(BUSINESS NEWS) Will Facebook Messenger's new chatbot capabilities drive away your customers?
(MARKETING NEWS) "Oddvertising" is advertising on drugs. Try harnessing the weird for your next campaign and see what it does for you.
(MARKETING NEWS) New data suggests that PPC methods of the past are no longer viable - are your efforts up to date?
(MARKETING NEWS) Internet users between the ages of 14 to 29 were surveyed about their ideas on what makes a “perfect” mobile ad.
(MARKETING NEWS) If you're marketing, find the best possible influencer for your brand. If you have influence, there’s no need to wait around for work to...
(MARKETING NEWS) Renault has come up with a new, creative way to assess interest in their new Megane car that beats the pants off of counting...
(MARKETING NEWS) A product is only as good as its photo. Use this step-by-step guide to master the art of product photography.
(MARKETING NEWS) On average, most brands receive 500,000 page interactions, while fashion accounts boast over 1.5 million interactions. Get on their Instagram level.
(MARKETING NEWS) This year, US advertisers will spend $42.01 billion reaching consumers with mobile placements, including all ad formats service to all mobile internet-connected devices. With...
(MARKETING NEWS) Marketers once obsessed over expanding their brand through social, but the market has become more sophisticated. What keeps marketers up at night today?
(MARKETING NEWS) With aggressive advertising being too overbearing and passive advertising being too misleading, where is the middle ground?
(MARKETING NEWS) The PROMO app allows users to upload photos, video, music and create a snappy-looking product in minutes. There are plenty of competitors in this...
(MARKETING NEWS) Pinterest recently analyzed the Promoted Pins campaigns for 16 retailers to measure their impact on consumer behavior. The results are in.
(MARKETING NEWS) You can spend an arm and a leg throwing money into the ad budget, or you can take a page from Nike and save...
(MARKETING NEWS) What if we told you it garnered over 27 million views in 24 hours, and 54 million total in less than a week? And...
(MARKETING) Snickers’ ingenious marketing campaign, “You’re Not You When You’re Hungry” is compelling and memorable. Humorous marketing at its finest!
The social media experts over at Buffer just completed a study of over 100,000 brands and how they use social media. Take notes!
New marketing tool Route tracks website visitor behavior as a way of determining why a product is purchased or not. Smart!
Millennial buying power is up to $200 billion, which makes them one of the most lucrative markets today. Generation Y should be a top priority for...
Wading through the remains after the Star Wars craze After Star Wars: Episode VII celebrated a record-breaking box office success, just about every company was looking...
There are large budgets for influencer marketing, but is it *really* the best ROI bet?
Millennials are changing the way America works and plays. It’s no surprise that the role of motherhood is changing, but what is often overlooked is who...
We're all trained to choose demographics to focus our marketing efforts on, but many brands are unsure which to approach when it comes to momlennials.
Pinterest and Instagram both have the potential to electrify your business, but how can you tap into that revenue potential? Which platform should you use as...
So you've got some video content you're hoping to push on some unsuspecting millennials. Great! Now where do you put it?
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