(PUBLIC RELATIONS) With a bad case of foot-in-mouth disease, the founder of SCOTTeVEST proves how not to talk about your customers.
If your budget is smaller than a late night taco at Jack in the Box, then this automated crisis management guide might be for you, but...
(Editorial) Journalists are some of the busiest people on the planet - reaching them can be hard, but there's a right and wrong way to do...
(Editorial) Urban Outfitters screws up, fails to apologize, and craps on a national tragedy (the same tragedy that kickstarted my career).
(Social Media) Social media blunders are highly publicized when a celeb is involved, but could your name be drug through the mud in your industry? Yep....
(Public Relations) Isis mobile payments are having quite a time of their name as a terrorist group adopts the same name for their brand. Let's discuss...
Marketing can be tough. So very tough. And when screw ups take place, we are lucky enough to be here to catch them and share them...
Marketing can be tough. So very tough. And when screw ups take place, we are lucky enough to be here to catch them and share them...
BioMarin pharmaceutical continues to astonish, not by their move to refuse a dying cancer patient life-saving treatment, despite the FDA's direct approval to do so, but...
BioMarin continues to be at the center of a crisis management nightmare as they deny a cancer patient a life-saving drug, but their strategy was unveiled...
There are so many marketing typos committed every day that this weekly column filled with real errors just never ends!
Ethics is a principle at the core of crisis management planning for businesses. Of course, there are ethical considerations once a crisis is underway while making...
Years ago, failing to understand the implications of social media was common, but there is no excuse today for a major airline to screw up so...
These advertising gaffes are real, hilarious, and sure to make you self conscious about your own marketing copy.
After a massive protest at the Texas capitol, public officials are making claims they may or may not be able to back up, teaching all businesses...
After a large food truck order resulted in a $0 tip, the worker took to the internet to call out the company that failed to tip...
Brands of all sizes make mistakes, and these eight public relations snafus offer several lessons for professionals and business leaders alike.
Delta airlines is now the subject of a lawsuit that paints an ugly picture of the company's treatment of disabled passengers - will this impact their...
Golden Corral has recently been the victim of a misleading viral video about them, but their response has been lacking at best, missing a valuable branding...
Taco Bell had a hard week, but you can learn from their public relations blowup as we take a realistic look at what happened.
Facebook is at it again, taking down photos that have been flagged as porn, and only calling it a mistake after outrage sparked and a petition...
Recently, a Taco Bell employee was fired for an image that went viral, but most missed the main takeaway from this situation: brands need to take...
Old comments made by Abercrombie & Fitch's CEO have led to an apology for misinterpretations of the prejudiced words, but the gesture may not be enough.
These very real marketing bloopers have been spotted in the wild and they're so ridiculous, we have to share them with you right away. Enjoy.
Not every marketing typo slips through the cracks, in fact, there are so many just in real estate listings alone to occupy a weekly feature here...
