a newer contender: branded content marketing. Macie LaCau, Staff WriterFebruary 21, 2024
Real Estate Marketing Improve your SEO research with this free browser extension (MARKETING) Ubersuggest makes search engine keyword research insanely easy--and free. This Chrome extension can help you boost your visibility. Jack Lloyd, Senior Staff WriterFebruary 20, 2024
Op/Ed A deep dive into the morning routines of highly successful people No matter your level of success, the way you start your morning can dictate your day. Let's look at some rituals of successful people. The American Genius StaffFebruary 20, 2024
Homeownership You can manage your time better by minimizing clutter If you’re a clutter queen that tends to wait until your inbox has more than 500 emails in it or your closet can’t shut,... Dawn Brotherton, Senior Staff WriterFebruary 19, 2024
Op/Ed The value of neighborhood connection within & without technology Technology has helped bridge many gaps and provided amazing progress in real estate, but this broker shows how in-person remains valuable. Bob Goldberg, Featured ColumnistFebruary 19, 2024
Real Estate Technology DuckDuckGo is still the best way to break up with Google DuckDuckGo is a search engine that doesn't listen to home recordings, sell you stuff, or track your every movement. They just give results. The American Genius StaffFebruary 16, 2024
Real Estate Marketing Marketing at a plateau? How to apply Apple’s secrets for success Apple has been ruling the marketing world for decades, and their secrets are easy to pick up on, so start implementing them in YOUR... Jack Lloyd, Senior Staff WriterFebruary 16, 2024
Op/Ed 5 ways to make the most of your morning with peak productivity Productivity is king, but sometimes distractions and other issues slow you down. So what can you do to limit these factors? The American Genius StaffFebruary 16, 2024
Real Estate Marketing Say goodbye to overlong meetings with this (free) Zoom timer app Tired of keeping track of lengthy Zoom meetings yourself? Keep yourself and your team honest with this free Zoom timer app. Stephanie Dominique, Staff WriterFebruary 15, 2024
Op/Ed 6 things all successful leaders do that are worth emulating These 6 traits common amongst leaders can easily be implemented into anyone’s life with a little bit of focus. Rebecca Hansen, Staff WriterFebruary 14, 2024
Op/Ed How technology is making us worse as a species Man, isn’t technology the best? Sure, except when it's not. Let's take a deep dive into the after-effects of being entrenched in tech. Ellen Vessels, Staff WriterFebruary 14, 2024
Real Estate Associations You know there’s a national real estate mentorship program, right? It's been a long time coming, but the call for mentorship in real estate has been realized thanks to the new NAR program. Here's... Veronica Garcia, Staff WriterFebruary 13, 2024
Homeownership A project we can get behind: Housing for seniors, by seniors This housing for seniors project was influenced directly by those who will live there, showcasing a great way to influence your living. April Bingham, Senior Staff WriterFebruary 9, 2024
Real Estate Marketing Bing is now ChatGPT’s default search engine Love it or hate it, OpenAI has announced that Bing will be the default search engine for ChatGPT, deepening their connection with Microsoft. Macie LaCau, Staff WriterJanuary 25, 2024