(BUSINESS NEWS) Big business is not evil, but when the government actively pursues legislation (blocking mandatory arbitration clauses) that hurts the "little guy," we must speak...
(EDITORIAL) We all know millennials are spending less on retail, but why this happens is widely misunderstood - let's dive in and explore a new theory.
(OPINION) Minimalism and consumerism is in conflict with many Americans today. Our culture expects both, particularly the millennial generation, and the conflict causes feelings of inadequacy...
(FINANCE NEWS) Although they are notorious for underselling, a closer look shows that Amazon is not *always* the best bet when you want to get the...
(BUSINESS NEWS) Americans throw out a ridiculous amount of clothing each year that negatively contributes to municipal waste. Next time you clean your closet, try and...
We all want a good deal, but have you considered what it takes to get a cheap outfit to market? It's time to reconsider our shopping...
New study by NetBase finds non-traditional cosmetic retailers are rising, the "selfie" has impacted perceptions of beauty and what this means for you.
Want people to give you money for your product or service? Then you should get to know what really opens wallets.
When things don't go our way, we search for a cause, and tend to blame others. Psychology explains further why customers point the blame at you.
(Business News) When shoppers hit stores, before they swipe their cards, they'll be looking at online reviews in hoards - brands that want to win better...
(Business News) Millennials drink more wine than any other generation, but the reasons may not be what you expect.
(Tech News) Fitbit catches a break and won't be recalled, but may inadvertently pave the way for warning labels on wearable technologies
(Business) Startups that succeed have some commonalities that can be duplicated at any sized new brand, or one looking to expand.
Consumers caught a break in one state, as it has been ruled illegal to require personal information, including ZIP codes.
Black Friday sales came up short compared to last year, but there are many factors at play this year to consider.
After considering how aggressive marketing tactics in our company could backfire, I offer you two examples of how aggressive marketing dissuaded me from purchasing a product...
The primacy effect is influential in consumer behavior and how purchase decisions are made.
JCPenney has cut staff, cut out coupons, cut the height of shelves, and anchored stores with a glamorous Sephora counter - if you haven't seen the...
Soliciting feedback is a critical step for all businesses, but one that many skirt in fear of any negative results, but guessing at your brand's reputation...
Don’t get angry, get Mifft In a bold move to empower consumers, Austin startup, Mifft has launched to aid consumers who struggle to communicate with a...
The psychology of colors Color is a critical choice for all product designers to make, whether the product is a website or flyer, or a bottle...
The California Association of Realtors along with MLSListings, Inc. announced yesterday their joint pilot launch of the Realtor Ratings Program in an effort to create an industry...
In case you’ve been living under a rock, Domino’s Pizza has undergone a major transformation. From the ground up, (namely it’s pizza) it listened to the...
Oh how they cry From the day aggregation of MLS/Broker data began, the traditional real estate industry has cried foul over inaccurate search results, citing expired...
The Golden Rule 1.0 It was 44 years ago. I was 8. Our steel chairs were painted shiny brown, my tiny butt was sore from steel...
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