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Social Media

Don’t expect any special effects. In my latest movie post, Magic Tiger, Hidden Lesson, I have stripped away all the karate-chopping, bamboo pole vaulting,...

Housing News

To be fair, the FTC gets it In his opening remarks of the Federal Trade Commission Conference today, Chairman Jon Leibowitz of the FTC...

Housing News

Battle for position Over the years Google has attempted to rank and rate web content based on many many factors and has for the...

Politics

Old school first With the telephone we were given the ability to opt out of telephone books and information lines (1411) and also the...

Business Marketing

More than a buzzword In the last several years, ROI has become a buzzword in and of itself in the realm of new media,...

Business Marketing

I have no conclusion I just thought it would be interesting to start the conversation and hear from each of you SM devotees (oh,...

Housing News

Someone sent me this article by Mike Parker this weekend and I had to read it a couple of times to make sure that...

Social Media

The Google kool-aid We’ve been working on a series about Google’s new Social Search function and we’ve experimented with it and tried it on...

Social Media

During the month of October, when I have been teaching on Social Media, I have been starting the class with an interesting exercise. I...

Business Marketing

This past week, Gia Freer and I were invited to speak at a panel for the Master Brokers Forum in Boca Raton, FL.  The...

Social Media

Twitter is a relationship tool Yes, Twitter assists you in keeping in touch with friends, family, and business acquaintances, there is no doubt about that,...

Social Media

Top Tweeter It is no secret around the internet that I am the top Tweeter, Favorite Facer and was the first My Spacer ever. ...

Social Media

Clean up your Twitter act You may not be OCD like me, but it’s still prudent to use some tweezers on your social networks....

Ethics

Great discussions this week on twitter and in the words of my awesome husband and business partner, Rick – (he’s trying to bring this...

Business Marketing

What’s the social media return on investment? Ask that question to your favorite social media guru and watch them choke like Tony Romo at...

Social Media

I was talking with a pal the other day.  My pal was ticked, having been treated rudely by someone they were doing business with....

Business Marketing

I was talking to a dear friend this weekend that I’ve lost touch with and owns a catering company.  While catching up I explained...

Social Media

[Unlike my usual tirades, this one will be short and sweet] I have always been the proud owner of a 500-hp twin turbo competitive...

How to

What is an avatar? An avatar is the photo of yourself you use online, be it on Facebook, Twitter, Plurk or otherwise. Some people...

Housing News

By now you’re familiar with the Horizon Realty debacle and how a single tweet led to the destruction of their reputation. Obviously, what happens...

How to

Social media blah blah blah. “Hi, my name is Matt, and I’m a Social Media guru.” I’m going to start using that in conversation....

Social Media

Could a 1.0 coach go 2.0 and who would be first? Of course the real estate social media space  is full of coaches and...

Housing News

No More Excuses The grandest goal in using social media is to bring your online connections offline, chest to chest. There’s nothing better than...

Social Media

Create a ruckus within your local community So, you’re interested in creating a social media channel for your community non-profit, but not sure where...

Housing News

The Age Old Challenge Realtors are well known for their community efforts, but the problem has always been the dependence on newspapers and local...

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